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BookMark presents...

Podkast av BookMark

engelsk

Business

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Les mer BookMark presents...

The best way to become better every day is to learn every day. Moving forward with curiosity, in "BookMark Presents..." we'll introduce you to the "important things" and the people who inspire us. This podcast is our way of bringing inspiration to you! Produced with lots of love by the LinkedIn Marketing Agency team BookMark.

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53 Episoder

episode BookMark Presents... Ask Us Anything About LinkedIn #37 [S5E07] cover

BookMark Presents... Ask Us Anything About LinkedIn #37 [S5E07]

In this episode of Ask Us Anything About LinkedIn, we turn the spotlight to a topic that quietly shapes how professionals are perceived on the platform: design. Together with graphic designer Hristo Butchvarov, we explore why visual identity on LinkedIn is no longer just decoration, but a signal of clarity, credibility, and positioning. From profile banners and featured sections to brand consistency and minimalism, the conversation reveals how thoughtful design supports stronger professional presence. We also dive into the growing role of AI in creative work, the difference between virality and relevance, and why recognizable style is becoming increasingly important in a feed full of similar visuals. Because on LinkedIn, good design is rarely about aesthetics alone — it’s about making your message easier to see, understand, and remember. And if you want to continue the conversation with us live, stay tuned for the next edition of Ask Us Anything About LinkedIn on April 3rd.

6. mars 2026 - 1 h 4 min
episode BookMark Presents... Ask Us Anything About LinkedIn #35 [S5E05] cover

BookMark Presents... Ask Us Anything About LinkedIn #35 [S5E05]

The first Ask Us Anything About LinkedIn episode of 2026 sets the tone for the year ahead. In this session, we unpack why so many B2B brands still sound robotic on LinkedIn, what actually matters for building influence in 2026, and how authenticity is becoming the strongest currency on the platform — both organically and through ads. We talk about the shift from chasing reach to building relevance, why consistency beats frequency, and how meaningful conversations often outperform viral hooks. The discussion also dives into Thought Leader Ads — when they work, who they work for, and why scaling people, not logos, is becoming a smarter approach for B2B brands. If you’re navigating LinkedIn with big goals this year — whether that’s credibility, visibility, or business impact — this episode offers perspective, not shortcuts.

9. jan. 2026 - 41 min
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