Forsidebilde av showet Consumer Connections

Consumer Connections

Podkast av SilaInsights

engelsk

Teknologi og vitenskap

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Les mer Consumer Connections

Welcome to Consumer Connections, the podcast that dives deep into the dynamic world of marketing and consumer intelligence in the Arab region. Join your hosts, Faisal Khan and Dr. James Piecowye, as they bring you insightful discussions and thought-provoking conversations with the sharpest marketing and insight leaders. Consumer Connections is your go-to podcast for staying ahead of the game in the Arab region's marketing sphere!

Alle episoder

10 Episoder

episode Transitioning to the New Normal: Travel Marketing Evolutions in MENA post-COVID cover

Transitioning to the New Normal: Travel Marketing Evolutions in MENA post-COVID

Join Faisal Khan & Dr. James Piecowye in this insightful podcast episode as they delve into the world of marketing with Roxana Nicolescu, the VP of Brand Marketing at Wego, the premier travel app in the Middle East and North Africa. With her extensive experience in marketing, social media, and corporate communication, Roxana shares her valuable insights on how marketing strategies have evolved in the wake of the COVID-19 pandemic. Join us as we uncover key takeaways from Roxana's experiences and learn how businesses can adapt their marketing strategies to thrive in a post-COVID world. Whether you're a marketer or simply curious about the evolving landscape of the travel industry, this podcast episode offers valuable insights and inspiration.

26. juli 2023 - 33 min
episode Unlocking Customer Experience with Technology & Insights cover

Unlocking Customer Experience with Technology & Insights

In this engaging podcast episode, Faisal Khan and Dr. James Piecowye, delve into a fascinating interview with Ankesh Agarwal, a renowned CX expert and Director - Customer Experience at Majid Al Futtaim. Join us as we explore Ankesh's transition from insights to CX, the exciting changes in the discipline, and the crucial role of data in making informed CX decisions. Discover how CX has evolved from studying customer satisfaction to becoming a vital differentiator for brands in a competitive marketplace. If you're eager to uncover the secrets behind successful CX initiatives and how data-driven decision-making and adaptability are vital for business success, this podcast episode is a must-listen. Tune in to gain valuable insights and learn how organizations can thrive by embracing the evolving landscape of customer experience.

5. juli 2023 - 36 min
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