Off the Memory Card: A Photographer’s Podcast

Photography Pricing Isn’t One-Size-Fits-All

In this episode, we’re talking all about photography pricing, and why there’s no universal “right way” to do it. One photographer charges $200. Another charges $2,000. And somehow…both are profitable. So what gives? The truth is, pricing is deeply personal. Your prices should reflect more than just your skill level. They should support your lifestyle, personality, business goals, workload and the type of experience you want to create for your clients. In this episode, I break down: * The biggest factors that affect pricing * Why photographers charge such different amounts * How to choose a pricing model that actually fits YOU * The pros and cons of three common photography pricing systems: * Hourly/session rate * IPS (In-Person Sales) * Tiered packages We also talk about: * Overhead costs and profitability * Location and market differences * Introvert vs extrovert-friendly business models * Luxury vs simplicity * High-volume vs low-volume businesses * Why comparing your prices to other photographers can be harmful Whether you’re brand new to photography or considering changing your current pricing structure, this episode will help you think more strategically, and more personally, about the way you run your business. Because at the end of the day, the best pricing strategy is the one that keeps you profitable and happy.

The Power of the Pivot

In this episode, I'm joined by my husband/business partner, Jeremy, to discuss the art of pivoting in photography and business. We share personal experiences, strategies for managing change and overcoming fears associated with it. Key Topics * The importance of pivoting in business growth * Managing fear and uncertainty during change * Strategies for transitioning through a pivot Chapters 00:00 The Journey of Change and Enoughness 07:57 Navigating the Photography Business Landscape 13:45 Embracing New Opportunities and Challenges 19:55 Learning from Mistakes and Growth 27:58 Advice for Photographers Facing Change

Showing Up as Your True Self and Building Community with Rafael Barker

In this episode, photographer and community advocate Rafael Barker shares his journey into photography, the importance of community involvement, and practical advice for entrepreneurs balancing passion and business. Discover how authentic engagement and strategic pricing can elevate your creative career. Key Topics * Rafael Barker’s journey from insurance to photography * The role of community involvement in creative careers * Balancing volunteer work and paid projects as a photographer Chapters 00:00 Introduction to Photography and Entrepreneurship 09:48 The Journey into Photography 20:20 Balancing Community Involvement and Professional Work 30:01  Navigating Volunteer Work and Compensation 39:52 The Importance of Passion in Photography 49:58 Learning from Experiences and Community Engagement 01:00:20 Final Thoughts and Encouragement   Connect with Rafael - https://www.facebook.com/rafaelbarkerphotography [https://www.facebook.com/rafaelbarkerphotography] - rafael.barker1@gmail.com [rafael.barker1@gmail.com]

Why Photographers Should Never Stop Learning

In this episode, I’m sharing a few of the biggest lessons I’ve learned during my conversations with niche photographers. Even after 11+ years, I’m still learning, and honestly, that’s been one of the most important parts of growing both creatively and in my business. I talk about why it’s so important to keep learning, how making space for the work you actually love can change everything, and why niching down isn’t limiting; it’s what helps you build trust and become known for something. Whether you’re just getting started or you’ve been doing this for years, I hope this episode gives you a little clarity and encouragement as you build a photography business that feels both strategic and fulfilling. Key Topics: * The importance of ongoing learning in both the business and creative sides of photography * Treating creativity like kudzu: never stop growing and expanding * The significance of saying no to projects that don't light you up to avoid burnout * Making space in your schedule for your preferred niche and personal life * Challenging the "jack of all trades" mindset by focusing on areas where you can be an expert * How clarity in your niche simplifies marketing and attracts the right clients * The value of continuous self-reflection and adapting based on experiences and conversations with peers Timestamps: 00:00 - Introduction: Why continuous learning matters in photography 01:18 - Learning is never just for beginners: always grow on creative and business fronts 01:46 - Creativity should grow like kudzu: never stop expanding your imagination 02:15 - Saying no to projects that no longer serve your business or passion 02:43 - Narrowing focus: the importance of niching down for trust and credibility 03:10 - Letting go of gigs that don’t light you up to avoid burnout 03:39 - The significance of making space for what you love to do more of 04:08 - Avoiding over-scheduling sessions that aren’t aligned with your goals 04:37 - Embracing change: outgrowing certain types of photography to prevent mediocrity 05:05 - Making space isn’t just about time; it's about mental and creative bandwidth 05:33 - Building trust through specialization and expertise in your chosen areas 06:00 - Summary: focus, clarity, and continuous growth drive success 06:30 - Cathleen’s encouragement: stay curious, adapt, and keep learning 07:00 - Building a community and inspiring others through sharing your journey 07:28 - Final thoughts: celebrate growth, embrace niche specialization, and stay inspired 07:54 - Call to action: leave a review and support the podcast Resources & Links: * Use That Camera [https://usethatcamera.com/] * https://www.facebook.com/burnsexposures [https://www.facebook.com/burnsexposures] * https://www.burnsexposures.com/ [https://www.burnsexposures.com/]

From Hobby to Specialized Business: Mastering Newborn Photography with Alison Adkins

Discover how Alison Adkins transitioned from a general photographer to a highly respected newborn specialist. Gain insights into her approach to client trust, safety and balancing family life with her photography business. Key Topics: * Allison’s personal background and journey into photography * Transition from a broad photography client base to specializing in newborns * The importance of niching down for business growth * Handling fear and uncertainties about reduced workload * Building client trust through safety and communication * The role of referrals and repeat clients in her business * Studio setup and benefits of working from home * Her approach to newborn safety, training, and education * Managing client expectations and their session preferences * Adapting to industry trends: from posed to lifestyle photography * Handling client photos and sharing on social media amidst privacy concerns Chapters: 00:00 The Journey into Newborn Photography 05:10 Narrowing Down the Niche 09:51 Safety and Comfort in Newborn Sessions 15:03 Building Client Relationships 19:52 Adapting to Industry Changes 25:04 Advice for Aspiring Newborn Photographers 28:58 Future Aspirations and Closing Thoughts   Connect with Alison: * alisonadkinsphotography.com [http://www.alisonadkinsphotography.com/?fbclid=IwZXh0bgNhZW0CMTAAYnJpZBExS0pwYXNzcVhtaHJkYm5keHNydGMGYXBwX2lkEDIyMjAzOTE3ODgyMDA4OTIAAR4zlc8PGlYmmX09YnCcv11kauv2KdQcxeBZ3ojoyd6w-t-fjqe_CSb2GFXiXg_aem__HEFurVtCY_Qe9ga7Eb6nw] * alisonadkinsphoto@gmail.com [alisonadkinsphoto@gmail.com] * https://www.facebook.com/profile.php?id=100068977676229 [https://www.facebook.com/profile.php?id=100068977676229]