Dental Marketing Secrets

How to Increase Case Acceptance with Multi-Million Dollar Sales Consultant, Sherrine Washington

On this episode of Dental Marketing Secrets, I interviewed Sherrine Washington, Founder of Real Talk Sales Consulting and multi-million dollar sales consultant. Sherrine is an award-winning sales coach and trainer. She helps elective medical practices, corporate sales teams, and next-level sales professionals convert same-day sales and drive revenue through the roof! Here's what we discussed... * How to use sales to serve more people * How to help prevent no-shows and cancellations * How to handle "NO'S" and "let me think about it" * The best way to answer the "how much?" question * So much more! Lots of valuable information in this episode! Let us know what you think in the comments below.

Financial Planning Tips for Private Practice Owners

On this episode of Dental Marketing Secrets, I interviewed Eric Miller of Econologics. Eric works with private practice owners to navigate financial roadblocks and opportunities. He shares a few tips uniquely for private practice dentists. Here's what we discussed... * How to treat your practice like an investment * How to get back on your feet after the COVID-19 crisis * What does financial freedom look like? * What you need to know if you want to sell your practice * So much more! Lots of valuable information in this episode! Let us know what you think in the comments below.

Creating a Virtual Practice with Dr. Neil Warshawsky

On this episode of Dental Marketing Secrets, I interviewed Dr. Neil Warshawsky. Dr. Neil has been working with the Sail Away team for almost 6 months now, and we've had the pleasure of watching him grow his practice in the midst of a global pandemic. He shares exactly what he did to go virtual and how he's achieved this success. Here's what we discussed... * How he pivoted in this midst of COVID-19 * How he's using virtual consultations to close more cases, reduce office trips, and more * How he converts virtual consultation appointments to patients * Advice for how to stay modern and relevant * So much more! Lots of valuable information in this episode! Let us know what you think in the comments below.

Tips For Using Social Media In Your Dental Practice

On this episode of Dental Marketing Secrets, I interviewed twin sisters Alex Virden and Dr. Jordan Virden. Alex is a marketing specialist and Jordan is a pediatric dentist. Talk about a power duo! Alex and Jordan share tips and tricks for making the most out of social media and how to market your practice during strange times (AKA: global pandemic). Here's what we discussed... * How to position your practice as the go-to in your local community * Should dentists be using LinkedIn for marketing? * How to make the most of Instagram (posts, stories, and videos) * Tips for creating content that is truly engaging online * So much more! Lots of valuable information in this episode! Let us know what you think in the comments below.

Marketing Your Dental Practice During COVID-19

During this episode of Dental Marketing Secrets, Alyssa Ege and Paul Cassimus chat about marketing your practice during COVID-19. These are strange times, and your marketing needs to be adjusted accordingly to be successful. We talk about what we're seeing some doctors do really well, and what is not working. Here's a summary of what we discussed... * Is it distasteful to be marketing at all during a global pandemic? * What about marketing elective procedures, like veneers and implants? * Why you should utilize video in your marketing (now more than ever!) * Whether or not we should still be offering virtual consultations, even if your office has re-opened * Why paid advertising is ridiculously cheap right now * So much more! Lots of great insight in this episode! Let us know what you think in the comments below.