Marketing Ink: Big Ideas for Local Businesses

In this episode of Marketing Ink, host Allie Bloyd sits down with YouTube advertising beast Aleric Heck to dive deep into the world of YouTube ads.  Aleric shares his journey from starting a YouTube channel as a teenager to becoming a leading authority in YouTube ad strategies for education based, coaching, and consulting businesses.  What Secrets Does Aleric Share?  The Winning Ad Formula: Aleric breaks down the hook, educate, and call to action structure for high performing ads.  Creative Strategies: Tips on creating authentic, high converting video content with minimal equipment. Advanced Targeting Techniques: Learn about custom audiences and Aleric's "Alpha AI Targeting Strategy" for pinpointing your ideal clients. Retargeting Strategies: Hot and warm retargeting methods to re engage your audience and drive conversions. Actionable Advice: Tips for those new to YouTube ads to optimize campaigns and achieve better results.   ----------------------------------------------------------------   Connect with Aleric Heck: Free 19 Page YouTube Ad Strategy PDF: Get Aleric's detailed guide on YouTube ad strategies, plus accompanying training at adoutreach.com/gift [http://adoutreach.com/gift] KeywordSearch Tool: Aleric’s software for AI ad targeting on YouTube and Google Ads. Try it with a five day unlimited free trial at keywordsearch.com [http://keywordsearch.com]   Connect with Allie: If you want to learn about my 12-month mentorship or mastermind programs, book a call today! https://alliebloyd.com/marketing-mentorship [https://alliebloyd.com/marketing-mentorship] If you want to learn about the services I offer to help you grow your business, book a call at https://alliebloyd.com [https://alliebloydmedia.com]

In this episode of Marketing Ink, Allie shares actionable steps for growing a coaching business to over $100,000 per month. She outlines four types of coaching programs, emphasizing the importance of starting with a highly leveraged group coaching model.  Allie covers how to create compelling offers, validate them with small ads, and sell your program before building all the content. She also stresses the importance of scaling through paid ads, understanding your customer acquisition costs, and delegating tasks like sales and administrative work as you grow emphasizing focus on sales first, then gradually hiring a closer and an appointment setter.  This episode is packed with tips on structuring your coaching business for long-term success… while maintaining profitability and lifestyle flexibility.    Links Allie Shares in the Episode: -Schedule a Call to learn more about Allie’s coaching and mentorship programs: https://alliebloyd.com/strategy-session-booking [https://alliebloyd.com/strategy-session-booking] - Try Highlevel for 2 weeks for FREE: https://bit.ly/try-highlevel [https://bit.ly/try-highlevel] * Resources for hiring virtual assistants: alliebloyd.com [http://alliebloyd.com]   These links provide tools and resources to help you streamline and scale your coaching business as outlined in this episode.

Josh Forti shares his journey as an entrepreneur and how he discovered the Golden Mic Method. He discusses the importance of focusing on principles and proven marketing and sales techniques… rather than chasing after new and flashy tactics.  The Golden Mic Method is a principle-based approach to sales that utilizes a podcast as a platform to reach and attract high-paying clients. He also highlights the importance of making the podcast about the guests and their ideas, rather than using it as a platform to pitch his services.  The Golden Mike Method focuses on building a platform that attracts wealthy clients and creates powerful relationships. By focusing on high-quality conversations and building a platform that amplifies the guest, entrepreneurs can attract wealthy individuals who are willing to invest in their services.  Selling to wealthy clients is easier and allows for higher margins, providing financial stability and the ability to deliver exceptional results. The Golden Mike Method is a choice to work in a world of wealth and abundance ____________________ Connect With Josh Forti On All Platforms🔥 www.joshforti.com [https://www.joshforti.com]

In this episode of Marketing Ink., host Allie Bloyd interviews Millie Adrian, successful YouTube content creator and coach. They discuss Millie's transition from aspiring dancer to social media educator, revealing key strategies for growing an audience on platforms like Instagram, YouTube, and TikTok. Millie shares insights on the importance of niching down, engaging with audiences, and balancing content creation across multiple platforms.  She also offers valuable tips on maintaining consistency, creating compelling thumbnails, and leveraging both short-form and long-form content effectively. Connect today with Mille Adrian, online educator and YouTuber teaching Content Creators the latest strategies and trends on social media.   Youtube: http://www.youtube.com/@MillieAdrian [http://www.youtube.com/@MillieAdrian] FREE TRAINING: itsmodernmillie.com/webinar-youtube [https://www.youtube.com/redirect?event=channel_description&redir_token=QUFFLUhqbl9ySWxKOUVsVm1PZUF0Y0Nac0FlR0ZkY2w0UXxBQ3Jtc0trMjJ1TWI5dVYwNndqMTROX3hwc09rdXlGUVVGTmhUMzQ1bVNSUmFIT2RZODdqaXNrZDJXU0lHUXBsQUNteDZlSW15RDVzTThsU0IxZ3VKeWsyNG9GXzdBLXhBaUhUcnowYzFtazlfdFVUSDFiNHd5SQ&q=https%3A%2F%2Fitsmodernmillie.com%2Fwebinar-youtube] IMM Website: itsmodernmillie.com [https://www.youtube.com/redirect?event=channel_description&redir_token=QUFFLUhqbEhqbWpHSFRrRWhRa0NsQVVLM1FOQzFvSi1zZ3xBQ3Jtc0tsRGNWRnBUd0s2WHF5VWpWcko5clVpVENXekZCWXI0RnE3R3hlSjRuVHhEVEJJdmFFV0RjTXlNbnV3Qi05cFlUTmg1WkJSMXQzdTVFenBRUHBOTGFSM0FJSmZQd1pKSXdwaVZBdVVOdjJVODBZaVdsNA&q=https%3A%2F%2Fitsmodernmillie.com%2F] Instagram: instagram.com/itsmodernmillie [https://www.youtube.com/redirect?event=channel_description&redir_token=QUFFLUhqbFVtTlBOQVkxRE53V3B6OVdpRkhRYm5obnVYZ3xBQ3Jtc0ttTXYtU1V5TWJ3N2VjWnJZdVdiM1gzcTR3d0ZaWkZSVXJDaVFNTHJaVFlhVFU5QzN2SGdtdWM1TnNVNzZ2cHpSdjdkRTk2X2xQaVBUM3ZUejgxMFppUERWMVNqZWRpeHRETDJKQkhPNmtvQ0Jyc09MRQ&q=https%3A%2F%2Fwww.instagram.com%2Fitsmodernmillie%2F] TikTok: tiktok.com/@itsmodernmillie [https://www.youtube.com/redirect?event=channel_description&redir_token=QUFFLUhqbHpoTzdMUlJsRzVmWkU4cHFCSGU4TGxOekJjd3xBQ3Jtc0trTVN5cDNSbmdEampxaEEyZktlN0RQaG5VMUZ4WlNBU0V2UTdpLUVrUlRSYUFsWU1oUm1udHRjeTlRVkpqRDZyX3g0RlRtcDJBdDZXWExrMHJVb0hQNFdhZ0pCMDhPVjl2SDV4T1dMZHFoWDFibF9LYw&q=https%3A%2F%2Fwww.tiktok.com%2F%40itsmodernmillie]

In this episode of Marketing Ink, host Allie Bloyd interviews one of her highly successful coaching student, Ryan Turner, owner of Infusion Wellness Center, located in Montgomery, AL. Ryan shares his journey from being a strength and conditioning coach for the Atlanta Falcons to founding his wellness center in Montgomery in 2016.  Highlighting key aspects of his early business growth through word of mouth, customer service, and strategic marketing, Ryan & Allie discuss valuable insights for local and small business owners. Ryan shares his expansion into IV therapy, body contouring, and various aesthetic services, and how taking control of his marketing efforts, using Facebook ads, and automating backend processes has led to significant revenue growth and business scalability.  Ryan emphasizes the importance of finding a successful mentor, finding the right business partners, and relentless effort to achieving business success. -------------------------------------- Are you ready to take your business to a never-before reached level? Choose the right mentor to personally walk along side of you to reach your success goals and simplify your life as a business owner or agency owner. Connect with me @ alliebloyd.com/book    Connect with Ryan Turner, Infusion Wellness Center: LinkedIn: https://www.linkedin.com/in/ryan-turner [https://www.linkedin.com/in/ryan-turner] Website: https://infusioncryoandlaser.com [https://infusioncryoandlaser.com]