Secrets From The Scene

Full Transcript and Show Notes [https://secretsfromthescene.com/53] Interested in working with us on your next song? 👋 https://helvigproductions.com/letsconnect [https://helvigproductions.com/letsconnect] Connect with the Guest: 🔗 Flavorworld Website [https://flavorworld.co/] 🔗 Flavorworld Instagram [https://www.instagram.com/flavorworld_/] 🔗 Drew Kinkade [https://www.instagram.com/dremmerd_/] Connect with Me: ✉️ ⁠⁠⁠Subscribe to the newsletter⁠⁠⁠ [https://secretsfromthescene.com/] 📷 ⁠⁠⁠Connect on Instagram⁠⁠⁠ [https://www.instagram.com/secretsfromthescene/] 🕺 ⁠⁠⁠Connect on TikTok⁠⁠⁠ [https://www.tiktok.com/@secretsfromthescene] 📺 ⁠⁠⁠Subscribe on YouTube⁠⁠⁠ [https://www.youtube.com/@secretsfromthescene] Give Feedback: 📬 Send me a message: ⁠⁠⁠stephen@secretsfromthescene.com⁠⁠⁠ [stephen@secretsfromthescene.com] 💬 Suggest a guest or topic: ⁠⁠⁠podcast@secretsfromthescene.com⁠⁠⁠ [podcast@secretsfromthescene.com] 🧡 ⁠⁠⁠Leave a rating on Spotify⁠⁠⁠ [https://open.spotify.com/show/57b3vOVgDr5yF1Yt4lCLiN?si=21403747171c4f75] ✍️ ⁠⁠⁠Write a review on Apple Podcasts⁠⁠⁠ [https://podcasts.apple.com/us/podcast/secrets-from-the-scene/id1706158542] ⁠⁠⁠🎙️ Brought to you by Helvig Productions⁠ [https://helvigproductions.com/] Production, videography, and coaching to help you sound your best, tell your story, and promote your music. Think of us like your extra bandmate, 100% focused on helping you create something special that you and your fans will enjoy for a lifetime. 🙏 Thank You This podcast is made possible by the hard work, expertise, and commitment of my team: Max Greene and Joey Biehn. I'm forever grateful. And thank YOU, for listening. Theme Music: "Thankful" Courtesy of ⁠⁠⁠LUEDVIG⁠⁠⁠ [https://open.spotify.com/artist/6Zj7gsA0rAKgUEecQpTPLh?si=uvrRfXAFQ_WHFGW1RN8gSQ]

In this episode, I’m joined by legendary hip-hop producer Aaron Mader, aka Lazerbeak, who has been a driving force in Minnesota’s music scene for nearly two decades. From his early days in the indie rock scene to becoming a key member of the Doomtree collective—and even producing Lizzo’s debut album—Aaron shares his incredible journey. We dive deep into his career, discussing everything from working with top artists and launching his solo projects to his mindset for success. Aaron opens up about: * Climbing the ranks in the music industry * Going full-time with music * The highs and lows of his career * His approach to collaboration * Balancing life, work, and mental health If you’ve ever wondered what it’s like to build a thriving career in music, this episode is packed with insights and lessons you won’t want to miss. Listen now—it’s an eye-opening conversation with one of Minnesota’s top music producers. Full Transcript and Show Notes [https://secretsfromthescene.com/52] Interested in my Free Song Analysis? 🧰 Get some objective feedback on a song you're working on [https://helvigproductions.com/fixmysong] Connect with the Guest: 🔗 Lazerbeak [https://www.instagram.com/lazerbeak/] Featured Song "Gentle Potential" by Lazerbeak 🎧 Listen on Spotify [https://open.spotify.com/track/2lLVSoX0dFqQbDdPm7F6DI?si=91c6983507e440e1] Connect with Me: ✉️ ⁠⁠⁠Subscribe to the newsletter⁠⁠⁠ [https://secretsfromthescene.com/] 📷 ⁠⁠⁠Connect on Instagram⁠⁠⁠ [https://www.instagram.com/secretsfromthescene/] 🕺 ⁠⁠⁠Connect on TikTok⁠⁠⁠ [https://www.tiktok.com/@secretsfromthescene] 📺 ⁠⁠⁠Subscribe on YouTube⁠⁠⁠ [https://www.youtube.com/@secretsfromthescene] Give Feedback: 📬 Send me a message: ⁠⁠⁠stephen@secretsfromthescene.com⁠⁠⁠ [stephen@secretsfromthescene.com] 💬 Suggest a guest or topic: ⁠⁠⁠podcast@secretsfromthescene.com⁠⁠⁠ [podcast@secretsfromthescene.com] 🧡 ⁠⁠⁠Leave a rating on Spotify⁠⁠⁠ [https://open.spotify.com/show/57b3vOVgDr5yF1Yt4lCLiN?si=21403747171c4f75] ✍️ ⁠⁠⁠Write a review on Apple Podcasts⁠⁠⁠ [https://podcasts.apple.com/us/podcast/secrets-from-the-scene/id1706158542] ⁠⁠⁠🎙️ Brought to you by Helvig Productions⁠ [https://helvigproductions.com/] Production, videography, and coaching to help you sound your best, tell your story, and promote your music. Think of us like your extra bandmate, 100% focused on helping you create something special that you and your fans will enjoy for a lifetime. 🙏 Thank You This podcast is made possible by the hard work, expertise, and commitment of my team: Max Greene and Joey Biehn. I'm forever grateful. And thank YOU, for listening. Theme Music: "Thankful" Courtesy of ⁠⁠⁠LUEDVIG⁠⁠⁠ [https://open.spotify.com/artist/6Zj7gsA0rAKgUEecQpTPLh?si=uvrRfXAFQ_WHFGW1RN8gSQ]

Ever thought about hiring a publicist? Whether it’s never crossed your mind or you’ve written it off as too expensive or exclusive to signed artists, this episode will change your perspective. Krista Vilinskis of Elephants and Flowers Media is here to demystify the role of a music publicist. She’ll share the common pitfalls new artists make—and how you can avoid them—while maximizing your next press campaign. With over 30 years of experience, Krista has worked across independent labels, music festivals, and studios. She ran her own "record-label-for-hire" company, Tinderbox, before starting her current company, Elephants and Flowers. Specializing in helping "baby bands," she’s your go-to expert for navigating press campaigns as an independent artist. In this episode, we explore: * How to prepare for a PR campaign * Why organization is key for a smooth experience * The strategy behind successful releases and promotional assets Whether you’re an emerging artist or an established musician looking to up your publicity game, Krista’s insights are packed with practical, actionable advice. Full Transcript and Show Notes [https://secretsfromthescene.com/51] Interested in my Free Song Analysis? 🧰 Get some objective feedback on a song you're working on [https://helvigproductions.com/fixmysong] Connect with the Guest: 🔗 Krista Vilinskis [https://linktr.ee/elephantsandflowerspr] Free Music Release Guide 🔗 ⁠Navigate the Maze [https://helvigproductions.com/navigate-the-maze] Connect with Me: ✉️ ⁠⁠⁠Subscribe to the newsletter⁠⁠⁠ [https://secretsfromthescene.com/] 📷 ⁠⁠⁠Connect on Instagram⁠⁠⁠ [https://www.instagram.com/secretsfromthescene/] 🕺 ⁠⁠⁠Connect on TikTok⁠⁠⁠ [https://www.tiktok.com/@secretsfromthescene] 📺 ⁠⁠⁠Subscribe on YouTube⁠⁠⁠ [https://www.youtube.com/@secretsfromthescene] Give Feedback: 📬 Send me a message: ⁠⁠⁠stephen@secretsfromthescene.com⁠⁠⁠ [stephen@secretsfromthescene.com] 💬 Suggest a guest or topic: ⁠⁠⁠podcast@secretsfromthescene.com⁠⁠⁠ [podcast@secretsfromthescene.com] 🧡 ⁠⁠⁠Leave a rating on Spotify⁠⁠⁠ [https://open.spotify.com/show/57b3vOVgDr5yF1Yt4lCLiN?si=21403747171c4f75] ✍️ ⁠⁠⁠Write a review on Apple Podcasts⁠⁠⁠ [https://podcasts.apple.com/us/podcast/secrets-from-the-scene/id1706158542] ⁠⁠⁠🎙️ Brought to you by Helvig Productions⁠ [https://helvigproductions.com/] Production, videography, and coaching to help you sound your best, tell your story, and promote your music. Think of us like your extra bandmate, 100% focused on helping you create something special that you and your fans will enjoy for a lifetime. 🙏 Thank You This podcast is made possible by the hard work, expertise, and commitment of my team: Max Greene and Joey Biehn. I'm forever grateful. And thank YOU, for listening. Theme Music: "Thankful" Courtesy of ⁠⁠⁠LUEDVIG⁠⁠⁠ [https://open.spotify.com/artist/6Zj7gsA0rAKgUEecQpTPLh?si=uvrRfXAFQ_WHFGW1RN8gSQ]

In just 5 short years, indie pop artist Landon Conrath went from releasing his first song to amassing over 600,000 monthly listeners on Spotify. Thanks to key placements on Spotify playlists, a few of Landon’s tracks went viral, propelling him into the spotlight. Since then, he’s signed a record deal, booked extensive tours, and traveled to LA for whirlwind writing sessions—all while consistently dropping new music. Sounds like the dream, right? But can you maintain that pace forever? In this episode, Landon shares his candid thoughts on what it really takes to rise quickly in the music industry—and how to manage the pressures that come with it. We dive into his creative process, the pros and cons of co-writing, and how to balance social media presence without feeling overwhelmed. Landon also opens up about how he stays grounded, the routines that keep him from burning out, and why he sometimes feels like even his impressive streaming numbers aren’t enough. Listen in for an exclusive, behind-the-scenes look at the realities of being a fast-rising indie artist in today’s music landscape. Full Transcript and Show Notes [https://secretsfromthescene.com/50] Interested in my Free Song Analysis? 🧰 Get some objective feedback on a song you're working on [https://helvigproductions.com/fixmysong] Connect with the Guest: 🔗 Landon Conrath [https://ffm.bio/landonconrath]  Featured Song “Doomsday” by Landon Conrath 🎧 Listen on Spotify [https://open.spotify.com/track/7lk4HyYRuR9k6xdN2wDopb?si=9f5c727042ac4309] Connect with Me: ✉️ ⁠⁠⁠Subscribe to the newsletter⁠⁠⁠ [https://secretsfromthescene.com/] 📷 ⁠⁠⁠Connect on Instagram⁠⁠⁠ [https://www.instagram.com/secretsfromthescene/] 🕺 ⁠⁠⁠Connect on TikTok⁠⁠⁠ [https://www.tiktok.com/@secretsfromthescene] 📺 ⁠⁠⁠Subscribe on YouTube⁠⁠⁠ [https://www.youtube.com/@secretsfromthescene] Give Feedback: 📬 Send me a message: ⁠⁠⁠stephen@secretsfromthescene.com⁠⁠⁠ [stephen@secretsfromthescene.com] 💬 Suggest a guest or topic: ⁠⁠⁠podcast@secretsfromthescene.com⁠⁠⁠ [podcast@secretsfromthescene.com] 🧡 ⁠⁠⁠Leave a rating on Spotify⁠⁠⁠ [https://open.spotify.com/show/57b3vOVgDr5yF1Yt4lCLiN?si=21403747171c4f75] ✍️ ⁠⁠⁠Write a review on Apple Podcasts⁠⁠⁠ [https://podcasts.apple.com/us/podcast/secrets-from-the-scene/id1706158542] ⁠⁠⁠🎙️ Brought to you by Helvig Productions⁠ [https://helvigproductions.com/] Production, videography, and coaching to help you sound your best, tell your story, and promote your music. Think of us like your extra bandmate, 100% focused on helping you create something special that you and your fans will enjoy for a lifetime. 🙏 Thank You This podcast is made possible by the hard work, expertise, and commitment of my team: Max Greene and Joey Biehn. I'm forever grateful. And thank YOU, for listening. Theme Music: "Thankful" Courtesy of ⁠⁠⁠LUEDVIG⁠⁠⁠ [https://open.spotify.com/artist/6Zj7gsA0rAKgUEecQpTPLh?si=uvrRfXAFQ_WHFGW1RN8gSQ]

Ever wonder what makes a song click in a commercial? How does it differ from other sync placements? In this episode, I’m joined by industry veterans Jim Weber and Christy Van House, the masterminds behind Hitlist, a renowned music house specializing in curating music for media. Together, we discuss the unique aspects of creating music for advertisements and how it stands apart in the sync world. What We Cover: * Crafting Music for Ads: Discover the nuances that set ad music apart from other sync opportunities. * Licensing Insights: Learn how the music licensing world has evolved and what it means for your music. * Essential Know-How: The importance of metadata, paperwork, and professional relationships. * Pitching Success: Tips on getting your music noticed by sync agencies, with a focus on authenticity and professionalism. Jim and Christy share their top tips for musicians looking to break into the world of ad music. Whether you're aiming to land your first sync deal or just curious about the process, this episode is packed with insights to help you succeed. Listen in to discover how to make your music stand out in the competitive world of advertising! Full Transcript and Show Notes [https://secretsfromthescene.com/49] Interested in my Free Song Analysis? 🧰 Get some objective feedback on a song you're working on [https://helvigproductions.com/fixmysong] Connect with the Guest: 🔗 Hitlistmusic.com [https://www.hitlistmusic.com/] Connect with Me: ✉️ ⁠⁠⁠Subscribe to the newsletter⁠⁠⁠ [https://secretsfromthescene.com/] 📷 ⁠⁠⁠Connect on Instagram⁠⁠⁠ [https://www.instagram.com/secretsfromthescene/] 🕺 ⁠⁠⁠Connect on TikTok⁠⁠⁠ [https://www.tiktok.com/@secretsfromthescene] 📺 ⁠⁠⁠Subscribe on YouTube⁠⁠⁠ [https://www.youtube.com/@secretsfromthescene] Give Feedback: 📬 Send me a message: ⁠⁠⁠stephen@secretsfromthescene.com⁠⁠⁠ [stephen@secretsfromthescene.com] 💬 Suggest a guest or topic: ⁠⁠⁠podcast@secretsfromthescene.com⁠⁠⁠ [podcast@secretsfromthescene.com] 🧡 ⁠⁠⁠Leave a rating on Spotify⁠⁠⁠ [https://open.spotify.com/show/57b3vOVgDr5yF1Yt4lCLiN?si=21403747171c4f75] ✍️ ⁠⁠⁠Write a review on Apple Podcasts⁠⁠⁠ [https://podcasts.apple.com/us/podcast/secrets-from-the-scene/id1706158542] ⁠⁠⁠🎙️ Brought to you by Helvig Productions⁠ [https://helvigproductions.com/] Production, videography, and coaching to help you sound your best, tell your story, and promote your music. Think of us like your extra bandmate, 100% focused on helping you create something special that you and your fans will enjoy for a lifetime. 🙏 Thank You This podcast is made possible by the hard work, expertise, and commitment of my team: Max Greene and Joey Biehn. I'm forever grateful. And thank YOU, for listening. Theme Music: "Thankful" Courtesy of ⁠⁠⁠LUEDVIG⁠⁠⁠ [https://open.spotify.com/artist/6Zj7gsA0rAKgUEecQpTPLh?si=uvrRfXAFQ_WHFGW1RN8gSQ]