The Podcast Club

Trends and Hot Topics in the Podcasting Industry

These past few days have been quite active in the podcasting industry. There was a controversy with Joe Rogan and Spotify, also the podcasting market is growing, and more people are getting into it. In this episode, Molly, Adam, and Marcus talk about Libsyn's financials and assets, how people record audio the incorrect way, news and developments in the podcasting industry, what are the top-selling podcasting equipment, Riverside's marketing campaign, Boom Caster, and a bitesize about the Super Bowl. 📌Key Takeaways 🌟About the current Issues on Libsyn on their  Financials, Assets, and their hosting platform 🌟People use audio recording devices the wrong way 🌟Tips and recommendations on how to use audio recording devices 🌟News and Updates on the podcasting World 🌟What are the Hot Selling Podcasting Equipment 🌟Know the Riverside Controversy on their ad Campaign and the New player, Boom Caster 📌Quote Takeaways “The podcasting world has been busy, and every podcast business is starting to pick up this month of February.” - Molly “Producing a similar device is wonderful, and it's a cool thing to do, but most people wouldn't spend money on stuff that is almost identical to what they already have.” - Adam “I'm uncomfortable using a service if they are disrespectful to their competitors, but I like that there is competition, and as a result, Riverside continues to give the greatest deals on the market.” - Marcus 📌Websites and Techs Mentioned in The Episode ☑️Riverside ☑️Libsyn ☑️IHeartRadio ☑️Boom Caster ☑️Rodecaster Pro ☑️Zoom P8 ☑️Universal Audio Microphone SD 1 ☑️SM7B ☑️MV88 📌Speakers on this Episode 🎙️Podcast Pro: Molly Ruland What she does: Molly is the founder and CEO of Heartcast Media, a full-service podcast production company and content creation lab based in Washington, D.C. www.heartcastmedia.com [http://www.heartcastmedia.com] 🎙️Podcast Pro: Marcus dePaula What he does: An audio engineer, podcast producer and website designer, Marcus runs Me Only Louder, a podcast production company in Franklin, Tenn. www.meonlylouder.com [http://www.meonlylouder.com] 🎙️Podcast Pro: Adam Levin What he does: Adam is the manager of Chuck Levin’s Washington Music Center and is the founder of Podcast Outfitters, which specializes in podcast equipment. Podcast Outfitters The Podcast Equipment Experts Chuck Levin's Washington Music Center 📌Time Stamp ⏲️[00:00] Introduction ⏲️[00:49] About Lybsin Financials and Assets ⏲️[04:06] Talks about audio recording ⏲️[09:17] Current Issues on the podcasting World ⏲️[12:42] New and Hot Selling Podcasting Equipment ⏲️[22:04] Riverside Controversy and the New Boom Caster ⏲️[28:50] Closing 📌WANT SOME MORE? CHECK THIS OUT!! ☑️Tweet by Bryan Barletta regarding Riverside.Fm ☑️Review on Universal Audio SD-1 Dynamic Microphone This podcast is produced by Heartcast Media.

Joe Vs The Covid Volcano

The right to freedom of expression is a basic human right. All other human rights are reinforced, allowing society to thrive and progress. The freedom to openly express ourselves and voice our minds is critical for societal transformation.But where do we draw the line if the thing we wish to say spreads disinformation and occasionally comes from those with influence? In this episode, Molly, Marcus and Adam discuss the recent issue of Joe Rogan and Neil Young on Spotify and what it means on freedom of expression, Obligations of Major Companies in handling information and moral responsibilities on true information. 📌Key Takeaways ✨Joe Rogan and Neil Young on Spotify Issue ✨Spotify Obligations as a medium of Good Information ✨Moral Responsibilities of Content Creators and Podcasting Platforms ✨Free Speech and Censorship on Podcasting 📌Key Quotes in the Episode: 📣“There should be guidelines on what true information and what misinformation is” - Molly 📣“We will disagree with our partners at some time, but identifying our beliefs and what is essential to us should be a requirement when doing podcasts, just as large corporations have values and mission statements.” - Marcus 📣“At its core, it's like the whole. That is the problem with the way we consume information and the way people listen to soundbites instead of listening to people. Yes, it's profundity.” - Adam 📌People Mentioned in the Episode ✔️Neil Young ✔️Joe Rogan ✔️R Kelly ✔️Alex Jones ✔️Howard Stern ✔️Bernie Brown 📌Terms Mentioned in the Episode ✔️1st Amendment - stipulates that Congress may not pass any legislation restricting or banning the free exercise of religion. It safeguards the freedoms of expression, the press, and assembly, as well as the right to petition the government for redress of grievances. ✔️Section 230 -  provides immunity for website platforms with respect to third-party content. ✔️PedalTrain - Pedaltrain is the premier innovation in guitar effects pedalboards. 📌Guests in This Episode: 🎙️Podcast Pro: Molly Ruland What she does: Molly is the founder and CEO of Heartcast Media, a full-service podcast production company and content creation lab based in Washington, D.C. www.heartcastmedia.com [http://www.heartcastmedia.com] 🎙️Podcast Pro: Marcus dePaula What he does: An audio engineer, podcast producer and website designer, Marcus runs Me Only Louder, a podcast production company in Franklin, Tenn. www.meonlylouder.com [http://www.meonlylouder.com] 🎙️Podcast Pro: Adam Levin What he does: Adam is the manager of Chuck Levin’s Washington Music Center and is the founder of Podcast Outfitters, which specializes in podcast equipment. https://podcastoutfitters.com/ [https://podcastoutfitters.com/] https://chucklevins.com/ [https://chucklevins.com/] 📌Time Stamps ⏲️[00:00] Pre-Introduction ⏲️[06:00] Introduction ⏲️[07:47] Spotify Responsibility as a medium for Information ⏲️[26:20] Free Speech ⏲️[30:01] Influencers impact to their audiences ⏲️[32:27] Moral Responsibilities of Major Companies ⏲️[52:44] Conclusion 📌WANT SOME MORE? CHECK THIS OUT!! 📣“I always knew he was racist. India is a total badass!" Omid Scobie on Twitter ✔️Spotify Removes R. Kelly, XXXTentacion Music From Its Playlists ✔️Rogan responds to Spotify protest, COVID advisories ✔️Rogan Apologizes. Spotify Posts Rules ✔️Brené Brown says she’s not going to release any new podcast episodes ✔️The Joe Rogan controversy is what happens when you put podcasts behind a wall Recorded on Riverside. Get hooked up today: https://heartcast.biz/3s24usy [https://heartcast.biz/3s24usy] Find on iTunes: http://heartcast.biz/38tmMe6 [http://heartcast.biz/38tmMe6]

Podcast Hits and NFTs

In this episode, Molly, Adam, and Marcus examine some problems in the podcasting industry surrounding what it takes to be a top popular podcast show. They also explore podcasting industry innovation and potential changes if the industry enters NFTs and VR technology. Tune in if you want to learn more about the possibilities of NFTs in the podcasting sector and how to improve your podcast show. Key Takeaways ✨What makes a good podcast and What does “Top Hit Episodes” mean? ✨What would it be if NFTs entered into podcasting ✨Podcasting and Virtual Reality Key Quotes in this Episode “What makes a podcast the best? What if there's a podcast that has less listeners but has 100,000 paid subscribers? Does that make it better or is it only based on downloads?” - Molly “I create things as a way to connect with other human beings. There's nothing wrong with creating something purely out of the desire to profit from it. But if I'm going to create this exclusive thing that only a small group of people get to hear, just for the sake of making money, it goes against what I think podcasting is all about.” - Marcus “The community's got to be strong to make any one of these NFTs relevant, that's kind of how a lot of it happens. That's why these things blow up, not just because, but because there's a momentum behind it”  - Adam People Mentioned in the Episode 🧔Paul Stamets 🧔Joe Rogan 🧔James Cridland 🧔Martin Shkreli 🧔Redman 🧔Method Man 🧔Rick Ross 🧔Mike Tyson 🧔Logan Paul Special Mentioned in the Episode ✅DAO - Decentralized Autonomous Organization ✅NFT - Non-Fungible Token ✅Metaverse - Fictional World ✅Reddit ✅Altered Carbon Movie ✅Wall-E ✅Venmo Our Podcast Host for this Episode: Podcast Pro: Molly Ruland 🎙️ What she does: Molly is the founder and CEO of Heartcast Media, a full-service podcast production company and content creation lab based in Washington, D.C. www.heartcastmedia.com [http://www.heartcastmedia.com] Podcast Pro: Marcus dePaula 🎙️ What he does: An audio engineer, podcast producer and website designer, Marcus runs Me Only Louder, a podcast production company in Franklin, Tenn. www.meonlylouder.com [http://www.meonlylouder.com] Podcast Pro: Adam Levin 🎙️ What he does: Adam is the manager of Chuck Levin’s Washington Music Center and is the founder of Podcast Outfitters, which specializes in podcast equipment. https://podcastoutfitters.com/ [https://podcastoutfitters.com/] https://chucklevins.com/ [https://chucklevins.com/] 📌TIMESTAMPS ⏲[00:00] Introduction ⏲️[2:33] Molly, Marcus and Adam discusses the article released by Bloomberg about podcasting. ⏲️[05:33]They discuss what makes a good podcast and how should we define “Hit”. ⏲️[08:19]Molly discusses the prediction she made on Spotify going out of business. ⏲️[12:01]Adam discusses decentralizing the podcast industry, suggesting a  more community-based type of podcasting. He also stated about NFTs entering the podcast industry. ⏲️[23:04]They discuss what will happen in the future if NFTs and virtual reality become mainstream. ⏲️[35:15] Conclusion of the episode ⏲️[38:04]Outro 📌Equipment Mentioned: Sony ZV e10 Camera - Marcus’ camera Links Mentioned: https://www.bloomberg.com/news/newsletters/2022-01-09/podcasting-hasn-t-produced-a-new-hit-in-years [https://www.bloomberg.com/news/newsletters/2022-01-09/podcasting-hasn-t-produced-a-new-hit-in-years] https://www.theverge.com/2022/1/11/22877242/spotify-studios-four-lay-off-original-podcast [https://www.theverge.com/2022/1/11/22877242/spotify-studios-four-lay-off-original-podcast] https://www.youtube.com/watch?v=A-n35u6mDO0 [https://www.youtube.com/watch?v=A-n35u6mDO0] https://www.ulanzi.com/collections/geartree [https://www.ulanzi.com/collections/geartree] https://electronics.sony.com/imaging/interchangeable-lens-cameras/aps-c/p/ilczve10l-w [https://electronics.sony.com/imaging/interchangeable-lens-cameras/aps-c/p/ilczve10l-w] https://www.bhphotovideo.com/c/product/1369132-REG/sigma_402965_16mm_f_1_4_dc_dn.html [https://www.bhphotovideo.com/c/product/1369132-REG/sigma_402965_16mm_f_1_4_dc_dn.html] Recorded on Riverside. Get hooked up today: https://heartcast.biz/3s24usy [https://heartcast.biz/3s24usy] Find on iTunes: http://heartcast.biz/38tmMe6 [http://heartcast.biz/38tmMe6]

Looking Into the Future of Podcasting

📌EPISODE SUMMARY: In this episode, Molly, Adam, and Marcus discuss what will be happening in the year 2022. They share individually what they think will happen in the podcasting industry. They also discuss how the quality of the podcast shows affects people on how they portray a person when listening to bad quality podcasts versus high quality shows. The host also discusses microphones. They give insights and examples what is a good microphone and not. They also share stories about people using mediocre microphones versus those who use high quality microphones. Tune in now in this episode if you like some insight about the future of the podcasting industry in the year 2022, or you want to know more about microphones as you are interested in scaling and growing your podcast shows. 📌Key Takeaways in the Episode: 📣Predictions and Possibilities that will occur on the podcasting industry for 2022. 📣How to Stepping up your podcast in the year 2022. 📣Things We should know about microphones for better podcast shows in 2022. 📌Key Quotes in the Episode: “So hopefully you'll see a rise in people actually caring about product quality and the value that it provides and the separation between the people that are just getting into it and are not invested in the full medium of podcasting. And those that are into it” - Adam “that the microphone and camera is the new suit for sure” - Marcus “And I think people, businesses and other people, some people have success with the podcast but thought it was going to be fleeting. And now they're realizing no podcasts have been here and they're definitely not going anywhere and just all the benefits of being able to go remote. I mean, from from a business perspective, we have global clients” - Molly 📌People Mentioned in the Episode: 👧Arielle Nissenblatte - Author at Squadcast.fm 🧔Joe Rogan - American Podcaster, UFC color commentator 🧔Alex Hormozi - author of the book “100 million dollar offer” 📌Tools and Accessories Mentioned in the Episode: ✔️Logitech H390 ✔️Audix USB 12 ✔️Blue Yeti Microphone ✔️Audio Technica 2040 ✔️Shure SM7B ✔️Shure MV7 ✔️V7 Microphone ✔️Re20 📌Our Podcast Host for this Episode: Podcast Pro: Molly Ruland 🎙️ What she does: Molly is the founder and CEO of Heartcast Media, a full-service podcast production company and content creation lab based in Washington, D.C. 👋 Where to find her: LinkedIn | Twitter | Instagram Podcast Pro: Marcus dePaula 🎙️ What he does: An audio engineer, podcast producer and website designer, Marcus runs Me Only Louder, a podcast production company in Franklin, Tenn. 👋 Where to find him: LinkedIn | Twitter | Instagram Podcast Pro: Adam Levin 🎙️ What he does: Adam is the manager of Chuck Levin’s Washington Music Center and is the founder of Podcast Outfitters, which specializes in podcast equipment. 👋 Where to find him: LinkedIn | Twitter | Instagram 📌TIMESTAMPS ⏲️[03:16] What the Hosts think will happen in the Year 2022 in podcasting, Advertising and Content Marketing. Molly predicts that for the year 2022, podcasting will continue to rise and increase in numbers just like the pandemic levels that we experienced. Marcus predicts that there will be a rise of content that teaches or trains podcasters to be better and do quality work for their podcasting. Adam said that during 2020, the start of the pandemic. Podcasting wasn’t a thing until good microphones showed up on the market. Adam also added that 2021 was the start of people going back outside buying tools that will improve their podcast shows. ⏲️[09:45] Podcasting from its infancy years and its impact to people, businesses and community globally. Molly discusses the impacts of Podcasting to businesses from the past years and how podcasting is growing into a global industry. Marcus and Adam also discuss their experiences with multi-streaming, both positive and negative. ⏲️[14:27] Joe Rogan what will he do in podcasting industry for the year 2022 The host also discusses the presence of Joe Rogan on Spotify and its influence in the podcasting industry. The host also talks about the contracts and ad fees of Joe Rogan and how very influential he is in the industry. ⏲️[15:50] How does the quality of your podcasting influence how people see you vs what you tell them? Marcus also mentions that the quality of the microphone has a significant impact on the quality of the podcasts and recommends us to invest in better microphones. ⏲️[18:30] Microphones, Microphones, Microphones! The hosts are talking about microphones, their brand, the qualities, and the price in the market. Adam exhibits the Audix USB 12 microphone he had and describes the quality of the microphone as well as the market pricing. Marcus also shares what Microphone he is using and how terrible the quality of the mic is. The host also recommended some good and better microphones out there in the market. Sponsor Links: https://www.podcastoutfitters.com [https://www.podcastoutfitters.com] https://www.meonlylouder.com [https://www.meonlylouder.com] https://www.heartcastmedia.com [https://www.heartcastmedia.com] Equipment Mentioned: Marcus's Microphone : http://heartcast.biz/3gLTjyG [http://heartcast.biz/3gLTjyG] Molly's Set Up : http://heartcast.biz/38tHHO0 [http://heartcast.biz/38tHHO0] Recorded on Riverside. Get hooked up today: https://heartcast.biz/3s24usy [https://heartcast.biz/3s24usy] Find on iTunes: http://heartcast.biz/38tmMe6 [http://heartcast.biz/38tmMe6]

The Good, Bad, Ugly: Podcasting in 2021 and Beyond

Podcasting is a fast-growing and fast-changing industry that’s been greatly affected by the pandemic, but those COVID-related curveballs have brought some new and exciting changes to podcasting over the past year. On this episode of The Podcast Club, Molly, Marcus and Adam share thoughts on the year in podcasting and look ahead at what trends they think are here to stay. Episode Summary With 2021 drawing to a close, The Podcast Club hosts huddle to reflect on the year and look ahead. On this episode, Molly, Marcus and Adam discuss the role of transcripts and inclusivity in the podcast world, why podcasters need to be on YouTube and the increased awareness of branding and monetization opportunities in podcasting. They note the lawsuit brought against SiriusXM for not having transcripts available for their podcasts. “We are about to see a whole new world of inclusion,” Molly says. “I love seeing stuff like that because it just means we're going to get more and more regulated in the industry. It'll become more and more accessible.” The hosts also discuss the expansion of video: podcasters are increasingly seeing the value in uploading to YouTube — a trend that will continue to grow in 2022. “People just spend so much time on YouTube,” says Marcus. Overall, it’s been an exciting few years in podcasting with many new developments, and The Podcast Club can’t wait to see what’s next. Tune in to hear what they think about inclusion in podcasting, branded podcasting, the amount of work that goes into creating a quality podcast, and the swing from remote to in-person podcasting, and back. Tools and tech mentioned in this episode: ✔️ Riverside ✔️ Podnews ✔️ RØDECaster Pro ✔️ MV7 ✔️ SM7B ✔️ SquadCast ✔️ Cleanfeed ✔️ YouTube Podcast Pro: Molly Ruland 🎙️ What she does: Molly is the founder and CEO of Heartcast Media, a full-service podcast production company and content creation lab based in Washington, D.C. 💡 Key quote: “As a business owner, or any a content creator, you're so focused on the last week or the last episode, or payroll, or the numbers and you forget to take a step back and look at the bigger picture and be proud of what you have accomplished, and not so focused on what you didn't get done.” 👋 Where to find her: LinkedIn | Twitter | Instagram Podcast Pro: Marcus dePaula 🎙️ What he does: An audio engineer, podcast producer and website designer, Marcus runs Me Only Louder, a podcast production company in Franklin, Tenn. 💡 Key quote: “I think people are finally realizing, not just the opportunities, but also how serious you have to be to actually make something out of your podcast. You have to treat it like a business.” 👋 Where to find him: LinkedIn | Twitter | Instagram Podcast Pro: Adam Levin 🎙️ What he does: Adam is the manager of Chuck Levin’s Washington Music Center and is the founder of Podcast Outfitters, which specializes in podcast equipment. 💡 Key quote: “That's probably the biggest thing to come out of all of this, is services like this, that provide a great product to work with. It gives you a lot of the functionality that you had before, in a way that lets you reach more people.” 👋 Where to find him: LinkedIn | Twitter | Instagram ## Tips for Podcasters Top takeaways from the episode ⭐ Make your podcast as accessible as possible. With increasing developments in AI, it’s easier than ever to include transcriptions with your podcasts. Even for the smallest podcast, the tools are available to make your podcast inclusive for people with hearing difficulties. ⭐ Expect to see an increase in branded podcasts. More businesses are understanding the value and effectiveness of branded podcasts in driving revenue and creating strategic relationships. ⭐ Remote isn’t a trend. Remote work is here to stay in some form or another, and this opens up a lot of doors for podcasters in terms of scheduling and the ability to book higher-quality guests. ⭐ Video content will continue to grow. It’s essential for a podcast to be putting content on YouTube for discoverability. The tools to support better video quality are constantly improving. Episode Highlights Inflection points from the show 00:08:07 Inclusion matters: Molly highlights the lawsuit against SiriusXM from the National Association for the Deaf and the Disability Rights Advocates, and the podcasters discuss how transcripts make a podcast more inclusive. Even unedited AI transcripts are helpful. “It doesn't have to be 100% accurate, but it needs to be there.” 00:14:07 The power of branded podcasts: The biggest change Molly has seen in podcasting over the last few years is greater awareness of the value of podcasting. 00:15:47 Development tool: For people or brands who don’t want to start their own podcast, Molly sees an increasing desire to be a guest on other people’s podcasts, leading to higher quality guests. “Podcast advertising is gonna be at the forefront.” 00:17:05 Not just a hobby: Marcus is also seeing growing monetization in podcasting, but also the realization that making a good podcast isn’t easy. “You have to treat it like a business.” 00:19:21 Remote to in-person, and back to remote: The way people podcast changed over the course of the pandemic. Adam shares observations, including a significant drop in the purchase of USB microphones. 00:21:41 Tools for success: Adam notes the different platforms that have emerged or greatly improved since the early days of the pandemic, like Riverside, SquadCast and Cleanfeed. 00:23:49 Video is vital: With new webcam products with built-in AI for improved video quality in the pipeline, Marcus expects video to continue to thrive. The hosts talk about the importance of putting content on YouTube. “We're going to be seeing more podcasts doing what we're doing and putting their video content for a video version of the podcast on YouTube as well.” 00:31:39 Money books: Molly offers some business book recommendations, including “Building a Storybrand” by Donald Miller. Top quotes 00:10:00 Molly: “Transcriptions don't need to be 100% accurate at all ... It's just about getting the idea there and getting the SEO and the bulk of it, and people can read between the lines enough to get it done. So it doesn't have to be 100% accurate, but it needs to be there.” 00:14:20 Molly: “I feel like in the beginning of our podcast, it was me explaining how a podcast can be used as a business tool, where now people are coming to me like, I know this can work, but we just need help with the production or we just need that expertise. But there’s a lot more people understanding the power of a branded podcast. They’re seeing it work.” 00:18:05 Marcus: “The average Joe podcasters, too, are becoming more aware. And there's more and more noise you got to compete with now too in the space. So you really have to step up your game.” 00:20:10 Adam: “Now there’s this confusion about, you could do it in the platform, right? But now there’s these new technologies and you got some podcasters, for the people that are just getting into it, it's harder to find out what the right solution is where it used to be pretty boilerplate.” Sponsor Links: https://www.podcastoutfitters.com [https://www.podcastoutfitters.com] https://www.meonlylouder.com [https://www.meonlylouder.com] https://www.heartcastmedia.com [https://www.heartcastmedia.com] Equipment Mentioned: Marcus's Microphone : http://heartcast.biz/3gLTjyG [http://heartcast.biz/3gLTjyG] Molly's Set Up : http://heartcast.biz/38tHHO0 [http://heartcast.biz/38tHHO0] Recorded on Riverside. Get hooked up today: https://heartcast.biz/3s24usy [https://heartcast.biz/3s24usy] Find on iTunes: http://heartcast.biz/38tmMe6 [http://heartcast.biz/38tmMe6]