Deep Tech, the Power Law, and Backing Kiwi Founders: with Mitali Purohit, Venture Capital Allocator
In this episode of Snowball, host Tom Morton sits down with Mitali Purohit, a deep tech venture capital investor whose career spans working in venture studios, fund management, and championing female representation in New Zealand's investment ecosystem. In this episode, we discuss:
* From Venture Studio to Cap Table: Why a biomedical science background is an unfair advantage in deep tech investing, and how Mitali went from wanting to cure cancer to funding the people who might.
* The Stages Decoded: What seed, Series A, B, and bridge rounds actually mean in deep tech versus SaaS and why patience isn't a weakness, it's a prerequisite.
* Team Over Idea, Always: Why the best investors bet on the person, not the pitch deck, and what an exceptional founder looks like six months after their first meeting.
* The Power Law: How venture funds are built on the brutal reality that seven out of ten companies won't make it and why that doesn't make it a bad investment.
* Bad VC Behaviour: The red flags every founder should know before they sign, from punishing valuations to control provisions that quietly kill innovation.
* The Representation Gap: Why only 14% of global VC funds have a female partner, why that matters for returns, and what a more diverse decision-making table actually looks like in practice.
* Backing Our Own: The contrarian view that New Zealand doesn't need international validation before it backs its own founders, and why local conviction should come first.
About Mitali:
Mitali is a venture capital investor with nearly two decades of experience across the full arc of New Zealand's deep tech ecosystem. Beginning her career in venture studios, helping teams commercialise innovative ideas and taking them to market, she has since held roles spanning incubation, fund management, and investment leadership across medtech, space, climate, and beyond.
A passionate advocate for diversity in investment decision-making, Mitali raised New Zealand's first female founder fund and continues to champion the case that diverse capital allocators don't just reflect better values - they make better investments. Her deep scientific literacy, honed through a background in biomedical science, gives her a rare ability to evaluate technical risk with the same rigour she applies to market opportunity.
About Snowball:
Snowball is New Zealand's leading private equity and investment platform, dedicated to simplifying access to growth and alternative assets. Since 2014, the platform has helped over 100 high-growth Kiwi companies raise more than $200 million in capital, serving a community of over 55,000 investors.
Beyond direct equity, Snowball provides self-directed access to a curated range of global alternative strategies, including private credit, infrastructure, private equity, and long-short funds, often with significantly lower entry points than traditional institutional channels.
Learn more and explore the investible universe at www.snowballeffect.co.nz [http://www.snowballeffect.co.nz]