Hellman Talks

#10. Entrepreneurship, Growth, Basque Cheesecake (La Maritxu) | Lucía Larragoiti

Lucía Larragoiti is the founder of La Maritxu, a Basque cheesecake brand that has brought a taste of the Basque Country to London — growing from a side project into one of the city’s most loved spots. In this conversation, they explore what it really takes to build something from scratch — from the uncertainty of the early days to scaling a business while working full-time as an architect. They also discuss the importance of staying open-minded, keeping things simple, and adapting when things don’t go as planned.  - 00:00 - Meet Lucía: The Basque Baker Behind La Maritxu 00:38 - Where She's From & Life In London 01:02 - Growing Up Basque: A Culture Of Good Food 02:05 - From Bilbao To London: The Architecture Career 02:34 - Life As An Architect: Lessons & Insecurities 03:16 - Overcoming Insecurity At Work 04:27 - Starting The Business While Still An Architect 04:35 - The Origin Story Of La Maritxu 05:01 - How Her Sister In Ecuador Started It All 06:07 - Taking Orders From Home & Going To Food Markets 07:42 - Balancing Architecture & The Cake Business 09:15 - Going Full-Time & Opening The First Store 10:28 - The Stress in the Early Days 12:00 - How Her Architecture Background Helped 12:57 - Opening Day: Empty Shop & A Pessimistic Neighbour 14:00 - The Influencer That Changed Everything 15:01 - Scaling From 25 To 150 Cakes A Day 17:27 - What Makes A Basque Cheesecake Different vs NY Cheesecake 18:30 - One Classic Flavour & New Collabs 19:01 - Running A Business With Your Sisters 20:04 - Tips For Family Business Communication 20:32 - Growing From One Store To Three In London 21:37 - Just Start: Don't Wait Until Everything Is Perfect 22:28 - The Reality Of Entrepreneurship 23:08 - Adapting When Things Don't Go As Planned 24:22 - Scaling The Recipe: Handcrafted vs. Factory 26:19 - Keep It Simple: Advice For Entrepreneurs to Scale Their Business 26:52 - The Future Of La Maritxu 27:26 - Wholesale vs. More Stores 28:53 - Rapid-Fire Q&A + Final Thoughts - Guest Social Media: @LaMaritxuLondon - ✨ Follow for more on Instagram, TikTok & more @Hellman.Talks  🔗 All links here: ⁠https://linktr.ee/hellmantalks

#9. Wellbeing, Balance, Self-reflection | Melanie Nasr

Melanie Nasr (aka The Happy Coach) is a former hospitality professional turned life coach and numerologist with a global background from Senegal to Europe. They explore what it means to truly live “life your way,” reconnect with yourself, balance ambition with wellbeing, and redefine success on your own terms — while building small daily habits that support a more fulfilled life.  - 00:00 - Meet The Happy Coach 02:00 - From Autopilot To Life My Way 04:10 - On Paper Successful… But Not Fulfilled 06:30 - Coaching: Self-Awareness Tool 09:10 - Balancing Ambition With Wellbeing & Non-Negotiables 12:00 - Don’t Compare Your Path & Taking Care Of Yourself 13:14 - Society Pressures And The Importance Of Rest 14:16 - Leadership Starts With People 15:20 - “Success At All Cost” 17:04 - Human Beings Always Want More 17:35 - Success Is Not One Size Fits All 19:06 - Nutrition And Movement 19:42 - How To Eat Better And Exercise More 22:28 - Learn To Say No 24:10 - Gratitude And Inner Peace 25:38 - Wearing The Leader Hat In Your Own Life 26:48 - Act The Way You Want To Feel 27:36 - What Is Numerology And How It Can Help You 29:00 - Focusing And Going Deeper On One Thing 30:25 - Rapid-Fire Q&A + Final Thoughts - Guest Social Media: @LifeYourWay.Coaching - ✨ Follow for more on Instagram, TikTok & more @Hellman.Talks  🔗 All links here: ⁠https://linktr.ee/hellmantalks

Hellman Talks Insights: Gratefulness, Smiling and Happy News

Welcome to Hellman Talks Insights — quick, 5 min episodes where Claudia shares 3 quick ideas or takeaways that caught her attention from her next guest. This week’s topics: gratefulness, the power of smiling, and happy news.

#8. Music, Creativity & Confidence | Ben Barnett

Ben Barnett is a globally touring saxophonist and entrepreneur, best known as The Sax Man. We talk about his journey from a childhood passion to a 20-year international music career, performing everywhere from Ibiza and Burning Man to private events around the world, and why he’s now focused on building platforms that support the next generation of creative freelancers. 🎷✨ - 00:00 – Meet The SaxMan (Ben Barnett) 03:15 – Turning passion into a career 04:52 – Saxually Active: music, art & record label 05:37 – Blending genres & freestyling with DJs 06:21 – Ibiza, Marbella, Burning Man & touring worldwide 08:08 – Wild gigs: George Clooney, royalty & private events 11:15 – From musician to entrepreneur 11:54 – Active Artists Agency: built by artists, for artists 14:48 – Helping artists with the business side (pricing, gigs, admin) 16:12 – Advice for new musicians breaking in 19:39 – Confidence, mental health & community 22:38 – Phones at gigs: Keinemusik, no-phone zones & being present 24:17 – Expect the unexpected (career lessons) 25:04 – What’s next: building the future for artists 26:00 – Rapid-Fire Q&A + final thoughts - Guest Social Media: @TheSaxManUK @SaxuallyActive @ActiveArtistsAgency [https://www.instagram.com/activeartistsagency/?hl=en] - ✨ Follow for more on Instagram, TikTok & more @Hellman.Talks  🔗 All links here: ⁠https://linktr.ee/hellmantalks [https://linktr.ee/hellmantalks]

Hellman Talks Insights: Music, Creativity and Entrepreneurship

Welcome to Hellman Talks Insights — quick, 5 min episodes where Claudia shares 3 quick ideas or takeaways that caught her attention from her next guest. This week’s topics: music, creativity and entrepreneurship.