Pro Food Maker

30: Tips for getting your product into grocery stores w/ Planted Foods Co.

Getting your product into grocery stores takes time and requires networking with retailers & buyers in the food industry. Ashley Kirk, Founder of Planted Foods Co, a plant based food company walks us through: * How to get your products onto store shelves by networking and other strategies * The consumer research Ashley conducted to decide the products she would sell * Her winding career path that led to going vegan and building a plant based food business Full show notes at profoodmaker.com

29: How to find investors for small food businesses w/Kube Nice Cream

You won’t be able to bootstrap your food business forever and might need investors, says Kai Nortey, co-founder & CEO of Kube Nice Cream. This Black owned vegan ice cream manufacturer explains: * Why venture capital (VC) may not be right for you as a food business owner * The types of conversations you might have with potential investors  * Potential problems working with co-packers & getting into grocery stores Full show notes at profoodmaker.com

28: Food truck marketing w/ The Food Truck Scholar

Are you a food truck owner having trouble with marketing and keeping your social media pages updated? Ariel D. Smith, The Food Truck Scholar, has quick & easy tips for you. Ariel also chats about: * How she created an audio diary for food truckers using her podcast * Opportunities for current and future food truck owners * The importance of insuring your deposit for events Full show notes at profoodmaker.com

27: Get more press features without hiring PR

Interested in getting more press for your business? Mercedes outlines common mistakes we make when pitching to media outlets and tips on how to successfully pitch to journalists, podcasters, YouTubers, and bloggers. Full show notes: https://profoodmaker.com/how-to-write-a-media-pitch

26: Navigating social media to grow your brand w/ Geo’s Table

Geo Darwin, a Philadelphia-based food & lifestyle blogger and content creator, is on a mission to highlight underrepresented people in food & beverage. We chat about: * Being consistent as a content creator * Why blogging isn’t dead and the evolution of blogging * The Philly food scene Full show notes: https://profoodmaker.com/geos-table