SHE DECIDES

Legacy, Leadership & Innovation: Anna Burch on Carrying SmartMouth Forward

In this episode of SHE DECIDES, Staci Swiderski sits down with Anna Burch, Director of Integrated Marketing at SmartMouth [https://www.smartmouth.com/?utm_source=chatgpt.com], for a conversation about legacy, leadership, innovation, and finding confidence in your own voice. Anna shares the deeply personal story behind SmartMouth, the oral care brand founded by her grandfather, dentist Dr. Marvin Cohen, who spent decades developing the company’s patented zinc-ion technology to solve the root causes of bad breath. After losing both her grandfather and father, who laterhelped grow the company into a nationally recognized retail brand, Anna and her sister stepped into leadership roles to help carry their family’s mission forward. Together, Anna and Staci talk about navigating impostersyndrome, transitioning from accounting into marketing leadership, learning to trust yourself in rooms where you feel inexperienced, and the power of simply being willing to learn. Anna opens up about the emotional connection she still feels seeing SmartMouth products on store shelves nationwide and how honoring her family’s vision continues to inspire her every day. This episode is a reminder that legacy is not just aboutwhere you come from, it’s about how you choose to carry it forward with passion, purpose, and innovation. Because when she decides to step into her purpose, legacybecomes impact. Connect with Anna & SmartMouthWebsite: SmartMouth [https://www.smartmouth.com/?utm_source=chatgpt.com] Instagram: @smartmouthwash [https://www.instagram.com/smartmouthwash/?utm_source=chatgpt.com]TikTok: @smartmouthwash [https://www.tiktok.com/@smartmouthwash?utm_source=chatgpt.com]Facebook: SmartMouth Facebook [https://www.facebook.com/smartmouth?utm_source=chatgpt.com] LinkedIn: Anna Burch LinkedIn [https://www.linkedin.com/in/anna-timm-cpa-0212b4194/?utm_source=chatgpt.com]

Strong at Every Stage: Dr. Christine Boev on Menopause, Muscle, and Reclaiming Women’s Health

In this empowering episode of SHE DECIDES, host Staci Swiderski sits down with Dr. Christine Boev, founder of Master Menopause and Vitalize Fitness, for a powerful conversation about women’s health, hormones, confidence, and why aging does not have to mean decline.  After experiencing her own struggles with inflammation, brain fog, weight gain, and hormonal shifts in her early 40s, Dr. Boev turned to science and fitness to better understand what women truly need during perimenopause and menopause. What she discovered changed not only her own life, but now the lives of women she coaches every day.  Together, Staci and Dr. Boev dive into the realities many women silently face, from exhaustion and cognitive changes to losing confidence and feeling disconnected from themselves. They discuss why traditional “eat less, do more cardio” advice often stops working for women as hormones shift, and how strength training, proper nutrition, sleep, recovery, and sustainable habits can dramatically transform health and longevity.  The episode also explores hormone replacement therapy, inflammation, metabolic health, Alzheimer’s prevention, the importance of muscle for long-term wellness, and why women deserve to prioritize themselves without guilt. Most importantly, Dr. Boev reminds listeners that it is never too late to reclaim your health, your confidence, and your power.  Because when SHE DECIDES to prioritize herself, she becomes stronger in every area of her life.  Connect with Dr. Christine Boev:  🌐 Master Menopause Website [https://mastermenopause.com/?utm_source=chatgpt.com]  📸 Dr. Christine Boev Instagram [https://www.instagram.com/drchristineboev/?utm_source=chatgpt.com]  Connect with Staci Swiderski, Family Source Consultants & SHE DECIDES COLlECTION:  🌐 Staci Swiderski Website [https://staciswiderski.com/?utm_source=chatgpt.com]  📸 Staci Swiderski Instagram [https://www.instagram.com/staciswiderski/?utm_source=chatgpt.com]  💼 Staci Swiderski LinkedIn [https://www.linkedin.com/in/staciswiderski/?utm_source=chatgpt.com]  ✨ She Decides Collection [https://shedecidescollection.com/?utm_source=chatgpt.com]  📸 She Decides Collection Instagram [https://www.instagram.com/shedecidescollection/?utm_source=chatgpt.com]  🌐 Family Source Consultants [https://www.familysourceconsultants.com/?utm_source=chatgpt.com]  📸 Family Source Consultants Instagram [https://www.instagram.com/familysourceconsultants/?utm_source=chatgpt.com]

Lunches, Leap of Faith, and Building OmieLife: Nancy Yen on Creating Products with Purpose

In this inspiring episode of SHE DECIDES, host Staci Swiderski sits down with Nancy Yen, founder and CEO of OmieLife, the company transforming the way families approach mealtime with innovative, aesthetically designed lunch solutions for kids.  What began as one mother’s concern over her young son coming home from preschool hungry and cranky became a globally recognized brand helping parents simplify lunchtime while making kids excited to eat. Nancy shares the deeply personal story behind creating the original OmieBox, the challenges of leaving corporate life after more than a decade in strategy and product development, and the realities of building a physical product company from the ground up.   Together, Staci and Nancy dive into entrepreneurship, resilience, manufacturing hurdles, motherhood, mentorship, and the importance of trusting your instincts when you know there is a better solution waiting to be built. Nancy also opens up about taking the leap into entrepreneurship after the birth of her second child, learning every aspect of the business firsthand, and how community support and asking for help became key parts of her success journey.   The conversation also celebrates a major milestone for OmieLife as the brand prepares to launch nationwide in Target stores, proving that meaningful ideas built with heart, persistence, and purpose can truly grow into something extraordinary.   Because when SHE DECIDES to trust her vision, she creates something that changes lives.  Connect with Nancy Yen & OmieLife:  🌐 OmieLife Website [https://www.omielife.com/]  📸 OmieLife Instagram [https://www.instagram.com/omielifeinc/]  🎵 OmieLife TikTok [https://tiktok.com/@omielife]

Take Up Space: Tracy Nolan on Confidence, Leadership, and Owning Your Seat at the Table

In this episode of SHE DECIDES, Staci Swiderski sits down with Tracy Nolan, Senior Executive at Humana, leading strategy, operations, and large-scale growth initiatives.  With a career spanning telecommunications giants like Verizon, T-Mobile, and Sprint, to now leading in healthcare, Tracy shares what it truly means to lead at scale, manage high-pressure decisions, and build teams that thrive. She opens up about navigating male-dominated environments, overcoming imposter syndrome, and the defining moments that shaped her confidence, including learning to stop shrinking herself and start owning her space.  From leading through crisis moments like 9/11 to managing organizations with tens of thousands of employees, Tracy brings real, hard-earned perspective on leadership, resilience, and decision-making when the stakes are high.  This conversation dives into the importance of mentorship, why women must stop holding themselves back, and how building a strong network can open doors you didn’t even know existed. Tracy also shares a powerful reminder, if your name is in the invite, you’ve earned your seat at the table.  This episode is empowering, practical, and deeply honest, for any woman ready to step forward, take risks, and trust her voice.  Because when she decides to take up space, everything changes.    Connect with Tracy  * Website: TracyNolan.com   * LinkedIn: Tracy Nolan   * Company: Humana

She Decides Live: Staci Swiderski & Marla Neufeld on Leadership, Critics, and Confidence

Recorded live in Miami at She Decides: A Celebration of Women on April 16, this special episode of SHE DECIDES captures a dynamic fireside chat between Staci Swiderski, our host and creator, and Marla Neufeld, Partner at Greenspoon Marder LLP, moderated by the incomparable Fitz Koehler. This conversation goes beyond titles and industries. It’s about what it truly means to be women who have built their own companies, or risen to the top of their field, and the mindset required to stay there.  Together, they speak candidly about pushing through criticism, navigating opinions, and staying grounded in your vision even when others don’t understand it. They share the reality of leadership, the discipline behind success, and the confidence it takes to keep going when it would be easier to step back.  And in true SHE DECIDES fashion, they also bring in the personal side, because success isn’t one-dimensional. From routines to self-care to showing up polished and confident, this conversation reminds us that building a business, owning your presence, and taking care of yourself all go hand in hand.  Filmed in front of a room of incredible women, this episode reflects the full picture of modern leadership, strength, resilience, confidence, and self-expression.  Because when she decides, she creates life, legacy, and possibility.  Connect with Us: Family Source Consultants 🌐 Website: ⁠https://www.familysourceconsultants.com⁠ [https://www.familysourceconsultants.com/] 📸 Instagram: @familysourcegency 💼 LinkedIn: Family Source Consultants  Staci Swiderski 🌐 Website: ⁠https://staciswiderski.com⁠ [https://staciswiderski.com/] 📸 Instagram: @staciswiderski 💼 LinkedIn: Staci Swiderski  SHE DECIDES Collection🌐 Website: ⁠https://shedecidescollection.com⁠ [https://shedecidescollection.com/] 📸 Instagram: @shedecidescollection 💼 LinkedIn: SHE DECIDES Collection  Marla Neufeld | Greenspoon Marder LLP 🌐 Website: gmlaw.com💼 LinkedIn: Marla Neufeld  Fitz Koehler 🌐 Website: fitzness.com 📸 Instagram: @fitzness 💼 LinkedIn: Fitz Koehler