Studio A

Billboards Bets and a bit of Booze Episode 11 Part 02

Top Vegas Launch CMO Nehme Abouzeid, has built a career on daring bets, from pioneering Vegas’s first homegrown NHL team to ambitious projects like the Sphere. In part two, host Jonathan Gudai delves into Abouzeid’s CMO perspective, showcasing his approach to reaching audiences through diverse advertising channels while pushing creative boundaries.

Billboards Bets and a bit of Booze Episode 11 Part 01

Discover the expansive career of Top Vegas Launch CMO Nehme Abouzeid, a titan in Las Vegas marketing. In part one, host Jonathan Gudai explores Abouzeid's impactful journey—from leading marketing strategy and creative direction for the Vegas Golden Knights to his pivotal role as SVP of Sales and Marketing in launching the Sphere.

Billboards Bets and a bit of Booze Episode 10

Lindsey Scheftic, founder of The CMO Sidekick and former CMO of Amazon's Ring, enters the Billboard, Bets, and Booze podcast to share her insights on the buy side. In this episode, host Jonathan Gudai explores Sheftic's strategic bets to stay ahead in the ever-evolving marketplace while navigating the intersection of creativity and strategy.

Billboards Bets and a bit of Booze Episode 09

Ever wondered what guides shoppers' choices in grocery stores? Host Jonathan Gudai and Karim Kanji, Director of Sales of the Americas for Broadsign, are on a mission to answer that very question. They explore the impressive rise of retail media, where Broadsign takes center stage. Using automated software, powerful campaign tools, and a robust network, Broadsign connects with shoppers, influencing their in-store purchases.

Billboards Bets and a bit of Booze Episode 08

Our new Head of Growth and Strategy, Eileen Crossin, and host Jonathan Gudai are taking a deep dive into TikTok's latest venture and how other brands are hopping on the DOOH bandwagon #DOOH #GrowthStrategy #TikTok #OutofPhone