The Profitable Writer

Morgan Canclini-Mitchell on Secrets of PR Success, Avoiding the Biggest Author Mistakes, and Book Launch Tactics

As an author, one of your biggest goals is to get your books into the hands of readers. It’s going to involve various levels of marketing, and in some cases, a PR (public relations) team. Imagine if you could sit down with a bona-fide expert who knows the industry and has gotten her book clients on every conceivable platform. You’d come away with some golden nuggets of PR wisdom to apply to your current or future books, no matter what your genre or publishing path. I’ve got you covered. My guest today is Morgan Canclini-Mitchell [https://www.linkedin.com/in/morgancanclini/], who is the Principal and Founder of two|pr [http://twopr.com]. Two|pr is a boutique publicity firm representing talent and brands in a variety of verticals, including television stars, nonprofits, best-selling authors, professional athletes, film projects, and more. The firm has a unique niche in representing a variety of crossover entertainment personalities/brands/organizations, positioning them securely in both the faith-based and mainstream media landscape. In her role, Morgan spearheads publicity and influencer marketing campaigns for her clients. She has been featured in Fast Company magazine, Bustle, Her Story of Success podcast, Inspire Magazine, Christianity Today, Nashville Lifestyles magazine, and other outlets. She’s also been a speaker at WriterFest, Baylor University, Vanderbilt University, Belmont University, and more. Morgan’s past and current clients include: New York Times best-selling authors, an Academy Award-winning documentary, award-winning radio show hosts, ASCAP’s Songwriters of the Century, Bravo and TLC reality show stars, cable news correspondents, NBA championship players, feature films, and Grammy award-winning recording artists. Morgan and I talk about paid vs. unpaid marketing, features you can bake into your books that help with PR, the best and worst time to launch books, how a PR agency works, avoiding common mistakes authors make with PR, and much more. You can find out more about Morgan and two|pr by visiting https://twopr.com [https://twopr.com]. * * * A big thank you to our sponsors, who keep this email free for readers: Vellum [https://tryvellum.com/daily] is the go-to book formatting software for indie authors who care about creating beautiful ebooks and print books. I’ve used it for years and love it! Use the link to download Vellum for FREE. Feeling blocked as a writer? Grab a copy of There is No Such Thing as Writer’s Block [https://www.amazon.com/There-Such-Thing-Writers-Block/dp/1947665316] by Honorée Corder. You’ll learn what’s really blocking you, the value of building your writer tribe, how to become the writer you’ve always dreamed of, and much more. Looking for a great book cover designer and formatter? I use and recommend Kristi Griffith, owner of Thumbprint Creative [https://gothumbprint.com/]. She works closely with you to create a design that perfectly captures the theme, message, and genre of your book.

An Introduction to The Profitable Writer: Grow Your Impact & Income with a Writing Business

Welcome to the first episode of The Profitable Writer podcast! Thanks for being here. On this episode, you'll learn: * What problem we're solving with Profitable Writer * The 9 steps of the Profitable Writer Pathway * Who Profitable Writer is for * What to expect from this podcast

One Year Ago Today, I Was Going to Quit

One year ago today, I was going to quit my business. But I made a decision that helped me overcome the frustration and discouragement. On this episode, I tell the story and help you see why you should keep going also. This is the last official episode for The Daily Writer podcast! Thank you for listening and supporting the show. The Profitable Writer will launch in a few days and I hope to see you there!

Mark Gottlieb on Finding & Working with a Literary Agent

We live in an amazing time when authors have lots of options for publishing. The main three options are these: First, you can self-publish your books, which means you assume all the risks, responsibilities, and rewards. Second, you can work with a hybrid publisher, which usually means you pay for their help with specific services, and they provide some of the functions of a traditional publisher. The third option, and the one most familiar to everyone, is traditional publishing. In this scenario, you sell your book to a publisher in exchange for an advance. They own the book but also take all the risk of producing and distributing the book, in addition to some marketing. Even though self-publishing has come a long way in the last ten or fifteen years, many authors still dream of getting a traditional publishing deal, especially with one of the big five New York publishers. If that’s your goal, you will need help in pitching your book to publishers to secure the best deal. That’s where a literary agent comes in. On today’s episode, I’m honored to talk with Mark Gottlieb, a New York literary agent who is here to give us the inside scoop on how to find and work with an agent. Mark is the vice president and literary agent at book publishing’s leading literary agency, Trident Media Group in New York City. He attended Emerson College and was President of its Publishing Club, and established Wilde Press. After graduating with a degree in writing, literature and publishing, he began his career with Penguin’s VP. His first position at Trident Media Group was in foreign rights. He was the EA to Trident Media Group’s Chairman and ran the Audio Department. He is currently working with his own client list, helping to manage and grow author careers with the unique resources available to Trident Media Group. He is ranked highly among literary agents in overall deals and other categories. Some of the topics I talk about with Mark are: how he became a literary agent, what an agent actually does in the publishing ecosystem, the benefits of traditional publishing, what kinds of projects he looks for and how to stand out as an author, what the most successful authors do when pitching and working with an agent, and some common mistakes to avoid when trying to secure an agent. You can connect with Mark at https://literaryagentmarkgottlieb.com [https://literaryagentmarkgottlieb.com] and find out more about the Trident Media Group at https://tridentmediagroup.com [https://tridentmediagroup.com]. * * * Today’s episode is sponsored by Vellum [https://tryvellum.com/daily], the go-to book formatting software for indie authors who care about creating beautiful ebooks and print books. Use the link to download Vellum for FREE. 📚 Download your FREE Daily Writer Starter Kit at https://dailywriterlife.com/free [https://dailywriterlife.com/free] ✉️ Want writing tips and inspiration delivered to your inbox daily? Sign up for the FREE Daily Writer email at https://dailywriterlife.com/dailyemail [https://dailywriterlife.com/dailyemail] 🚀 Want to grow your writing business and accelerate your success? Check out our Daily Writer Club [https://dailywriterlife.com/community]. 📱 Follow us: Instagram [https://instagram.com/dailywriterlife], TikTok [https://tiktok.com/@dailywriterlife], Facebook [https://facebook.com/dailywriterlife], Twitter [https://twitter.com/DailyWriterLife]

It’s Business, Not Personal

📚 Download your FREE Daily Writer Starter Kit at https://dailywriterlife.com/free [https://dailywriterlife.com/free] ✉️ Want writing tips and inspiration delivered to your inbox daily? Sign up for the FREE Daily Writer email at https://dailywriterlife.com/dailyemail [https://dailywriterlife.com/dailyemail] 🚀 Want to grow your writing business and accelerate your success? Check out our Daily Writer Club [https://dailywriterlife.com/community]. 📱 Follow us: Instagram [https://instagram.com/dailywriterlife], TikTok [https://tiktok.com/@dailywriterlife], Facebook [https://facebook.com/dailywriterlife], Twitter [https://twitter.com/DailyWriterLife]