ThisIsCreativeAi

Ep 18 : Ai + Designing Careers with Shiva Viswanathan of Catenate.io

How should you think of your career in this age of AI? Where should we look for inspiration and how can we bring that into our work as creators? Can Ai as a collaborator - spark joy in us? Shiva Viswanathan [https://www.linkedin.com/in/shivakumarv/] brings over three decades of true market experience in design. As an independent consultant for businesses, he specialises in Product definition, Brand Experience Design and Brand communication. He is the Co-founder and CMO of Catenate.io in Dallas,TX which focuses on creating AI-centric decision aids. Shiva is also a Director at DesignUp.io - a conference and a community. Formerly he was a Design Leader at Ogilvy Pennywise, Brand Union, Ogilvy, Apparatus Media Lab,  Netkraft and Ray+Keshavan Design. As consultant creative director he has been working on communication design for theatre for Ranga Shankara, Chennai Art Theatre and other independent theatre groups across India.  He is the academic advisor at Indian Institute of Art and Design, ANDAcademy.com, and on the curriculum committee for BITS Design. He is a visiting faculty at Indian Institute of Management, Bangalore for the Executive Education Program teaching enterprise teams. We covered a range of topics in this including Shiva's very popular '8 Truth Bombs', his opinion about Ai and natural stupidity, his learnings from nearly 40 years in design and thinking of your 'future as a friend'. Let us know what you thought about our chat in the comments! #ai #careers #design #future

Ep 17 : Ai + Marketplaces & Agents with Anirudh Narayan of Lyzr.ai

What is the role of Ai Agents? Are they here to take over all our roles? And how do you navigate dense Ai Marketplaces? Anirudh Narayan [https://www.linkedin.com/in/anirudh-narayan/] is the Chief Growth Officer and the co-founder of ⁠Lyzr.ai [https://www.lyzr.ai/], a low-code agent framework with an agentic approach to building generative AI applications. Prior to this Anirudh founded EverythingAi, a Ai tools marketplace, GrowthSpartan, a performance marketing company and MasterLife, a life skills platform. A Columbia Alum, in his spare time he runs Olympic Triathlons and climbs 20k mountain peaks! In this free-wheeling conversation, we dive into Anirudh's experience in building Everything Ai, his role at Lyzr and why he joined an Ai company and developments he's excited to see unfolding in the coming months. Let us know what you thought about our chat in the comments! #ai #marketing #agents #frameworks

Ep 16 : Ai & Human Centered Design with Sarah Tan of Formatif.co

What does an implementable Ai + HCD framework look like? Sarah Tan [https://www.linkedin.com/in/sarahtan-twh/] the founder of Formatif.com [Formatif.co], a Human-Centered AI Product Innovation Studio and AI Design Partner to companies, with her varied experience as a Designer, Innovation Consultant and Venture Investor, has created a framework and delivers a series of Ai + HCD workshops. Based in Singapore, her passion lies in advocating for design-led innovation in complex tech industries. She has worked with global brands like Phillips and Gensler to early tech startups in AI and Web 3.0 like Traceable Ai and also had a previous role at Incubate Fund. Key Highlights from the Conversation: * Human-Centered AI Methodology: Sarah developed her unique human-centered AI methodology in partnership with AI Singapore and NUS. This methodology is distinct from traditional human-centered design as it focuses on aligning user needs with data needs, considering technical feasibility and ethical implications of AI. * Five-Step Human-Centered AI Process: Sarah's workshops guide participants through a five-step process: defining the AI opportunity, ideating solutions, explaining the AI, managing user expectations, and considering the societal impact. * AI as a Design Material: Sarah emphasizes the importance of approaching AI as a design material and evaluating its potential use cases within existing products or services. * Ethical and Responsible AI: The conversation highlights the need for a shift in the AI landscape towards more ethical and responsible AI development, moving beyond just focusing on the technology itself. * AI Design Toolkit: Formative offers an AI design toolkit with capability cards and prompts to help designers and developers evaluate and create ethical AI products. Let us know what you thought about our chat in the comments! #ai #design #hcd #framework #humancenteredai

Ep 15 : Ai & Design + Advertising with Ali Madad of SCTY.org

What is the role of Ai Agents in the creative process? Who better to ask than someone who seems to be churning out creative agents for design & advertising every few months! Ali Madad [https://www.linkedin.com/in/amadad/] has created 'Agentcy' - a collection of frameworks and approaches for multi-agent systems across: Health, Politics, Everyday (Life) and Creative. GPT's are just one flavor. Check them out here : https://www.scty.org/build-3 [https://www.scty.org/build-3] With over 20 years of experience in design, strategy, and innovation, and senior positions at Deloitte Digital, Havas and Razorfish, he is a creative leader who helps clients create desirable futures across brand, product, and customer experience. As the founder and principal of SCTY, an advisory, design, and innovation consulting firm based in New York, he works with diverse clients to deliver impactful solutions that leverage design systems, strategic innovations, and emerging technology. He has also taught at Pratt Institute & Cooper Union, is a certified ScrumMaster, a multiple patent holder, a published author and speaker on design and innovation topics. Let us know what you thought about our chat in the comments! #ai #design #advertising #marketing #agents

Ep 14 : Ai & Advertising with Piotr Bombol of Adaily.co

1984 saw the birth of Lürzer's Archive [https://www.linkedin.com/company/90494976/admin/feed/posts/#] - considered by many for the last 30 years to be the gold standard of referencing award winning campaigns in one place. 2023 saw the birth of adaily.co [https://www.linkedin.com/company/90494976/admin/feed/posts/#] - a AI-powered marketing researcher with a bank of 2300+ award winning campaigns (2019-2023) and accessible in 14 languages. Will Adaily give Lurzers it's Eastman Kodak Company [https://www.linkedin.com/company/90494976/admin/feed/posts/#] moment? Remains to be seen! Piotr Bombol [https://www.linkedin.com/company/90494976/admin/feed/posts/#] answers this and many other questions about why he and his co-founders thought to build Adaily. An economist by training, though with 10+ years of experience in digital marketing, strategy and now Ai - what you'll love about this conversation is Piotr's candour and the detail and transparency with which he shares the journey to build and scale Adaily. Let us know what you thought in the comments! #ai #marketresearch #advertising #marketing