Wave Makers

Reinventing the Agency Concept

Host Doug Crisona sits down with Jamie Read [https://www.linkedin.com/in/iamjamieread/], CEO of BriteBirch Collective. Jamie talks redefining the agency model by ditching rigid structures and embracing a flexible, freelancer-powered collective. He shares his insights on how decentralization creates more effective teams, why traditional agencies struggle with collaboration, and how AI is reshaping marketing.

The Agile Agency Model

Host Doug Crisona sits down with Kaitlyn Merola, founder of Möve Marketing [https://www.move-mktg.com/]. Kaitlyn shares how her agency helps B2B startups build scalable marketing engines without the bloated retainers. From launching a points-based pricing model to integrating AI and launching a new PR offering, she reveals how Möve stays agile, client-focused, and ahead of the curve. A fresh take on running a modern, growth-minded agency.

Scaling Creativity Without Burnout

Host Doug Crisona sits down with Jeff Dack, CEO of Funday, as he shares how he’s transforming creative agencies by ditching timesheets, fostering trust, and prioritizing fun. Learn about his entrepreneurial leap, building a remote-first culture, and creating impactful work with clients across North America. From leadership lessons to production efficiency, this episode is packed with insights for modern marketers and agency leaders alike.

Clients, Culture, and Core Values

Host Doug Crisona sits down with Lyndsey Maddox, CEO of Digital Third Coast, as she shares her journey from theater major to leading a top digital marketing agency. Discover how she builds lasting client relationships, fosters a thriving team culture, and leverages data-driven strategies in SEO and paid media. Lyndsey also tackles the role of AI in marketing, debunks industry myths, and reveals why measurable impact is key to success. Perfect for marketers and agency leaders alike!

Building A Killer Agency

Host Doug Crisona sits down with Chad Hason [https://www.linkedin.com/in/chadhason/?originalSubdomain=ca], Co-founder and CEO of Agency Atlas, to explore his unconventional path to building a thriving marketing agency. Chad shares insights on brand strategy, AI’s role in shaping marketing, and the evolution of agency models. He also discusses the challenges of entrepreneurship, lessons learned from the cannabis industry, and why agility and authenticity matter in today’s competitive landscape.