Western Life & Style Trailblazers

Ep 17: Rooted In Grit: Judy Wagner’s Journey

A ranch kid with eight siblings. A marketer without a formal degree. A leader who turned Western heritage into living, breathing brand love. Our conversation with Judy Wagner charts a path powered by grit, purpose, and the kind of storytelling that slows a noisy room and makes people feel seen Follow us on IG here. [https://www.instagram.com/westernlifeandstyle] DM us on IG for sponsorship info or how we can help promote your business on our wildly popular social media pages.

Ep 16: From Small-Town Indiana to Shaping Western Sports: Jenna Morr on building brands, athletes, and a movement

A small-town girl who planned on dentistry ends up redefining how the world sees cowboys and cowgirls...this is Jenna Morr's story, and it’s packed with lessons any brand or athlete can use. We sit down with Jenna to chart her leap from Big Ten athletics and the Denver Broncos to PBR, Cavender’s, and now Teton Ridge, where she leads social and content across properties like The American Rodeo, the Arizona Ridge Riders, the Cowboy Channel, and Cowboys & Indians. The throughline is simple and powerful: authenticity scales, polish does not. Follow us on IG here. [https://www.instagram.com/westernlifeandstyle] DM us on IG for sponsorship info or how we can help promote your business on our wildly popular social media pages.

Ep 15: Interview with Cowgirl Cait: Saddle Up for Second Chances

The power of defying expectations runs throughout Cowgirl Cait's Oponski's blood. As a first-generation cowgirl who built a horse rescue from scratch, Cait demolishes the myth that you need generational knowledge to make an impact in the Western community. Follow us on IG here. [https://www.instagram.com/westernlifeandstyle] DM us on IG for sponsorship info or how we can help promote your business on our wildly popular social media pages.

Ep 14: Interview with Amanda Haradon - The Neon Cowgirl

When Amanda Neon Wrangler first attended NFR in 2017, she had "no fashion sense" by her own admission – just a barrel racer who threw on whatever was comfortable. Fast forward to today, and she's transformed into one of the most recognizable faces in Western influencing with her signature vibrant style that breaks all the neutral-tone norms of the industry. Follow us on IG here. [https://www.instagram.com/westernlifeandstyle] DM us on IG for sponsorship info or how we can help promote your business on our wildly popular social media pages.

Ep 13: Interview with Lorinda Van Newkirk: From Ranch Life to Retail Success

Discover the inspiring journey of Western fashion trailblazer Lorinda Van Newkirk in this captivating conversation about authenticity, entrepreneurship, and evolution within the Western industry. Follow us on IG here. [https://www.instagram.com/westernlifeandstyle] DM us on IG for sponsorship info or how we can help promote your business on our wildly popular social media pages.