Don't Call Me a Guru

Ep. 44 - Things we don't like on social media right now, plus why we love TikTok

In Episode 44 of Don't Call Me A Guru, Linda is joined by former co-host (still co-host? occasional co-host?) Tyler Jack Butler for a Social Conversation on a range of topics, including features we don't like about Instagram and Facebook Ads, the role of social media strategists, and many reasons why we LOVE TikTok (plus some insights for organizations considering using the platform).

Ep. 43 - Real Talk with Ryan Jespersen

In Episode 43 of Don't Call Me A Guru, Linda has a Real Talk with Ryan Jespersen, host of Real Talk—one of Canada's most popular news, politics, and pop culture talk shows. Ryan Jespersen is an Edmonton broadcaster, podcaster, and social media content creator. Real Talk is an independent, daily, online, livestreaming podcast and YouTube show that launched in November 2020, just a few months after Ryan was let go from his mainstream radio broadcasting gig. Ryan has worked in media, news and broadcasting for years and has seen significant success since going out on his own and in this episode, Ryan shares insights on the role social media has played in the success of his show, ways to manage online criticisms and negativity, building authentic personal online brands, podcast tips, and more!

Ep. 42 - Influencer Disclosure Discussion with Ad Standards Canada

In Episode 42 of Don't Call Me A Guru, Linda shares excerpts from her chat with Jani Yates, President of the Advertising Standards Canada, during the March 2021 iMEDIA Digital Marketing Conference. Jani shares influencer marketing trends, discusses unions for influencers and content creators, potential disclosure emojis, best practices, and more! At the March 2021 iMEDIA Conference, the iMEDIA brand was retired and Takeaway was launched! Takeaway is an educational community that provides meaningful and actionable education for the doers in digital communications. Visit the Takeaway website to sign-up for updates and connect with them on social media @itsyourtakeaway to find your next Takeaway. itsyourtakeaway.com

Ep. 41: 2021 Social Media Trends + The Return of Tyler Jack Butler

In Episode 41 of Don't Call Me A Guru, former podcast co-host and co-founder Tyler Jack Butler makes his triumphant return! Plus: Tyler and Linda discuss some social media trends and strategies for 2021 as is usually the case for a January episode. * LEARN MORE ABOUT THIS EPISODE [https://dontcallmeaguru.wordpress.com/]

Ep. 40: Artist AJA Louden's Approach to Social Media

In Episode 40 of Don't Call Me A Guru, host Linda Hoang chats with amiskwaciwâskahikan (Treaty 6, Edmonton, Alberta)-based artist AJA Louden [http://ajalouden.com] who shares his approach to using social media as an artist—benefits, challenges, considerations around Instagram's effect on art, providing value online, an exciting local project called Paint the Rails and more! AJA's insights are a must for any established or up-and-coming artist, but broader social media lessons can also be gleaned for those working in social media outside of the arts industry. * LEARN MORE ABOUT THIS EPISODE [https://dontcallmeaguru.wordpress.com/] About AJA Louden AJA is an artist based in amiskwaciwâskahikan (Treaty 6, Edmonton, Alberta). AJA Louden Studios creates inspiring, memorable interior and exterior artworks, boldly transforming everyday spaces into landmarks - the goal is making cities and spaces more inspiring, engaging, informed and thoughtful through strategic and compassionate use of creativity. Follow AJA Louden on Facebook [http://facebook.com/ajalouden] | Instagram [https://www.instagram.com/ajalouden/] |Twitter [https://twitter.com/AJALouden]