The Micropractice Mama Podcast

How to Market Your Practice WITHOUT Social Media (And Important Disclaimers about Doing So)

In this episode I discuss strategies for marketing a micropractice or DPC without social media including, * Who is most likely to success without social media * Important questions to ask yourself before eschewing social media marketing * The step after lead generation that most doctors under-invest in * A formula for effective, organic marketing strategy that doesn’t rely on social media * An example of how I would use this strategy for my own practice If you're enjoying this pod, I would love to connect! Real human feedback is so deeply appreciated. Here are a few ways to reach me: Connect with me on IG @soniasinghMD [https://www.instagram.com/soniasinghmd/] Email me at sonia@micropracticemama.com Learn more at www.micropracticemama.com [http://www.micropracticemama.com] The Micropractice 101 E-Course is available NOW. Learn more or enroll here: https://micropracticemama.thinkific.com/courses/micropracticemama And if you're not sick of my voice yet, check out my other podcast with Dr. Rebecca Berens: The Antisocial Doctors on Apple Podcasts [https://podcasts.apple.com/us/podcast/the-antisocial-doctors-podcast/id1873205001] or Spotify [https://open.spotify.com/show/2lVPx4eMqnHWoKKPnGrV15?si=11c0fe03262143fa]! Sign up here [https://micropracticememo.myflodesk.com/s51y9r3knn] for the Micropractice Memo to get weekly tips, updates and resources on all things micropractice and motherhood in medicine: https://micropracticememo.myflodesk.com/s51y9r3knn

Micropractice Mama 1:1 w/ Dr. Greg Holton of Dune Shores Health (Spring Lake, MI)

In this episode I chat with Dr. Greg Holton, an internist & geriatrician who launched his practice (Dune Shores Health) in September 2025, we discuss * his experience as a physician leader trying to enact big picture change  * why he chose DPC over traditional concierge * how his practice has faced unique challenges working with a geriatric population * what his biggest challenges are * how his wife has become involved in the practice If you're enjoying this pod, I would love to connect! Real human feedback is so deeply appreciated. Here are a few ways to reach me: Connect with me on IG @soniasinghMD [https://www.instagram.com/soniasinghmd/] Email me at sonia@micropracticemama.com Learn more at www.micropracticemama.com [http://www.micropracticemama.com] The Micropractice 101 E-Course is available NOW. Learn more or enroll here: https://micropracticemama.thinkific.com/courses/micropracticemama And if you're not sick of my voice yet, check out my other podcast with Dr. Rebecca Berens: The Antisocial Doctors on Apple Podcasts [https://podcasts.apple.com/us/podcast/the-antisocial-doctors-podcast/id1873205001] or Spotify [https://open.spotify.com/show/2lVPx4eMqnHWoKKPnGrV15?si=11c0fe03262143fa]! Sign up here [https://micropracticememo.myflodesk.com/s51y9r3knn] for the Micropractice Memo to get weekly tips, updates and resources on all things micropractice and motherhood in medicine: https://micropracticememo.myflodesk.com/s51y9r3knn

Why Most Medical Practice Websites Suck (And How to Make Yours Rise Above the Rest)

In this episode I review a few of the reasons most medical websites are ineffective converting visitors to patients including * three key features of bad medical practice websites * why micropractice websites should not follow the typical medical website format * missed areas of opportunity in website design * the one simple component I recommend all my students have on their homepage Use this link to get 15% off your TONIC template purchase: https://tonicsiteshop.com/?ref=7989 If you're enjoying this pod, I would love to connect! Real human feedback is so deeply appreciated. Here are a few ways to reach me: Connect with me on IG @soniasinghMD [https://www.instagram.com/soniasinghmd/] Email me at sonia@micropracticemama.com Learn more at www.micropracticemama.com [http://www.micropracticemama.com] The Micropractice 101 E-Course is available NOW. Learn more or enroll here: https://micropracticemama.thinkific.com/courses/micropracticemama And if you're not sick of my voice yet, check out my other podcast with Dr. Rebecca Berens: The Antisocial Doctors on Apple Podcasts [https://podcasts.apple.com/us/podcast/the-antisocial-doctors-podcast/id1873205001] or Spotify [https://open.spotify.com/show/2lVPx4eMqnHWoKKPnGrV15?si=11c0fe03262143fa]! Sign up here [https://micropracticememo.myflodesk.com/s51y9r3knn] for the Micropractice Memo to get weekly tips, updates and resources on all things micropractice and motherhood in medicine: https://micropracticememo.myflodesk.com/s51y9r3knn

Insurance 101: All the Questions You're Embarrassed to Ask (But MUST Know How to Answer Before Starting a Direct Care Practice!)

In this episode I breakdown health insurance starting from the basics, including * what are the different types of health insurance? * why is insurance often tied to employment? * what are the main differences between PPO and HMOs and how do they fit with DPC? * what is an HSA vs an FSA vs a health share? * why would patients with insurance benefit from DPC? * why would patients without insurance consider DPC? If you're enjoying this pod, I would love to connect! Real human feedback is so deeply appreciated. Here are a few ways to reach me: Connect with me on IG @soniasinghMD [https://www.instagram.com/soniasinghmd/] Email me at sonia@micropracticemama.com Learn more at www.micropracticemama.com [http://www.micropracticemama.com] The Micropractice 101 E-Course is available NOW. Learn more or enroll here: https://micropracticemama.thinkific.com/courses/micropracticemama And if you're not sick of my voice yet, check out my other podcast with Dr. Rebecca Berens: The Antisocial Doctors on Apple Podcasts [https://podcasts.apple.com/us/podcast/the-antisocial-doctors-podcast/id1873205001] or Spotify [https://open.spotify.com/show/2lVPx4eMqnHWoKKPnGrV15?si=11c0fe03262143fa]! Sign up here [https://micropracticememo.myflodesk.com/s51y9r3knn] for the Micropractice Memo to get weekly tips, updates and resources on all things micropractice and motherhood in medicine: https://micropracticememo.myflodesk.com/s51y9r3knn

Micropractice Mama 1:1 w/ Dr. Meghan Monthie of Heirloom Family Medicine (Albany, NY)

In this episode I chat with Dr. Meghan Monthie about her journey to DPC micropractice including * what prompted her to enroll in the Micropractice 101 E-course while on her maternity leave * what is was like having a newborn, returning to traditional practice and planning her DPC at the same time * the "unicorn" side gig that's helping give her weeks structure as she grows her practice * what she wishes she did sooner * how making the leap to micropractice saved her marriage Meghan's Practice Website: https://heirloomfamilymed.com/ [https://heirloomfamilymed.com/] Meghan's IG: @meghanmonthiemd [https://www.instagram.com/meghanmonthiemd/] If you're enjoying this pod, I would love to connect! Real human feedback is so deeply appreciated. Here are a few ways to reach me: Connect with me on IG @soniasinghMD [https://www.instagram.com/soniasinghmd/] Email me at sonia@micropracticemama.com Learn more at www.micropracticemama.com [http://www.micropracticemama.com] The Micropractice 101 E-Course is available NOW. Learn more or enroll here: https://micropracticemama.thinkific.com/courses/micropracticemama And if you're not sick of my voice yet, check out my other podcast with Dr. Rebecca Berens: The Antisocial Doctors on Apple Podcasts [https://podcasts.apple.com/us/podcast/the-antisocial-doctors-podcast/id1873205001] or Spotify [https://open.spotify.com/show/2lVPx4eMqnHWoKKPnGrV15?si=11c0fe03262143fa]! Sign up here [https://micropracticememo.myflodesk.com/s51y9r3knn] for the Micropractice Memo to get weekly tips, updates and resources on all things micropractice and motherhood in medicine: https://micropracticememo.myflodesk.com/s51y9r3knn