Digital Hot Shots
Podcast von Digital Hot Shots
Každý týždeň dávame dokopy zaujímavé novinky z digitálu na jednom mieste pod názvom Digital Hot Shots. Vypočuj si, s čím práve Instagram prichádza, čo...
Kostenlos testen für 30 Tage
Nach der Testphase nur 4,99 € / Monat.Jederzeit kündbar.
Alle Folgen
44 FolgenFacebook: 0:50 Facebook denne zmaže cez milión falošných profilov https://spravy.pravda.sk/svet/clanok/542599-zuckerberg-facebook-denne-zmaze-cez-milion-falosnych-profilov/ [https://spravy.pravda.sk/svet/clanok/542599-zuckerberg-facebook-denne-zmaze-cez-milion-falosnych-profilov/] 1:18 Facebook dostáva tmavý režim https://touchit.sk/facebook-dostava-tmavy-rezim-zatial-iba-v-aplikacii-lite/276937 [https://touchit.sk/facebook-dostava-tmavy-rezim-zatial-iba-v-aplikacii-lite/276937 ] 1:46 Facebook poskytne rady a pomoc pre biznisy postihnuté plameňmi v Austrálii https://www.socialmediatoday.com/news/facebook-is-offering-free-advice-and-assistance-to-businesses-impacted-by-a/572426/ [https://www.socialmediatoday.com/news/facebook-is-offering-free-advice-and-assistance-to-businesses-impacted-by-a/572426/] Instagram: 2:22 Instagram zavádí nový odvolací proces pro deaktivované účty https://newsfeed.cz/instagram-zavadi-novy-odvolaci-proces-pro-deaktivovane-ucty/ [https://newsfeed.cz/instagram-zavadi-novy-odvolaci-proces-pro-deaktivovane-ucty/ ] Google: 3:19 Email Scam https://www.theverge.com/2020/2/17/21140911/email-scheme-google-adsense-bitcoin [https://www.theverge.com/2020/2/17/21140911/email-scheme-google-adsense-bitcoin ] 4:25 Nájdi obľúbenú filmovú lokáciu v mapách https://www.adweek.com/tv-video/googles-oscars-ad-shows-how-it-can-help-you-find-your-favorite-movie-locations/ [https://www.adweek.com/tv-video/googles-oscars-ad-shows-how-it-can-help-you-find-your-favorite-movie-locations/ ] LinkedIn: 5:09 LinkedIn spúšťa novú funkciu https://www.socialmediatoday.com/news/linkedin-launches-new-featured-section-on-profiles-to-highlight-key-achie/572483/ [https://www.socialmediatoday.com/news/linkedin-launches-new-featured-section-on-profiles-to-highlight-key-achie/572483/] Marketeris: 6:05 World Wildlife Fund TikTok: 6:58 Taktika na tvorbu na TikTok https://techcrunch.com/2020/02/17/leveraging-tiktok-for-growth/ [ https://techcrunch.com/2020/02/17/leveraging-tiktok-for-growth/ ] Kampaň: 7:52 Charita: ako využiť efektívne marketing https://www.marketingweek.com/battersea-dogs-cats-home-digital-transformation/ [https://www.marketingweek.com/battersea-dogs-cats-home-digital-transformation/]
Facebook: 0:34 Facebook bude mať vlastný súd https://dennikn.sk/1735476/facebook-bude-mat-vlastny-najvyssi-sud-oznamil-kto-mu-bude-sefovat/ [https://dennikn.sk/1735476/facebook-bude-mat-vlastny-najvyssi-sud-oznamil-kto-mu-bude-sefovat/ ] 1:17 Môže Facebook watch prekonať YouTube? https://digiday.com/media/youre-able-grow-audiences-much-faster-creators-facebook-watch-beats-youtube/ [https://digiday.com/media/youre-able-grow-audiences-much-faster-creators-facebook-watch-beats-youtube/ ] 3:10 Facebook narástol na 2.5 miliardy aktívnych uživateľov mesačne https://www.socialmediatoday.com/news/facebook-climbs-to-25-billion-monthly-active-users-but-rising-costs-imped/571358/ [https://www.socialmediatoday.com/news/facebook-climbs-to-25-billion-monthly-active-users-but-rising-costs-imped/571358/ ] 4:04 Clear History je dostupný globálne https://newsfeed.cz/nastroj-clear-history-je-dostupny-globalne/ [https://newsfeed.cz/nastroj-clear-history-je-dostupny-globalne/ ] 4:46 Facebook umožní registrovať stránky prinášajúce správy - vyššia relevancia informácii https://www.socialmediatoday.com/news/facebook-begins-registering-news-pages-in-europe-ahead-of-broader-rollout-o/571861/ [https://www.socialmediatoday.com/news/facebook-begins-registering-news-pages-in-europe-ahead-of-broader-rollout-o/571861/ ] Marketeris: 5:41 "Kreativita McDonalds: Ako pracovať naraz s viacerými influencermi" https://marketeris.sk [https://marketeris.sk ] Instagram: 6:55 Pred pár dňami Instagram na svojom účte Creators odpovedal na otázky ako funguje algoritmus https://newsfeed.cz/instagram-odpovidal-na-dotazy-ohledne-fungovani-sveho-algoritmu/ [https://newsfeed.cz/instagram-odpovidal-na-dotazy-ohledne-fungovani-sveho-algoritmu/ ] 8:55 Vizuálna prezentácia vašeho cestovania v IG stories https://newsfeed.cz/instagram-umisti-samolepku-map-do-stories/ [https://newsfeed.cz/instagram-umisti-samolepku-map-do-stories/] 9:12 Monetizácia IGTV sa blíži https://newsfeed.cz/monetizace-igtv-videi-se-blizi/ [https://newsfeed.cz/monetizace-igtv-videi-se-blizi/ ] 9:42 Instagram testuje nový nástroj na edit IG stories https://www.socialmediatoday.com/news/instagram-is-testing-a-new-trimming-tool-for-instagram-stories-clips/571963/ [https://www.socialmediatoday.com/news/instagram-is-testing-a-new-trimming-tool-for-instagram-stories-clips/571963/ ] Google: 10:07 Nová sociálna sieť od Google pre kreatívnych ľudí https://mobil.sk/clanok/3767-google-vytvoril-socialnu-siet-pre-kreativnych-ludi-ktori-sa-chcu-ucit-nove-veci [https://mobil.sk/clanok/3767-google-vytvoril-socialnu-siet-pre-kreativnych-ludi-ktori-sa-chcu-ucit-nove-veci ] 10:57 Zmeny v blokovaní reklám v Chrome môžu ovplyvniť YouTube https://marketingland.com/chromes-coming-changes-to-video-ad-blocking-could-impact-youtube-275480 [https://marketingland.com/chromes-coming-changes-to-video-ad-blocking-could-impact-youtube-275480 ] YouTube: 11:49 Aukčný systém reklám na YouTube https://www.mediaguru.cz/clanky/2020/02/reklamy-na-youtube-prechazeji-plne-do-programatiku/ [https://www.mediaguru.cz/clanky/2020/02/reklamy-na-youtube-prechazeji-plne-do-programatiku/ ] TikTok: 12:33 TikTok umožní uploadovať videá aj cez desktop https://www.socialmediatoday.com/news/tiktok-provides-option-to-upload-content-via-desktop/571867/
Google: 0:25 Zmena toho ako vyzerajú reklamy vo vyhľadávaní https://www.theverge.com/tldr/2020/1/23/21078343/google-ad-desktop-design-change-favicon-icon-ftc-guidelines [ https://www.theverge.com/tldr/2020/1/23/21078343/google-ad-desktop-design-change-favicon-icon-ftc-guidelines ] 1:16 Najnovšie obmedzenia od Google https://www.adweek.com/programmatic/google-is-about-to-make-life-harder-for-mobile-marketers-with-new-measurement-restrictions/ [https://www.adweek.com/programmatic/google-is-about-to-make-life-harder-for-mobile-marketers-with-new-measurement-restrictions/] 1:53 YouTube ide produkovať viac dokumentov a vlastnej tvorby https://www.adweek.com/tv-video/youtube-will-double-its-original-programming-in-2020-focusing-on-documentaries/ [https://www.adweek.com/tv-video/youtube-will-double-its-original-programming-in-2020-focusing-on-documentaries/ ] 2:31 The Clorox, firma, ktorá si zohnala influencerov, ktorí jej budú pomáhať s obsahom a reklamami https://digiday.com/marketing/influencer-advisory-board-clorox-changing-youtube-advertising-strategy/ [https://digiday.com/marketing/influencer-advisory-board-clorox-changing-youtube-advertising-strategy/ ] Facebook: 3:40 Facebook: nové video štatistiky a tipy https://newsfeed.cz/facebook-spousti-nove-video-statistiky-a-tipy/ [https://newsfeed.cz/facebook-spousti-nove-video-statistiky-a-tipy/ ] 4:34 Instagram začal testovať správy aj v desktop verzií https://www.theverge.com/2020/1/14/21063269/instagram-web-dm-test-launch-browser-access-messages-facebook [ https://www.theverge.com/2020/1/14/21063269/instagram-web-dm-test-launch-browser-access-messages-facebook ] 4:57 Instagram pridáva nový spôsob, ako nájsť a zdieľať príbehy, ktoré uvádzajú váš profil https://www.socialmediatoday.com/news/instagrams-adding-a-new-way-to-find-and-share-stories-that-mention-your-pr/570888/ [https://www.socialmediatoday.com/news/instagrams-adding-a-new-way-to-find-and-share-stories-that-mention-your-pr/570888/ ] TikTok: 5:35 Nascar upaľuje po TikToku https://www.adweek.com/digital/nascar-sets-a-fast-pace-in-its-first-three-months-on-tiktok/ [https://www.adweek.com/digital/nascar-sets-a-fast-pace-in-its-first-three-months-on-tiktok/ ] Marketeris: 6:58 Šéfom poroty je Pavel Hacker, registrácia končí 3. februára https://www.digitalpie.sk/ [ https://www.digitalpie.sk/ ] Zaujímavosti: 7:44 Netflix sa stal top značkou v UK https://www.marketingweek.com/netflix-overtakes-aldi-top-uk-brand/ [ https://www.marketingweek.com/netflix-overtakes-aldi-top-uk-brand/ ] 7:54 Nová kampaň GNC - snaha o zmenu vnímania https://www.adweek.com/brand-marketing/new-marketing-campaign-gnc-vitality/ [https://www.adweek.com/brand-marketing/new-marketing-campaign-gnc-vitality/ ] 9:09 Superbowl 2020 reklamy https://www.businessinsider.com/super-bowl-2020-all-the-commercials-that-will-run-in-2020-1#planters-22 [https://www.businessinsider.com/super-bowl-2020-all-the-commercials-that-will-run-in-2020-1#planters-22]
LinkedIn novinky: 0:28 LinkedIn rastie rýchlejšie ako sa očakávalo https://marketingland.com/linkedin-user-rate-to-grow-faster-than-expected-through-2023-274203 [ https://marketingland.com/linkedin-user-rate-to-grow-faster-than-expected-through-2023-274203 ] 1:01 LinkedIn Pages pridal nástroje na efektívnejšiu interakciu s ľuďmi https://marketingland.com/linkedin-pages-adds-tools-to-help-businesses-connect-with-users-in-more-personal-and-interactive-ways-274411 [https://marketingland.com/linkedin-pages-adds-tools-to-help-businesses-connect-with-users-in-more-personal-and-interactive-ways-274411 ] 1:37 Post ako stránka alebo ako užívateľ https://marketingland.com/linkedin-pages-adds-tools-to-help-businesses-connect-with-users-in-more-personal-and-interactive-ways-274411 [https://marketingland.com/linkedin-pages-adds-tools-to-help-businesses-connect-with-users-in-more-personal-and-interactive-ways-274411] 1:57 LinkedIn live-streaming https://marketingland.com/linkedin-pages-adds-tools-to-help-businesses-connect-with-users-in-more-personal-and-interactive-ways-274411 [https://marketingland.com/linkedin-pages-adds-tools-to-help-businesses-connect-with-users-in-more-personal-and-interactive-ways-274411 ] Google novinky: 2:34 YouTuberi začínajú sadiť 20 miliónov stromov po celom svete https://www.czechcrunch.cz/2020/01/youtuberi-vysazi-20-milionu-stromu-po-celem-svete-zacnou-v-ponicene-kalifornii-keni-a-jizni-indii/ [ https://www.czechcrunch.cz/2020/01/youtuberi-vysazi-20-milionu-stromu-po-celem-svete-zacnou-v-ponicene-kalifornii-keni-a-jizni-indii/ ] 3:54 Google ads predstavil simulátor cenových ponúk pre cieľovú návratnosť výdavkov na inzerciu https://marketingland.com/google-ads-enables-bid-simulator-for-target-roas-budget-simulator-for-maximize-clicks-conversions-274270 [ https://marketingland.com/google-ads-enables-bid-simulator-for-target-roas-budget-simulator-for-maximize-clicks-conversions-274270 ] Facebook novinky: 5:19 Nové efekty na IG https://newsfeed.cz/instagram-predstavuje-nove-efekty-boomerangu-a-rozlozeni-sablon/ 5:37 Facebook umožní ľudom odhlasovať sa z reklám https://marketingland.com/facebook-to-roll-out-new-user-controls-centered-on-custom-audience-list-data-274026 6:49 Facebook: väčšia kontrola nad politickými reklamami https://newsfeed.cz/facebook-da-uzivatelum-vetsi-kontrolu-nejen-nad-politickou-reklamou/ 8:20 Facebook odstupuje od plánov priniesť reklamy do whatsappu https://www.socialmediatoday.com/news/facebook-backs-off-on-plan-to-bring-ads-to-whatsapp/570641/ 8:56 Facebook pripravuje nakupovanie v živom vysielaní https://newsfeed.cz/facebook-pripravuje-nakupovani-v-zivem-streamu/ 9:32 Digital pie prihlasovanie https://www.digitalpie.sk/
0:14 Twitter zabanuje politické reklamy https://edition.cnn.com/2019/10/30/tech/twitter-political-ads-2020-election/index.html [https://edition.cnn.com/2019/10/30/tech/twitter-political-ads-2020-election/index.html] 0:44 Google stáž https://careers.google.com/jobs/results/81681766873473734-business-intern-2020/?fbclid=IwAR0XF7BXqv_5GZZ9L6f5qv9FarGTmmBLKKkZ5eMIVRXyGu44dWjWGWq8qpM [https://careers.google.com/jobs/results/81681766873473734-business-intern-2020/?fbclid=IwAR0XF7BXqv_5GZZ9L6f5qv9FarGTmmBLKKkZ5eMIVRXyGu44dWjWGWq8qpM] 1:07 Nové logo Facebooku https://www.theverge.com/2019/11/4/20947854/facebook-new-logo-design-change-parent-company-instagram-whatsapp [https://www.theverge.com/2019/11/4/20947854/facebook-new-logo-design-change-parent-company-instagram-whatsapp] 1:20 Facebook oznámil, že bude limit na reklamy pre stránky, ktoré môžu bežať v rovnakom čase https://marketingland.com/facebook-to-limit-number-of-ads-pages-can-run-simultaneously-270449 [https://marketingland.com/facebook-to-limit-number-of-ads-pages-can-run-simultaneously-270449] 1:51 Spomalenie TikTok rastu https://www.theverge.com/2019/11/4/20948731/tiktok-bytedance-china-social-media-growth-users-decline-first-time [https://www.theverge.com/2019/11/4/20948731/tiktok-bytedance-china-social-media-growth-users-decline-first-time] 2:12 Už sa dá uploadnúť videá na TikTok aj z iných aplikácii https://marketingland.com/tiktoks-new-sdk-enables-video-uploads-from-other-apps-services-270540 [https://marketingland.com/tiktoks-new-sdk-enables-video-uploads-from-other-apps-services-270540] 2:44 3 nové nástroje na efektívnejšiu komunikáciu v Messengeri pre značky https://marketingland.com/brands-on-facebook-messenger-get-three-new-features-to-better-connect-with-customers-270343 [https://marketingland.com/brands-on-facebook-messenger-get-three-new-features-to-better-connect-with-customers-270343] 3:38 Afterparty, najlepšie agentúry v kategórii Economy https://marketeris.sk/clanok/digitalna-agentura-roka-2019-tu-su-najlepsie-agentury-v-kategorii-economy [https://marketeris.sk/clanok/digitalna-agentura-roka-2019-tu-su-najlepsie-agentury-v-kategorii-economy] 4:12 Instagram testuje skrývanie likes https://techcrunch.com/2019/11/08/instagram-hide-likes-us/ [https://techcrunch.com/2019/11/08/instagram-hide-likes-us/] 4:57 Instagram testuje nový video nástroj - Reels https://www.theverge.com/2019/11/12/20960916/instagram-facebook-tiktok-clone-tool-scenes-clips-jane-wong [https://www.theverge.com/2019/11/12/20960916/instagram-facebook-tiktok-clone-tool-scenes-clips-jane-wong] 5:25 Facebook vylepšil video metriky https://newsfeed.cz/facebook-upravuje-metriky-zobrazeni-videa/ [https://newsfeed.cz/facebook-upravuje-metriky-zobrazeni-videa/] 5:55 Ronaldo zarobil viac z platených IG postov ako z futbalu https://www.forbes.com/sites/niallmccarthy/2019/10/28/the-highest-earners-on-instagram-infographic/#15b0e1011110 [https://www.forbes.com/sites/niallmccarthy/2019/10/28/the-highest-earners-on-instagram-infographic/#15b0e1011110] 6:18 Selena Gomez - celý nový klip natočený na Iphone11 Pro https://petapixel.com/2019/10/23/selena-gomez-releases-new-music-video-shot-entirely-on-iphone-11-pro/ [https://petapixel.com/2019/10/23/selena-gomez-releases-new-music-video-shot-entirely-on-iphone-11-pro/] 6:53 The Žurnál pre kreatívcov https://thezurnal.sk/products/kreativec-sedmicka [https://thezurnal.sk/products/kreativec-sedmicka]
Nutze Podimo überall
Höre Podimo auf deinem Smartphone, Tablet, Computer oder im Auto!
Ein ganzes Universum für Unterhaltung für die Ohren
Tausende Hörbücher und exklusive Podcasts
Ohne Werbung
Verschwende keine Zeit mit Werbeunterbrechungen, wenn du bei Podimo hörst
Kostenlos testen für 30 Tage
Nach der Testphase nur 4,99 € / Monat.Jederzeit kündbar.
Exklusive Podcasts
Werbefrei
Nicht-Podimo-Podcasts
Hörbücher
20 Stunden / Monat