Digital Hot Shots
Kostenloser Podcast

Digital Hot Shots

Podcast von Digital Hot Shots

Každý týždeň dávame dokopy zaujímavé novinky z digitálu na jednom mieste pod názvom Digital Hot Shots. Vypočuj si, s čím práve Instagram prichádza, čo testuje Facebook alebo Google mení. Ak máš nejaké tips and tricks na ďalšie novinky, pošli nám ich na dhs@samsidigital.sk. 

Diesen Podcast kannst du überall hören, wo es Podcasts gibt und auch ohne Mitgliedschaft in der Podimo App.

Alle Folgen

44 Folgen
episode Digital Hot Shots S3E4 I Snaha Facebooku, taktika pre TikTok, novinky na LinkedIne artwork
Digital Hot Shots S3E4 I Snaha Facebooku, taktika pre TikTok, novinky na LinkedIne
Facebook: 0:50 Facebook denne zmaže cez milión falošných profilov https://spravy.pravda.sk/svet/clanok/542599-zuckerberg-facebook-denne-zmaze-cez-milion-falosnych-profilov/ [https://spravy.pravda.sk/svet/clanok/542599-zuckerberg-facebook-denne-zmaze-cez-milion-falosnych-profilov/] 1:18 Facebook dostáva tmavý režim https://touchit.sk/facebook-dostava-tmavy-rezim-zatial-iba-v-aplikacii-lite/276937 [https://touchit.sk/facebook-dostava-tmavy-rezim-zatial-iba-v-aplikacii-lite/276937 ] 1:46 Facebook poskytne rady a pomoc pre biznisy postihnuté plameňmi v Austrálii https://www.socialmediatoday.com/news/facebook-is-offering-free-advice-and-assistance-to-businesses-impacted-by-a/572426/ [https://www.socialmediatoday.com/news/facebook-is-offering-free-advice-and-assistance-to-businesses-impacted-by-a/572426/] Instagram: 2:22 Instagram zavádí nový odvolací proces pro deaktivované účty https://newsfeed.cz/instagram-zavadi-novy-odvolaci-proces-pro-deaktivovane-ucty/ [https://newsfeed.cz/instagram-zavadi-novy-odvolaci-proces-pro-deaktivovane-ucty/ ] Google: 3:19 Email Scam https://www.theverge.com/2020/2/17/21140911/email-scheme-google-adsense-bitcoin [https://www.theverge.com/2020/2/17/21140911/email-scheme-google-adsense-bitcoin ] 4:25 Nájdi obľúbenú filmovú lokáciu v mapách https://www.adweek.com/tv-video/googles-oscars-ad-shows-how-it-can-help-you-find-your-favorite-movie-locations/ [https://www.adweek.com/tv-video/googles-oscars-ad-shows-how-it-can-help-you-find-your-favorite-movie-locations/ ] LinkedIn: 5:09 LinkedIn spúšťa novú funkciu https://www.socialmediatoday.com/news/linkedin-launches-new-featured-section-on-profiles-to-highlight-key-achie/572483/ [https://www.socialmediatoday.com/news/linkedin-launches-new-featured-section-on-profiles-to-highlight-key-achie/572483/] Marketeris: 6:05 World Wildlife Fund TikTok: 6:58 Taktika na tvorbu na TikTok https://techcrunch.com/2020/02/17/leveraging-tiktok-for-growth/ [ https://techcrunch.com/2020/02/17/leveraging-tiktok-for-growth/ ] Kampaň: 7:52 Charita: ako využiť efektívne marketing https://www.marketingweek.com/battersea-dogs-cats-home-digital-transformation/ [https://www.marketingweek.com/battersea-dogs-cats-home-digital-transformation/]
19. Feb. 2020 - 9 min
episode Digital Hot Shots 3#3 I Algoritmus IG odhalený, nová sociálna sieť od Google a ďalšie novinky artwork
Digital Hot Shots 3#3 I Algoritmus IG odhalený, nová sociálna sieť od Google a ďalšie novinky
Facebook: 0:34 Facebook bude mať vlastný súd https://dennikn.sk/1735476/facebook-bude-mat-vlastny-najvyssi-sud-oznamil-kto-mu-bude-sefovat/ [https://dennikn.sk/1735476/facebook-bude-mat-vlastny-najvyssi-sud-oznamil-kto-mu-bude-sefovat/ ] 1:17 Môže Facebook watch prekonať YouTube? https://digiday.com/media/youre-able-grow-audiences-much-faster-creators-facebook-watch-beats-youtube/ [https://digiday.com/media/youre-able-grow-audiences-much-faster-creators-facebook-watch-beats-youtube/ ] 3:10 Facebook narástol na 2.5 miliardy aktívnych uživateľov mesačne https://www.socialmediatoday.com/news/facebook-climbs-to-25-billion-monthly-active-users-but-rising-costs-imped/571358/ [https://www.socialmediatoday.com/news/facebook-climbs-to-25-billion-monthly-active-users-but-rising-costs-imped/571358/ ] 4:04 Clear History je dostupný globálne https://newsfeed.cz/nastroj-clear-history-je-dostupny-globalne/ [https://newsfeed.cz/nastroj-clear-history-je-dostupny-globalne/ ] 4:46 Facebook umožní registrovať stránky prinášajúce správy - vyššia relevancia informácii https://www.socialmediatoday.com/news/facebook-begins-registering-news-pages-in-europe-ahead-of-broader-rollout-o/571861/ [https://www.socialmediatoday.com/news/facebook-begins-registering-news-pages-in-europe-ahead-of-broader-rollout-o/571861/ ] Marketeris: 5:41 "Kreativita McDonalds: Ako pracovať naraz s viacerými influencermi" https://marketeris.sk [https://marketeris.sk ] Instagram: 6:55 Pred pár dňami Instagram na svojom účte Creators odpovedal na otázky ako funguje algoritmus https://newsfeed.cz/instagram-odpovidal-na-dotazy-ohledne-fungovani-sveho-algoritmu/ [https://newsfeed.cz/instagram-odpovidal-na-dotazy-ohledne-fungovani-sveho-algoritmu/ ] 8:55 Vizuálna prezentácia vašeho cestovania v IG stories https://newsfeed.cz/instagram-umisti-samolepku-map-do-stories/ [https://newsfeed.cz/instagram-umisti-samolepku-map-do-stories/] 9:12 Monetizácia IGTV sa blíži https://newsfeed.cz/monetizace-igtv-videi-se-blizi/ [https://newsfeed.cz/monetizace-igtv-videi-se-blizi/ ] 9:42 Instagram testuje nový nástroj na edit IG stories https://www.socialmediatoday.com/news/instagram-is-testing-a-new-trimming-tool-for-instagram-stories-clips/571963/ [https://www.socialmediatoday.com/news/instagram-is-testing-a-new-trimming-tool-for-instagram-stories-clips/571963/ ] Google: 10:07 Nová sociálna sieť od Google pre kreatívnych ľudí https://mobil.sk/clanok/3767-google-vytvoril-socialnu-siet-pre-kreativnych-ludi-ktori-sa-chcu-ucit-nove-veci [https://mobil.sk/clanok/3767-google-vytvoril-socialnu-siet-pre-kreativnych-ludi-ktori-sa-chcu-ucit-nove-veci ] 10:57 Zmeny v blokovaní reklám v Chrome môžu ovplyvniť YouTube https://marketingland.com/chromes-coming-changes-to-video-ad-blocking-could-impact-youtube-275480 [https://marketingland.com/chromes-coming-changes-to-video-ad-blocking-could-impact-youtube-275480 ] YouTube: 11:49 Aukčný systém reklám na YouTube https://www.mediaguru.cz/clanky/2020/02/reklamy-na-youtube-prechazeji-plne-do-programatiku/ [https://www.mediaguru.cz/clanky/2020/02/reklamy-na-youtube-prechazeji-plne-do-programatiku/ ] TikTok: 12:33 TikTok umožní uploadovať videá aj cez desktop https://www.socialmediatoday.com/news/tiktok-provides-option-to-upload-content-via-desktop/571867/
13. Feb. 2020 - 13 min
episode Digital Hot Shots 3#2 I YouTube dokumenty, TikTok bomby, Superbowl 2020 a ďalšie novinky artwork
Digital Hot Shots 3#2 I YouTube dokumenty, TikTok bomby, Superbowl 2020 a ďalšie novinky
Google: 0:25 Zmena toho ako vyzerajú reklamy vo vyhľadávaní https://www.theverge.com/tldr/2020/1/23/21078343/google-ad-desktop-design-change-favicon-icon-ftc-guidelines [ https://www.theverge.com/tldr/2020/1/23/21078343/google-ad-desktop-design-change-favicon-icon-ftc-guidelines ] 1:16 Najnovšie obmedzenia od Google https://www.adweek.com/programmatic/google-is-about-to-make-life-harder-for-mobile-marketers-with-new-measurement-restrictions/ [https://www.adweek.com/programmatic/google-is-about-to-make-life-harder-for-mobile-marketers-with-new-measurement-restrictions/] 1:53 YouTube ide produkovať viac dokumentov a vlastnej tvorby https://www.adweek.com/tv-video/youtube-will-double-its-original-programming-in-2020-focusing-on-documentaries/ [https://www.adweek.com/tv-video/youtube-will-double-its-original-programming-in-2020-focusing-on-documentaries/ ] 2:31 The Clorox, firma, ktorá si zohnala influencerov, ktorí jej budú pomáhať s obsahom a reklamami https://digiday.com/marketing/influencer-advisory-board-clorox-changing-youtube-advertising-strategy/ [https://digiday.com/marketing/influencer-advisory-board-clorox-changing-youtube-advertising-strategy/ ] Facebook: 3:40 Facebook: nové video štatistiky a tipy https://newsfeed.cz/facebook-spousti-nove-video-statistiky-a-tipy/ [https://newsfeed.cz/facebook-spousti-nove-video-statistiky-a-tipy/ ] 4:34 Instagram začal testovať správy aj v desktop verzií https://www.theverge.com/2020/1/14/21063269/instagram-web-dm-test-launch-browser-access-messages-facebook [ https://www.theverge.com/2020/1/14/21063269/instagram-web-dm-test-launch-browser-access-messages-facebook ] 4:57 Instagram pridáva nový spôsob, ako nájsť a zdieľať príbehy, ktoré uvádzajú váš profil https://www.socialmediatoday.com/news/instagrams-adding-a-new-way-to-find-and-share-stories-that-mention-your-pr/570888/ [https://www.socialmediatoday.com/news/instagrams-adding-a-new-way-to-find-and-share-stories-that-mention-your-pr/570888/ ] TikTok: 5:35 Nascar upaľuje po TikToku https://www.adweek.com/digital/nascar-sets-a-fast-pace-in-its-first-three-months-on-tiktok/ [https://www.adweek.com/digital/nascar-sets-a-fast-pace-in-its-first-three-months-on-tiktok/ ] Marketeris: 6:58 Šéfom poroty je Pavel Hacker, registrácia končí 3. februára https://www.digitalpie.sk/ [ https://www.digitalpie.sk/ ] Zaujímavosti: 7:44 Netflix sa stal top značkou v UK https://www.marketingweek.com/netflix-overtakes-aldi-top-uk-brand/ [ https://www.marketingweek.com/netflix-overtakes-aldi-top-uk-brand/ ] 7:54 Nová kampaň GNC - snaha o zmenu vnímania https://www.adweek.com/brand-marketing/new-marketing-campaign-gnc-vitality/ [https://www.adweek.com/brand-marketing/new-marketing-campaign-gnc-vitality/ ] 9:09 Superbowl 2020 reklamy https://www.businessinsider.com/super-bowl-2020-all-the-commercials-that-will-run-in-2020-1#planters-22 [https://www.businessinsider.com/super-bowl-2020-all-the-commercials-that-will-run-in-2020-1#planters-22]
28. Jan. 2020 - 10 min
episode Digital Hot Shots 3 #1 I Rast LinkedInu, politická reklama na FB a ďalšie novinky artwork
Digital Hot Shots 3 #1 I Rast LinkedInu, politická reklama na FB a ďalšie novinky
LinkedIn novinky: 0:28 LinkedIn rastie rýchlejšie ako sa očakávalo https://marketingland.com/linkedin-user-rate-to-grow-faster-than-expected-through-2023-274203 [ https://marketingland.com/linkedin-user-rate-to-grow-faster-than-expected-through-2023-274203 ] 1:01 LinkedIn Pages pridal nástroje na efektívnejšiu interakciu s ľuďmi https://marketingland.com/linkedin-pages-adds-tools-to-help-businesses-connect-with-users-in-more-personal-and-interactive-ways-274411 [https://marketingland.com/linkedin-pages-adds-tools-to-help-businesses-connect-with-users-in-more-personal-and-interactive-ways-274411 ] 1:37 Post ako stránka alebo ako užívateľ https://marketingland.com/linkedin-pages-adds-tools-to-help-businesses-connect-with-users-in-more-personal-and-interactive-ways-274411 [https://marketingland.com/linkedin-pages-adds-tools-to-help-businesses-connect-with-users-in-more-personal-and-interactive-ways-274411] 1:57 LinkedIn live-streaming https://marketingland.com/linkedin-pages-adds-tools-to-help-businesses-connect-with-users-in-more-personal-and-interactive-ways-274411 [https://marketingland.com/linkedin-pages-adds-tools-to-help-businesses-connect-with-users-in-more-personal-and-interactive-ways-274411 ] Google novinky: 2:34 YouTuberi začínajú sadiť 20 miliónov stromov po celom svete https://www.czechcrunch.cz/2020/01/youtuberi-vysazi-20-milionu-stromu-po-celem-svete-zacnou-v-ponicene-kalifornii-keni-a-jizni-indii/ [ https://www.czechcrunch.cz/2020/01/youtuberi-vysazi-20-milionu-stromu-po-celem-svete-zacnou-v-ponicene-kalifornii-keni-a-jizni-indii/ ] 3:54 Google ads predstavil simulátor cenových ponúk pre cieľovú návratnosť výdavkov na inzerciu https://marketingland.com/google-ads-enables-bid-simulator-for-target-roas-budget-simulator-for-maximize-clicks-conversions-274270 [ https://marketingland.com/google-ads-enables-bid-simulator-for-target-roas-budget-simulator-for-maximize-clicks-conversions-274270 ] Facebook novinky: 5:19 Nové efekty na IG https://newsfeed.cz/instagram-predstavuje-nove-efekty-boomerangu-a-rozlozeni-sablon/ 5:37 Facebook umožní ľudom odhlasovať sa z reklám https://marketingland.com/facebook-to-roll-out-new-user-controls-centered-on-custom-audience-list-data-274026 6:49 Facebook: väčšia kontrola nad politickými reklamami https://newsfeed.cz/facebook-da-uzivatelum-vetsi-kontrolu-nejen-nad-politickou-reklamou/ 8:20 Facebook odstupuje od plánov priniesť reklamy do whatsappu https://www.socialmediatoday.com/news/facebook-backs-off-on-plan-to-bring-ads-to-whatsapp/570641/ 8:56 Facebook pripravuje nakupovanie v živom vysielaní https://newsfeed.cz/facebook-pripravuje-nakupovani-v-zivem-streamu/  9:32 Digital pie prihlasovanie https://www.digitalpie.sk/
20. Jan. 2020 - 11 min
episode Digital Hot Shots 2#40 I Začínajú globálne miznúť lajky na Instagrame a ďalšie novinky artwork
Digital Hot Shots 2#40 I Začínajú globálne miznúť lajky na Instagrame a ďalšie novinky
0:14 Twitter zabanuje politické reklamy https://edition.cnn.com/2019/10/30/tech/twitter-political-ads-2020-election/index.html [https://edition.cnn.com/2019/10/30/tech/twitter-political-ads-2020-election/index.html] 0:44 Google stáž https://careers.google.com/jobs/results/81681766873473734-business-intern-2020/?fbclid=IwAR0XF7BXqv_5GZZ9L6f5qv9FarGTmmBLKKkZ5eMIVRXyGu44dWjWGWq8qpM [https://careers.google.com/jobs/results/81681766873473734-business-intern-2020/?fbclid=IwAR0XF7BXqv_5GZZ9L6f5qv9FarGTmmBLKKkZ5eMIVRXyGu44dWjWGWq8qpM] 1:07 Nové logo Facebooku https://www.theverge.com/2019/11/4/20947854/facebook-new-logo-design-change-parent-company-instagram-whatsapp [https://www.theverge.com/2019/11/4/20947854/facebook-new-logo-design-change-parent-company-instagram-whatsapp] 1:20 Facebook oznámil, že bude limit na reklamy pre stránky, ktoré môžu bežať v rovnakom čase https://marketingland.com/facebook-to-limit-number-of-ads-pages-can-run-simultaneously-270449 [https://marketingland.com/facebook-to-limit-number-of-ads-pages-can-run-simultaneously-270449] 1:51 Spomalenie TikTok rastu https://www.theverge.com/2019/11/4/20948731/tiktok-bytedance-china-social-media-growth-users-decline-first-time [https://www.theverge.com/2019/11/4/20948731/tiktok-bytedance-china-social-media-growth-users-decline-first-time] 2:12 Už sa dá uploadnúť videá na TikTok aj z iných aplikácii https://marketingland.com/tiktoks-new-sdk-enables-video-uploads-from-other-apps-services-270540 [https://marketingland.com/tiktoks-new-sdk-enables-video-uploads-from-other-apps-services-270540] 2:44 3 nové nástroje na efektívnejšiu komunikáciu v Messengeri pre značky https://marketingland.com/brands-on-facebook-messenger-get-three-new-features-to-better-connect-with-customers-270343 [https://marketingland.com/brands-on-facebook-messenger-get-three-new-features-to-better-connect-with-customers-270343] 3:38 Afterparty, najlepšie agentúry v kategórii Economy https://marketeris.sk/clanok/digitalna-agentura-roka-2019-tu-su-najlepsie-agentury-v-kategorii-economy [https://marketeris.sk/clanok/digitalna-agentura-roka-2019-tu-su-najlepsie-agentury-v-kategorii-economy] 4:12 Instagram testuje skrývanie likes https://techcrunch.com/2019/11/08/instagram-hide-likes-us/ [https://techcrunch.com/2019/11/08/instagram-hide-likes-us/] 4:57 Instagram testuje nový video nástroj - Reels https://www.theverge.com/2019/11/12/20960916/instagram-facebook-tiktok-clone-tool-scenes-clips-jane-wong [https://www.theverge.com/2019/11/12/20960916/instagram-facebook-tiktok-clone-tool-scenes-clips-jane-wong] 5:25 Facebook vylepšil video metriky https://newsfeed.cz/facebook-upravuje-metriky-zobrazeni-videa/ [https://newsfeed.cz/facebook-upravuje-metriky-zobrazeni-videa/] 5:55 Ronaldo zarobil viac z platených IG postov ako z futbalu https://www.forbes.com/sites/niallmccarthy/2019/10/28/the-highest-earners-on-instagram-infographic/#15b0e1011110 [https://www.forbes.com/sites/niallmccarthy/2019/10/28/the-highest-earners-on-instagram-infographic/#15b0e1011110] 6:18 Selena Gomez - celý nový klip natočený na Iphone11 Pro https://petapixel.com/2019/10/23/selena-gomez-releases-new-music-video-shot-entirely-on-iphone-11-pro/ [https://petapixel.com/2019/10/23/selena-gomez-releases-new-music-video-shot-entirely-on-iphone-11-pro/] 6:53 The Žurnál pre kreatívcov https://thezurnal.sk/products/kreativec-sedmicka [https://thezurnal.sk/products/kreativec-sedmicka]
18. Nov. 2019 - 8 min
Der neue Look und die “Trailer” sind euch verdammt gut gelungen! Die bisher beste Version eurer App 🎉 Und ich bin schon von Anfang an dabei 😉 Weiter so 👍
Eine wahnsinnig große, vielfältige Auswahl toller Hörbücher, Autobiographien und lustiger Reisegeschichten. Ein absolutes Muss auf der Arbeit und in unserem Urlaub am Strand nicht wegzudenken... für uns eine feine Bereicherung
Spannende Hörspiele und gute Podcasts aus Eigenproduktion, sowie große Auswahl. Die App ist übersichtlich und gut gestaltet. Der Preis ist fair.

Nutze Podimo überall

Höre Podimo auf deinem Smartphone, Tablet, Computer oder im Auto!

Ein ganzes Universum für Unterhaltung für die Ohren

Tausende Hörbücher und exklusive Podcasts

Ohne Werbung

Verschwende keine Zeit mit Werbeunterbrechungen, wenn du bei Podimo hörst

Dein Angebot

Unbegrenzter Zugang zu allen exklusiven Podcasts
Ohne Werbung
20 Stunden Hörbücher / Monat
Nach der Testphase nur 4,99 € / Monat. Keine Vertragsbindung.

Andere exklusive Podcasts

Reich, schön, tot - True Crime
Menschen und Monster
Pollux
Liebes Leben - mit Amira & Hima
Kaltblütig - Die Spur der Killer
Truth or Trash - Reality-Stars drehen am Rad
Die Nervigen
Fühl Vergnügen - mit Tahnee & Juliette
Die Pochers! Frisch recycelt
Der Kids.Doc - Mehr Gesundheit für dein Kind

Beliebte Hörbücher

Letzte Lügen (ungekürzt)
Windstärke 17
New Wishes
Im Versteck (ungekürzt)
22 Bahnen
Verschwunden (ungekürzt)
Die letzte Nacht (ungekürzt)
Mein Leben in deinem (Ungekürzte Lesung)
A Place to Love - Cherry Hill, Band 1 (Ungekürzte Lesung)
Liebe, Zimt und Zucker
Herzklopfen nicht ausgeschlossen
Harry und Meghan: Auf der Suche nach Freiheit
New Dreams: Roman (Green Valley Love, Band 3)
New Beginnings: Roman (Green Valley Love 1)
New Promises: Roman (Green Valley Love 2)
New Chances: Roman (Green Valley Love 5)
New Horizons: Roman (Green Valley Love 4)
Bridgerton - Der Duke und ich (ungekürzt)
Die falsche Zeugin (ungekürzt)
Die verstummte Frau (ungekürzt)
Der Kindersammler (ungekürzt)
Die große "Verliebt in Eden Bay"-Box (Band 1-10)
Du darfst nicht alles glauben, was du denkst - Meine Depression (Ungekürzte Lesung)
Der Perser