Eat The Frog

E10: Branding, with Special Guest Chris Whitten

April 2026: In our tenth episode, J.T. and Amy get schooled about branding by our special guest, Chris Whitten. Chris has made a lifetime of understanding how branding works -- especially as an entrepreneur -- and he shares a few of his insights with us. We discuss Branding 101, Personal versus Professional, Red Threads, Self-Limiting Beliefs, Energy versus Time, The Celery Test, values, Simon Sinek, Infinite Games versus Finite Games, The Procrastination Monster, and MySpace, among other topics. It's a glorious doozie! Show notes this month... * Baseball was mentioned specifically in the Anti-Trust Laws. * Lady Gaga's real first name is Stefani. * https://mookiesmiracle.com/ * https://premeerrealestate.com/ * https://howcanihelpmovement.com/ Send J.T. an email at authorjtmaxwell@gmail.com if you have questions, comments, thoughts, insults, or ideas for the next episode. Produced by J.T. Maxwell, Amy Cip, and Chris Whitten Executive Producers are J.T. Maxwell, Amy Cip, and Chris Whitten Somehow Edited and Engineered by J.T. Maxwell Logo Design by Christine Tesseo Theme song by Slack (slackmusic.com) Recorded in the How Can I Help? Studios at Premeer Real Estate in Smithfield, RI Copyright 2026. All rights reserved. Any other use of this podcast or any pictures, descriptions, or accounts of the podcast without our written consent is strictly prohibited...or, something like that...pesky lawyers...

E9: Wins

March 2026: J.T. and Amy talk about their wins in way more ways than you might expect. Also, it was Kendall Jenner, and it was 2017...not Kylie in 2018. (I am not up on my Jenners.) Send J.T. an email at authorjtmaxwell@gmail.com if you have questions, comments, thoughts, insults, or ideas for the next episode. Produced by J.T. Maxwell & Amy Cip Executive Producers are J.T. Maxwell, Amy Cip, and Chris Whitten Somehow Edited and Engineered by J.T. Maxwell Logo Design by Christine Tesseo Theme song by Slack (slackmusic.com) Recorded in the How Can I Help? Studios at Premeer Real Estate in Smithfield, RI Copyright 2026. All rights reserved. Any other use of this podcast or any pictures, descriptions, or accounts of the podcast without our written consent is strictly prohibited...or, something like that...pesky lawyers...

E8: Readers and Reviewers

February 2026: Amy and J.T. discuss the process, importance, and insanity that is readers and reviewers. (This'd be A LOT easier if we were world famous, and not the cacophony of cluster-fucks that it is.) Send J.T. an email at authorjtmaxwell@gmail.com if you have questions, comments, thoughts, insults, or ideas for the next episode. Produced by J.T. Maxwell & Amy Cip Executive Producers are J.T. Maxwell, Amy Cip, and Chris Whitten Somehow Edited and Engineered by J.T. Maxwell Logo Design by Christine Tesseo Theme song by Slack (slackmusic.com) Recorded in the How Can I Help? Studios at Premeer Real Estate in Smithfield, RI Copyright 2026. All rights reserved. Any other use of this podcast or any pictures, descriptions, or accounts of the podcast without our written consent is strictly prohibited...or, something like that...pesky lawyers...

E7: Creative Process Inadvertent Therapy Session

January 2026: Amy and J.T. talk about their creative process...sort of...because they start getting into the nitty-gritty of it, and end up discovering more about themselves than they were ready for. Rocketbook YouTube: https://youtu.be/0SiR_7u9Rps?si=GVnVzmB8bDOhijiq Rocketbook Link: https://getrocketbook.com/ Send J.T. an email at authorjtmaxwell@gmail.com if you have questions, comments, thoughts, insults, or ideas for the next episode. Produced by J.T. Maxwell & Amy Cip Executive Producers are J.T. Maxwell, Amy Cip, and Chris Whitten Somehow Edited and Engineered by J.T. Maxwell Logo Design by Christine Tesseo Theme song by Slack (slackmusic.com) Recorded at Premeer Real Estate in Smithfield, RI Copyright 2026. All rights reserved. Any other use of this podcast or any pictures, descriptions, or accounts of the podcast without our written consent is strictly prohibited...or, something like that...pesky lawyers...

E6: Special Guest Nick Perry Wonders...Are There More Writers Than Readers?

December 2025: Amy and J.T. have their first guest! Author Nick Perry! We discuss reading, libraries, small press realities, and if there are indeed more writers than readers. Nick's real Instagram is: nickperrynovelist DON'T BE DUMB! FOLLOW HIM IN AN UNSTALKERY-WAY! There's also an abrupt ending to this episode that we cannot explain...so, we're sorry about that. It's weird. Send J.T. an email at authorjtmaxwell@gmail.com if you have questions, comments, thoughts, insults, or ideas for the next episode. Produced by J.T. Maxwell & Amy Cip Executive Producers are J.T. Maxwell, Amy Cip, and Chris Whitten Somehow Edited and Engineered by J.T. Maxwell Logo Design by Christine Tesseo Theme song by Slack (slackmusic.com) Recorded at Premeer Real Estate in Smithfield, RI Copyright 2025. All rights reserved. Any other use of this podcast or any pictures, descriptions, or accounts of the podcast without our written consent is strictly prohibited...or, something like that...pesky lawyers...