Insights & Influencers

Episode 7: Running a University's Social Media (feat. Luke Verdeur)

In this episode hosts Katie Smith and Gracie Davis sit down and talk with Luke Verdeur, one of the faces behind all of High Point University's social media accounts. Luke discusses all his tips and tricks to successfully running and growing University-based social media platforms. Listen now to hear from Luke about strategies, metrics tips, and how to reach the correct target audience!

Episode 6: Promoting Music on Social Media (Feat. Zach Shimberg)

On this episode of the Insights & Influencers podcast, hosts Sophie Stazzone and Elana Kaminsky talk to High Point University student Zach Shimberg aka Zshim. Zach talks about how he got his start with music, how he uses social media to promote it and where he plans to take his career in the future. Listen for some great tips and advice from Zach on how he navigates the music industry.

Episode 5 : Growing Your Business Via Social Media (Feat. Jake Lagana)

On this episode of the Insights & Influencers podcast, hosts Katie Smith and Gracie Davis phone in with business owner Jake Lagana. Jake talks about how he got started as a business owner and how social media has helped him get to where he is today. Jake explains how he's used influencers in his business to gain traction and build a successful brand both on social media and in-person. Listen for more tips and tricks from Picnic Club owner Jake Lagana!

Episode 4: Being a Business Owner and Influencer in the Health Industry (Feat. Healthillie)

On this episode of the Insights & Influencers podcast, hosts Sophie Stazzone and Elana Kaminsky talk to health influencer, health coach, personal trainer and business owner Illarina (Illie) Balaj also known as Healthillie. Illie gives us insights into how she accidentally became an influencer, the importance of finding a niche, how she handles the negativity online in the health industry, and how she uses her platforms to expand and grow her business. Listen for some great tips and advice from Illie on how she navigates the crazy world of influencing with a following of over 100k.

Episode 3: Rebranding Your Socials (Feat. Jordyn Horstman)

On this episode of the Insights & Influencers podcast, hosts Sophie Stazzone and Elana Kaminsky talk with fellow High Point University student and influencer, Jordyn Horstman. Jordyn discusses how she got started with influencing during the pandemic and how she gained a following of over 2.5 million. She explains how she is currently working to rebrand her socials and what her plans are moving forward in the influencing world. Listen for some great tips and advice from Jordyn!