The Dental CEO Podcast

Don't Take Startup Advice from a Lucky Dentist

There is a lot of bad location advice in dentistry. A dentist goes on a podcast, says demographics do not matter because they opened in a weak market and made it work, and suddenly "build it and they'll come" sounds like a strategy. It is not. It is luck, and as Scott Leune puts it, a blind man can hit a home run, but that does not mean the rest of us should swing blindfolded. On this episode of the Dental CEO Podcast, Scott sits down with Kent Miller, founder of Dentagraphics, to make the case for trusting the data instead of Dr. Facebook and one-off success stories. They break down what demographics actually tell you about a location, why the right market depends on the kind of dentistry you want to do, and how population, income, age, and competition take the risk out of opening or relocating a practice. The dentists bragging online about beating the odds are the exception, not the playbook. If you want a real shot at 2 million in collections with a healthy overhead, trust the data, not a hunch and not a lucky stranger on the internet.

222 Patients in Month One: Inside a Dental Startup That's Booked Out Two Months

Two married dentists. One startup. 222 new patients in their first full month. On this episode of The Dental CEO Podcast, Dr. Scott Leune sits down with Drs. Alex Hill and Kristina Slavik of Hill Dental Studio to break down exactly how they built the demand, why they're already booked out two months, and what Scott says they need to do right now to handle the success before it crushes them.

Dental CEO Podcast #66 - Your Website Is No Longer Your Biggest Marketing Asset

In this episode of The Dental CEO Podcast, Scott Leune is joined by Bill Donato, Founder of DentalMarketing.com, to break down why your website is no longer the biggest driver of new patient calls. As patient search habits change, Google My Business, local search visibility, reviews, hyperlocal content, and real-time search queries are becoming more important than ever. Scott and Bill explain what dental practice owners need to understand about the new rules of dental SEO and how practices can improve visibility, compete locally, and generate more new patient opportunities.

Dental CEO Podcast #65 - The Instagram Post Heard Round the World...of Dentistry

A single Instagram post from Dr. Scott Leune sparked major conversation across the dental world, raising a question many dentists are thinking but few are saying out loud: is becoming a dentist still financially worth it? In this episode of The Dental CEO Podcast, Scott breaks down the post, the backlash, and the numbers behind the debate, including income, debt, delayed earning years, and why business ownership may matter more than ever.

Dental CEO Podcast #64 - The Future of Dentistry

In this episode of The Dental CEO Podcast, Dr. Scott Leune breaks down how dentistry is moving toward a new practice model built around automation, simplified staffing, patient hosts, presentation stations, and more efficient systems. He explains why traditional front office roles may become less necessary, how clinical team members could take on a more complete patient experience role, and how owners may be able to reduce chaos, improve consistency, and manage the practice with fewer bottlenecks. Scott also discusses how a personal assistant can help protect the owner’s time, support implementation, and create more flexibility in both business and life. This episode challenges dental practice owners to rethink staffing, facility design, patient flow, leadership, and what it may take to build a practice that is easier to run, easier to manage, and more profitable.