The Hook

The Hook Episode 3 | Learn To Love It!

This week Jen answers two listener questions about ageism and sexism at the office, and top tips for someone going into a freelancing career. Copywriting is covered and how it relates to everyone's business across all industries, even Super Bowl commercials!

The Hook Episode 2 | Pain Thresholds and Patience

This week on The Hook, Jen discusses how not only does it take 21 days to form a habit, the first step to forming a new habit is overcoming the initial pain threshold and learning patience for yourself and the process. Most growth in business takes 18-24 months of consistent work. Jen then talks about how to work with the upcoming news cycles in your content creation and marketing.

The Hook Podcast Episode 1 | Eating the Marketing Plan Frog

This week Jenn talks about the need for personal introspection before any planning for the new year can begin. After all, you are your business and brand, so you can't do anything until you have value definitions for yourself such as what success means to you. Next Jenn talks about the importance of having a marketing plan every year. She then closes out the show highlighting Forbes list of marketing trends for 2020.