The Human-Centric AI Podcast

Eye Tracking in Practice: The True Impact on Research & Innovation

Eye tracking is more than just following a person’s gaze — it’s about understanding behavior, optimizing research, and improving real-world applications. But what are the biggest misconceptions holding researchers back? And how can the right technology make all the difference? In this episode of the Human-Centric AI Podcast, we sit down with Brant Hayes, Regional Sales Director for Southeast US at Smart Eye, to discuss the most common concerns and challenges customers face when considering eye tracking technology. With over a decade of experience helping clients integrate eye tracking into their workflows, Brant shares insights on how Smart Eye’s multi-camera system, 3D world model, and innovative approach set a new standard for accuracy and ease of use. Tune in to learn: * The biggest myths about eye tracking—and the reality behind them. * How Smart Eye’s technology ensures reliable, high-quality data while simplifying setup and calibration. * Why a multi-camera approach and 3D modeling improve tracking accuracy and data integrity. * How eye tracking is evolving to detect intoxication and enhance safety in real-world applications. Listen now to discover how eye tracking is transforming research and real-world applications across industries.

Beyond the Gaze: Debunking Myths, Tackling Challenges, and Exploring the Future of Eye Tracking

Eye-tracking technology is evolving rapidly, unlocking new possibilities across industries like automotive, aviation, and behavioral research. But what does it take to implement it successfully? In this episode of the Human-Centric AI Podcast, we sit down with Sebastian Johansson, Regional Sales Manager for APAC at Smart Eye, to explore the real-world challenges customers face when integrating eye tracking into their research and development processes—and how Smart Eye’s cutting-edge solutions help overcome them. Sebastian shares insights from over a decade of working closely with partners and customers across Asia, shedding light on key misconceptions, technical considerations, and the ROI impact of eye tracking. From understanding how lighting conditions affect performance to the role of multi-camera setups and Smart Eye’s pioneering 3D world model, this episode offers a comprehensive look at how eye tracking is shaping the future of human-machine interaction. Tune in to learn: * What first-time users often get wrong about eye tracking—and what they should know instead. * How Smart Eye’s approach to tracking accuracy, calibration, and setup simplifies the user experience. * The unique advantages of Smart Eye’s technology in different environments, from simulators to real-world applications. * What’s on the horizon for eye tracking and how Smart Eye is driving industry innovation. Listen now and gain expert insights into the power and potential of eye-tracking technology.

Shaping the Future of In-Cabin Safety and Interaction with onsemi

Today’s episode features Bahman Hadji, Director of Product Management, Automotive Sensing Division at onsemi [https://www.onsemi.com/]. Bahman has 15+ years of experience working with image sensors in the medical, consumer, and automotive markets. In his role in the Automotive Sensing Division of onsemi's Intelligent Sensing Group, he manages a global team focused on driving the product roadmap strategy and bringing to market high-performance automotive image sensors used in ADAS, autonomous driving, in-cabin, and LiDAR applications. Prior to joining onsemi in 2017, he held product engineering and product marketing roles at Aptina Imaging and OmniVision Technologies. Bahman obtained both his Bachelor of Applied Science in Computer Engineering and Master of Applied Science in Electrical and Computer Engineering degrees from the University of Waterloo in Canada onsemi is driving disruptive innovations to help build a better future. With a focus on automotive and industrial end-markets, the company is accelerating change in megatrends such as vehicle electrification and safety, sustainable energy grids, industrial automation, and 5G and cloud infrastructure. With a highly differentiated and innovative product portfolio, onsemi creates intelligent power and sensing technologies that solve the world’s most complex challenges and leads the way in creating a safer, cleaner, and smarter world. onsemi operates a responsive, reliable supply chain and quality programs, and robust ESG programs. Headquartered in Scottsdale, Arizona, the company has a global network of manufacturing facilities, sales and marketing offices and engineering centers in its key markets. We invited him to talk today about depth sensing and its importance, applications for adaptive restraint systems, user interaction / security features, and future protocols and industry standards. Listen in to learn more. Links of interest: * [Download] eBook: How Euro NCAP will make DMS the New Safety Standard [https://www.smarteye.se/e-books/how-euro-ncap-will-make-dms-the-new-safety-standard/]: https://www.smarteye.se/e-books/how-euro-ncap-will-make-dms-the-new-safety-standard/ * [Read] DMS - Intelligent safety features detecting driver state and behavior: [https://www.smarteye.se/solutions/automotive/driver-monitoring-system/] https://www.smarteye.se/solutions/automotive/driver-monitoring-system/ * [Learn] Interior Sensing: Improving road safety and enhancing the mobility experience [https://www.smarteye.se/solutions/automotive/interior-sensing/] - https://www.smarteye.se/solutions/automotive/interior-sensing/ * [Listen] The Future of Interior Sensing and Driver Monitoring [https://www.smarteye.se/podcasts/driving-innovation-the-future-of-interior-sensing-and-driver-monitoring/] - https://www.smarteye.se/podcasts/driving-innovation-the-future-of-interior-sensing-and-driver-monitoring/ * [Watch] onsemi & Smart Eye - Interview @ AutoSens & InCabin Detroit 2024 [https://www.youtube.com/watch?v=GIUO9gNC6hA]: https://www.youtube.com/watch?v=GIUO9gNC6hA

Decoding Stress: How Eye Tracking Reveals Insights into Air Traffic Controller Workload

In high-stakes environments like air traffic control, understanding and managing stress is critical. In today's episode, we explore groundbreaking research conducted by LFV/LIU in collaboration with Smart Eye, investigating the stress responses of air traffic controllers. Using cutting-edge EEG and eye tracking [https://www.smarteye.se/technology/eye-tracking/] technologies, this study sheds light on how these tools can predict brain activity and anticipate the effects of stress. Listen now to discover how these insights can help improve safety, optimize performance, and shape the future of air traffic management. Whether you’re in aviation, neuroscience, or human factors engineering, this episode offers valuable takeaways on harnessing biometric data to understand and mitigate stress in complex environments. Links of Interest:  * [Watch] See the accompanying visuals in the full webinar presentation [https://www.smarteye.se/webinars/decoding-stress-how-eye-tracking-and-eeg-reveal-insights-into-air-traffic-controller-workload/] here: https://www.smarteye.se/webinars/decoding-stress-how-eye-tracking-and-eeg-reveal-insights-into-air-traffic-controller-workload/  * [Read] 4 Ways Eye Tracking Enhances Air Traffic Control [https://www.smarteye.se/blog/enhancing-air-traffic-control-with-eye-tracking/]: https://www.smarteye.se/blog/enhancing-air-traffic-control-with-eye-tracking/ * [Download] The Comprehensive Guide to Eye Tracking Technology for the Aviation Industry [https://www.smarteye.se/e-books/the-comprehensive-guide-to-eye-tracking-technology-for-the-aviation-industry/]: https://www.smarteye.se/e-books/the-comprehensive-guide-to-eye-tracking-technology-for-the-aviation-industry/

Navigating GSR and Euro NCAP: What Vehicle Manufacturers Should Know

Vehicle manufacturers on the European market have a new set of rules to play by: since July 7, 2024, the EU’s General Safety Regulation (GSR) requires all new cars, buses, and trucks to include Driver Drowsiness and Attention Warning (DDAW) systems. At the same time, Euro NCAP [https://www.smarteye.se/e-books/how-euro-ncap-will-make-dms-the-new-safety-standard/] are expanding their scope to provide detailed information about the safety of heavy trucks via an innovative Truck Safe City and Highway rating scheme. As legislators and rating institutes are raising the bar for road safety [https://www.smarteye.se/solutions/automotive/fleet-and-aftermarket/], many car, bus, and truck manufacturers may find themselves struggling to answer a whole new set of complex questions. To help navigate this new reality, we assembled a panel of industry experts to give you some crucial insights to demystify the new rules and ensure your vehicles meet (or exceed) the latest standards, including: ➤ The Technical requirements for DDAW and ADDW integration ➤ The specific features that will help you achieve top Euro NCAP Truck Safe ratings ➤ How to Prepare your vehicles for upcoming Advanced Driver Distraction Warning (ADDW) requirements in 2026 ➤ Tackle the challenges of aligning your manufacturing processes with the latest GSR standards Listen to learn more on ensuring your vehicles not only comply with but excel under these new regulations. Links of interest:  * [Watch] See the webinar discussion: Navigating GSR and Euro NCAP: What Vehicle Manufacturers Should Know [https://www.smarteye.se/webinars/what-manufacturers-should-know-about-gsr-and-euro-ncap/] - https://www.smarteye.se/webinars/what-manufacturers-should-know-about-gsr-and-euro-ncap/  * [Read] 5 Key Updates to Expect from Euro NCAP’s 2026 Protocol [https://www.smarteye.se/blog/5-key-updates-to-expect-from-euro-ncaps-2026-protocol/]: https://www.smarteye.se/blog/5-key-updates-to-expect-from-euro-ncaps-2026-protocol/ * [Download] How Euro NCAP will make DMS the New Safety Standard [https://www.smarteye.se/e-books/how-euro-ncap-will-make-dms-the-new-safety-standard/]: https://www.smarteye.se/e-books/how-euro-ncap-will-make-dms-the-new-safety-standard/