The In Crowd | The brutally honest LinkedIn Podcast

The Lie You’ve Been Sold About LinkedIn Automation (And What Actually Works in 2025)

Everyone’s talking about LinkedIn automation like it’s the second coming of sliced bread. Spoiler alert: it’s not. In this brutally honest episode, Dean and Bogomil tear the lid off the shiny promises, share horror stories (including one that ended with “Great post” on a terminal illness update – yep, that happened), and explain why the bots might be quietly wrecking your reach and trust. We’ll show you the real cost of shortcuts, why your 10,000 followers don’t matter anymore, and the truth behind those “custom AI messages” that don’t even know what you do. If you’ve ever thought, “There must be an easier way,” this episode’s your wake-up call. You’ll leave knowing: * When automation actually makes sense (hint: it’s rare) * The human-first method that still works * Why trust is your new currency on LinkedIn * And how to futureproof your approach without going full caveman It’s honest. It’s practical. And it’ll save your arse before LinkedIn suspends your account.

Why Your LinkedIn Posts Are Dying - and What Nobody’s Telling You About the Algorithm Shift

If your LinkedIn impressions have tanked lately, you're not imagining it. Everyone’s feeling it — and most are reacting the wrong way. In this unfiltered episode, Dean and Bogomil go all-in on the real reason your posts aren’t performing — and it’s not just “the algorithm.” They unpack why obsessing over reach is a distraction, and why the typical advice (post more content, chase virality, buy yet another content course) is getting you nowhere. Expect zero fluff and a few spicy opinions as they break down: * Why most “LinkedIn gurus” quietly rely on ads, DMs, and engagement pods — while selling you the opposite. * How the algorithm is actually rewarding people who stop chasing metrics and start building proper relationships. * The surprisingly effective strategy for getting more impressions without posting more. * The death of content-for-content’s-sake and the rise of what Dean calls “strategic selfishness.” * Why commenting is now your secret weapon — but only if you stop doing it badly. This isn’t about engagement hacks or dopamine hits from likes. It’s about using LinkedIn like a grown-up: with intention, with leverage, and with a strategy that works even when your reach tanks. Whether you’ve been wondering why your thoughtful post got 500 views instead of 50,000 — or you’ve been quietly questioning the whole "just post daily" thing — this episode is your reset button. Listen now to rethink how you use LinkedIn and walk away with something most people don’t have: a real plan.

Ep 1: Your LinkedIn Profile is Killing Your Sales - Here’s Why

Most LinkedIn profiles are a dumpster fire - pointless job titles, cringe-worthy banners, and headlines so vague they might as well say “I exist.” In this no-BS debut of The In Crowd Podcast, Dean Seddon and Bogomil Stoev expose the brutal truth... your LinkedIn profile is costing you business, and you don’t even realise it. 🔥 Why your fancy corporate logo is repelling clients 🔥 The LinkedIn headline trick that sent 4,000 people to one website 🔥 The dumbest mistake in the ‘About’ section (and how to fix it) 🔥 Why nobody knows (or cares) what you actually do If you want to stop being ignored and start making LinkedIn work for you, press play now. Otherwise, keep wondering why nobody’s buying.