The NTM Growth Marketing Podcast

#168 Marketing That Works with Nicole Ramirez and Alison Daley

"AI should be a tool, not a replacement...I've seen some very terrible ads." -Nicole Ramirez Nicole Ramirez is a journalist-turned-marketer with deep experience leading growth marketing across CPG, financial services, B2B SaaS, media, and healthcare. She specializes in translating complex marketing challenges into measurable growth by blending performance marketing with customer-centric storytelling. As Co-Founder of BrandME and a LinkedIn Personal Brand Strategist, Nicole helps executives and professionals build thought leadership, visibility, and opportunity through strategic content, coaching, and fractional CMO consulting. She is also the host of the Talk Digital To Me podcast, a published Forbes and Entrepreneur contributor, and a featured speaker at events including TEDx and SXSW. Website: https://www.brandmelabs.com/ [https://www.brandmelabs.com/] LinkedIn: https://www.linkedin.com/in/nicolerayeramirez/ [https://www.linkedin.com/in/nicolerayeramirez/] Alison Daley is an entrepreneur, product designer, and international trainer passionate about using authentic storytelling and purpose-driven marketing to create meaningful impact. She's the creator of the Ernestine McClendon Talent Grant, a scholarship initiative that turned goodwill into real-world brand engagement. Through her work, Alison helps leaders and teams align who they are with what they create. Website: https://recruitinginnovation.com/ [https://recruitinginnovation.com/] LinkedIn: https://linkedin.com/in/alisonldaley [https://linkedin.com/in/alisonldaley] In this episode, we explore expert insights on digital marketing, AI strategies, personal branding, and recruiting innovation for growth-driven professionals. Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz [https://notypicalmoments.typeform.com/to/hWLDNgjz] Follow No Typical Moments at: Website: https://notypicalmoments.com/ [https://notypicalmoments.com/] LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ [https://www.linkedin.com/company/no-typical-moments-llc/] YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA [https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA] Instagram: https://www.instagram.com/notypicalmoments [https://www.instagram.com/notypicalmoments] Facebook: https://www.facebook.com/NTMoments [https://www.facebook.com/NTMoments]

#167 What AI Can't Replace in Great Marketing with Abe Kasbo and Nick Usborne

"Brand is your story. That's the one thing that is unique about you." -Nick Usborne Abe Kasbo is the Founder and CEO of Verasoni, a global marketing communications advisory and agency that delivers integrated strategies for Fortune 500, middle-market, and startup clients, and he serves as a trusted advisor to C-suite leaders on branding, communications, and public relations. He is the author of Irresponsibly Digital, a call to action challenging businesses to rethink digital-first strategies with greater purpose, creativity, and measurable impact, and he has been featured in major outlets including The New York Times, Forbes, PBS, and Fox Business. Abe is an award-winning entrepreneur and humanitarian, including the 2025 Small Business Council of America Humanitarian Award, a documentary filmmaker whose PBS-distributed film The Arab Americans explores 150 years of cultural impact, and a founder of multiple philanthropic initiatives. He is a Seton Hall University Entrepreneur Hall of Fame inductee and holds advanced degrees in public administration, political science, and international relations. Website: https://verasoni.com [https://verasoni.com/] LinkedIn: https://www.linkedin.com/in/abe-kasbo-3828913/ [https://www.linkedin.com/in/abe-kasbo-3828913/] YouTube: https://www.youtube.com/verasoni [https://www.youtube.com/verasoni] Nick Usborne is a veteran copywriter, trainer, and digital marketing pioneer with over 40 years of experience helping brands and writers create clear, human-centered content. He trains digital marketers, copywriters, and content teams to protect authentic brand stories while using AI responsibly to generate content at scale, through his "AI + Emotional Intelligence" approach. Nick has written for global brands including Apple, Reuters, The New York Times, and Citibank, spoken at leading industry conferences, and led in-house trainings for organizations such as Intuit, Merck, and Walt Disney Attractions. He is widely recognized by industry leaders for his clarity of thought and continues to teach writers how to future-proof their work in the age of AI. Website: https://storyaligned.com/ [https://storyaligned.com/] LinkedIn: https://www.linkedin.com/in/nickusborne/ [https://www.linkedin.com/in/nickusborne/] In this episode, we discover expert insights on blending AI, brand storytelling, and authentic marketing. Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz [https://notypicalmoments.typeform.com/to/hWLDNgjz] Follow No Typical Moments at: Website: https://notypicalmoments.com/ [https://notypicalmoments.com/] LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ [https://www.linkedin.com/company/no-typical-moments-llc/] YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA [https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA] Instagram: https://www.instagram.com/notypicalmoments [https://www.instagram.com/notypicalmoments] Facebook: https://www.facebook.com/NTMoments [https://www.facebook.com/NTMoments]

#166 Where AI Meets Narrative with Robert Bova and David J. Ebner

"Once you start to see the audience as the hero…you get that connection faster." -David J. Ebner Robert Bova is the President and CEO of AccuSpeechMobile, leading the company's growth in mobile voice automation technology that helps enterprises boost workforce productivity and operational accuracy by voice-enabling existing supply chain and field service applications. Website: https://www.accuspeechmobile.com/ [https://www.accuspeechmobile.com/] LinkedIn: https://www.linkedin.com/in/bob-bova-89a287/ [https://www.linkedin.com/in/bob-bova-89a287/] YouTube: https://www.youtube.com/channel/UCPix80ZfiISfCuQbn7ZpaJQ [https://www.youtube.com/channel/UCPix80ZfiISfCuQbn7ZpaJQ] Facebook: https://www.facebook.com/VangardVoiceSystems/ [https://www.facebook.com/VangardVoiceSystems/] David J. Ebner is the Founder and President of Content Workshop, a story-first content marketing agency that helps brands grow through strategic storytelling and high-quality content, and previously led his own consulting firm before merging it into Content Workshop as the business scaled. Website: https://contentworkshop.com/ [https://contentworkshop.com/] LinkedIn: https://www.linkedin.com/in/davidjebner/ [https://www.linkedin.com/in/davidjebner/] Facebook: https://www.facebook.com/contentwriterworkshop [https://www.facebook.com/contentwriterworkshop] In this episode, we discuss expert insights on AI in marketing, brand storytelling, and sales strategies to accelerate business growth. Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz [https://notypicalmoments.typeform.com/to/hWLDNgjz] Follow No Typical Moments at: Website: https://notypicalmoments.com/ [https://notypicalmoments.com/] LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ [https://www.linkedin.com/company/no-typical-moments-llc/] YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA [https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA] Instagram: https://www.instagram.com/notypicalmoments [https://www.instagram.com/notypicalmoments] Facebook: https://www.facebook.com/NTMoments [https://www.facebook.com/NTMoments]

#165 Why Voice is the Most Underrated Marketing Channel with Tina Dietz and Zachary Bernard

"One of our most unique and precious things we can use is our own voice." -Tina Dietz Tina Dietz is an award-winning vocal leadership expert and founder and CEO of Twin Flames Studios, a premier audio publishing company helping entrepreneurs and experts turn their voices into powerful audiobooks and professionally published books. A pioneer in voice-powered publishing, she led the industry's first fully guided remote audiobook recording experience and is known for transforming podcast content into lasting authority and revenue-generating assets. With over 20 years of experience across 30+ industries and eight countries, Tina has worked with global brands including Johnson & Johnson, GE, Aetna, and UGG. Recognized by Forbes and Inc., and a founding member of the Forbes Coaches Council, she is a trusted voice shaping the future of audio publishing. Website: https://twinflamesstudios.com [https://twinflamesstudios.com] LinkedIn: https://www.linkedin.com/in/tinadietz/ [https://www.linkedin.com/in/tinadietz/] YouTube: https://www.youtube.com/@TwinFlamesStudios [https://www.youtube.com/@TwinFlamesStudios] Instagram: https://www.instagram.com/twinflamesstudios/ [https://www.instagram.com/twinflamesstudios/] Facebook: https://www.facebook.com/TwinFlamesStudiosLeadership/ [https://www.facebook.com/TwinFlamesStudiosLeadership/] Zachary Bernard is the founder of We Feature You PR, a public relations company that helps individuals and businesses establish themselves as thought leaders through podcasts and press. Since its inception, We Feature You PR has worked with 350+ clients, from solopreneurs to publicly traded companies, securing features in major publications like Forbes, Entrepreneur, and USA Today, and booking over a 1,000 podcast appearances. Website: https://wefeatureyou.com [https://wefeatureyou.com/] LinkedIn: https://www.linkedin.com/in/itszachb/ [https://www.linkedin.com/in/itszachb/] YouTube: https://www.youtube.com/@itszachb_ [https://www.youtube.com/@itszachb_] Instagram: https://www.instagram.com/itszachb_ [https://www.instagram.com/itszachb_] In this episode, we explore leadership, podcast marketing, audiobook creation, and authentic AI strategies with Tina and Zach. Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz [https://notypicalmoments.typeform.com/to/hWLDNgjz] Follow No Typical Moments at: Website: https://notypicalmoments.com/ [https://notypicalmoments.com/] LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ [https://www.linkedin.com/company/no-typical-moments-llc/] YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA [https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA] Instagram: https://www.instagram.com/notypicalmoments [https://www.instagram.com/notypicalmoments] Facebook: https://www.facebook.com/NTMoments [https://www.facebook.com/NTMoments]

#164 "Cutting Through the Noise" with Joshua Altman and Roger Devine

"Everything you publish should be useful." -Joshua Altman Joshua Altman is an experienced storyteller, strategist and creative force with more than two decades of experience shaping how people see, hear and connect with big ideas. Today, he leads beltway.media, a bold D.C.-based communications firm that helps brands and organizations cut through the noise. Before founding the firm, Joshua was a multimedia journalist at The Hill, diving deep into federal policy and covering high-stakes election cycles right from the front lines. Now he works with everyone from scrappy startups to federal agencies, helping them refine their message, elevate their brand and truly connect with their audience, whether that's customers, investors or the public at large. From reimagining agency websites to crafting magnetic stories, Joshua's work has one goal: to make communications clear, compelling, and impossible to ignore. Website: https://beltway.media/ [https://beltway.media/] LinkedIn: https://www.linkedin.com/in/joshuaialtman [https://www.linkedin.com/in/joshuaialtman] Roger Devine is the marketing director for SchoolAuction.net [http://schoolauction.net] and an experienced marketing professional with a focus on helping small businesses, technology startups, and non-profit organizations. He has extensive experience in the software, merchant-processing, and publishing industries. Some of his specialties include business development, product positioning, pricing, and software marketing. Website: https://www.schoolauction.net/ [https://www.schoolauction.net/] LinkedIn: https://www.linkedin.com/in/rogerdevine/ [https://www.linkedin.com/in/rogerdevine/] Facebook: https://www.facebook.com/SchoolAuction [https://www.facebook.com/SchoolAuction] In this episode, we discuss expert insights on growth marketing, AI agents, nonprofit fundraising, and advanced marketing strategies with industry leaders Joshua Altman and Roger Devine. Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz [https://notypicalmoments.typeform.com/to/hWLDNgjz] Follow No Typical Moments at: Website: https://notypicalmoments.com/ [https://notypicalmoments.com/] LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ [https://www.linkedin.com/company/no-typical-moments-llc/] YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA [https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA] Instagram: https://www.instagram.com/notypicalmoments [https://www.instagram.com/notypicalmoments] Facebook: https://www.facebook.com/NTMoments [https://www.facebook.com/NTMoments]