The So What from BCG
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The So What from BCG

Podcast von Boston Consulting Group BCG

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This podcast from Boston Consulting Group looks around the corner of today’s big business and social issues. The goal–the so what–is to make sense of today and prepare busy leaders and executives for the day after tomorrow. Award-winning British journalist Georgie Frost interviews the leading thinkers and doers at BCG on the trends, developments, and ideas that will shape and disrupt the future. This is not your typical business strategy podcast. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy 

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63 Folgen
episode Is It Time for a New You in the New Year? artwork
Is It Time for a New You in the New Year?
As 2023 ends, people look to the new year to become the best version of themselves. Sreyssha George, an expert in technology and people for BCG, explains how to build your personal brand by choosing a role model, asking for feedback, and being open to change.  Learn More:  Sreyssha George: https://on.bcg.com/472Hqgn [https://on.bcg.com/472Hqgn]  This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
20. Dez. 2023 - 20 min
episode How Marketing Can Change Your Mind artwork
How Marketing Can Change Your Mind
The human brain is constantly making associations between events, objects, and memories. David Ratajczak, global leader of BCG’s marketing practice, says companies can rely on this deep psychology to create positive associations with their brand. Campaigns no longer exist solely in big media where only large, established companies could afford them. Startups and small businesses can win mindshare against industry giants by investing in precision digital technology that takes advantage of these associations.       Learn More: Digital Marketing: https://on.bcg.com/3GzAe04 [https://on.bcg.com/3GzAe04] Capturing Mind Share with Precision Branding: https://on.bcg.com/3T6jMw0 [https://on.bcg.com/3T6jMw0] This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
06. Dez. 2023 - 21 min
episode To Save the Planet, Move Fast and Clean Things artwork
To Save the Planet, Move Fast and Clean Things
A promising $19 trillion has been put toward the energy transition. The bad news? We need $18 trillion more—and that’s just to reach 2030 goals. As the world gears up for COP28, the UN’s climate conference, Maurice Berns, chair of BCG’s Center for Energy Impact, explores how to close this gap.     Learn More:  Climate Vision 2050: Climate Vision 2050 (chtbl.com) [https://link.chtbl.com/bcg-climate-vision-2050?sid=tsw] Energy Transition: https://on.bcg.com/3RkyP40 [https://on.bcg.com/3RkyP40]  Bridging the $18 Trillion Gap in Net Zero Capital: https://on.bcg.com/3R0Ki7b [https://on.bcg.com/3R0Ki7b]  A Blueprint for the Energy Transition: https://on.bcg.com/46uEvg4 [https://on.bcg.com/46uEvg4]  This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
29. Nov. 2023 - 26 min
episode Do Pharma CEOs Have the Prescription for a Net Zero World? artwork
Do Pharma CEOs Have the Prescription for a Net Zero World?
Ahead of COP28, the UN’s climate conference, we explore the unique ways public-private partnerships help achieve sustainability goals. Lars Fruergaard Jørgensen, CEO of Novo Nordisk; Pascal Soriot, CEO of AstraZeneca; and Christine O’Brien, lead for BCG’s climate and sustainability practice in health care, discuss the projects and success of the Sustainable Markets Initiative Health Systems Task Force [https://www.sustainable-markets.org/taskforces/health-systems-taskforce/]. The Task Force brings together global health leaders to enhance individual, societal, and planetary health. Together, they have launched sector-first commitments, actions, and recommendations to accelerate the delivery of net zero, patient-centric health systems.  Learn More:  https://www.sustainable-markets.org/taskforces/health-systems-taskforce/ [https://www.sustainable-markets.org/taskforces/health-systems-taskforce/]   For more about Pascal: https://www.astrazeneca.com/our-company/leadership.html# [https://www.astrazeneca.com/our-company/leadership.html] For more about Lars: https://www.novonordisk.com/about/executive-management/lars-fruergaard-jorgensen.html [https://www.novonordisk.com/about/executive-management/lars-fruergaard-jorgensen.html] For more about Christine: https://on.bcg.com/3R9xbSJ [https://on.bcg.com/3R9xbSJ]) https://on.bcg.com/47KDWQp [https://on.bcg.com/47KDWQp] This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
22. Nov. 2023 - 24 min
episode BCG presents: Climate Vision 2050--The Green City in the Sun artwork
BCG presents: Climate Vision 2050--The Green City in the Sun
It’s 2050 and we’re exploring how the world radically reduced carbon emissions and saved itself from climate catastrophe. What have our cities done to accommodate massive population growth? And how do businesses, governments, researchers and everyday people work together to build sustainable supply chains, agricultural practices and transportation infrastructure? This is Climate Vision 2050 [https://link.chtbl.com/bcg-climate-vision-2050?sid=tsw], a podcast series from BCG. In this episode, Nairobi’s green tech and innovation boom make it a 2050 powerhouse. That success comes with climate challenges that the city is addressing. Urban planner Bailey Muthoni lives in housing built from plastic waste and gets around on an electric motorbike. She stages a tactical urbanism intervention advocating for improved walkability around the city's parliament. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
15. Nov. 2023 - 26 min

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