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Copy Kit

Podcast von Sarah Hopkinson and Nicole Hyman

Englisch

Business

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Well hello there, copywriting friend! We’re Nicole and Sarah, two copywriters on a mission to elevate your freelance copywriting game. We’re reading the great books about copywriting, marketing and business. Once we’ve read each book, we spend a hot minute applying the techniques we’ve learnt to our own businesses and to our client work. And then, we talk about it. We’re learning, out loud. Join us on our journey to polish up our copywriting skills, every episode! You’ll get actionable copywriting techniques, real-life case studies, business advice, mindset reframes and marketing strategies. Join our membership to get access to the Copy Kit weekly newsletter, as well as the chance to pick our brains and to vote for the next book we talk about on the Copy Kit podcast. It’s your commitment to becoming a better copywriter. #FreelanceCopywriting #CopywritingTips #BusinessGrowth #MarketingStrategy #BooksAboutCopywriting #BecomeABetterCopywriter #BookGroup #BookDiscussion #Copywriting

Alle Folgen

28 Folgen

Episode Will AI Kill Copywriting? ('Human Edge in the AI Age' Discussion Episode) Cover

Will AI Kill Copywriting? ('Human Edge in the AI Age' Discussion Episode)

Ever since the podcast started, Nicole and Sarah have raised the question of AI in copywriting, probably in most episodes. But in today’s episode, instead of mentioning AI and then pausing the recording for a lie down, they’re going there. Yes. In this episode of Copy Kit, copywriters Sarah and Nicole stare down the barrel of AI and share their thoughts, fears and anxieties about what it means for their freelance businesses. Luckily, they’re joined by special guest Oluchi Udeh, email copywriter and AI optimist, to lighten the mood and give a fresh perspective on how AI could boost the copywriting industry. Whether you’re an AI optimist or AI doomer, please check out Nitin Seth’s book and let the Copy Kit team know if you agree with him. They’d love to hear your perspective! Get in touch via the links below. Timestamps [1:05] Welcome to our special guest, Lu! [2:00] Today, Nicole and Sarah are *going there*: Introducing this episode’s book [5:55] Lu shares why she’s optimistic about AI [7:35] The copywriters unpack some of Nitin Seth’s statistics about AI [12:35] How leaning into our spirituality can help us prepare for the AI age [18:35] Nitin Seth’s use of the Problem-Agitation-Solution framework [20:20] What jobs will humans do in the AI age? [21:35] Seth’s POSSIBLE framework and the mantra that Lu appreciated the most [29:50] Is entrepreneurship the answer? [34:05] Embracing the duality of the AI age [37:55] What will Lu implement from the book? [41:30] Is there a future for email copywriters? [46:30] “I’m going to write my own mantra”: Nicole’s implementation points [48:35] Sarah shares her three implementation points [52:45] Lu’s not nervous about AI Links and Resources Related To This Episode Buy your copy of [https://humanedgeintheaiage.com/]Human Edge in the AI Age [https://humanedgeintheaiage.com/] by Nitin Seth [https://humanedgeintheaiage.com/] Connect with Oluchi on LinkedIn [https://www.linkedin.com/in/oluchi-udeh-32807623b/] Check out Lu’s website [https://emailswithlu.com/] Stay In Touch With The Copy Kit Team Join the Copy Kit Membership here [https://www.copykit.co/blank] Check out our website [https://www.copykit.co/] Email: podcast@trieditcopy.com Well hello there, copywriting friend! This is the Copy Kit Podcast: Master Advanced Copywriting Skills To Grow Your Freelance Business. We’re Nicole and Sarah, two copywriters on a mission to elevate your freelance copywriting game. We’re reading the great books about copywriting, marketing and business. Once we’ve read each book, we spend a hot minute applying the techniques we’ve learnt to our own businesses and to our client work. And then, we talk about it. We’re learning, out loud. Join us on our journey to polish up our copywriting skills, every episode! You’ll get actionable copywriting techniques, real-life case studies, business advice, mindset reframes and marketing strategies. Join our membership to get access to the Copy Kit weekly newsletter, as well as the chance to pick our brains and to vote for the next book we talk about on the Tried It Podcast. It’s your commitment to becoming a better copywriter. And if you want to know more about us, stalk us here: Nicole on LinkedIn [https://www.linkedin.com/in/nicolehyman/] Check out Nicole's new website! [https://www.getcopytherapy.com/] Sign up for Nicole’s email list [https://www.getcopytherapy.com/curious-eyes-only] Sarah’s website [https://copyhop.co/] Sarah on LinkedIn [https://www.linkedin.com/in/sarah-hopkinson/] Sarah on Instagram [https://www.instagram.com/copyhop/] Sign up for Sarah’s email list [https://crafty-hustler-1231.ck.page/644131b1ff] #FreelanceCopywriting #CopywritingTips #BusinessGrowth #MarketingStrategy KEYWORDS Copywriting, freelancecopywriting, marketing, bookgroup, implementation, freelancer, freelancemarketing Music Credits: Luke Bergs & Waesto - Follow The Sun | https://soundcloud.com/bergscloud/ Music promoted by https://www.chosic.com/free-music/all/ Creative Commons CC BY-SA 3.0 https://creativecommons.org/licenses/by-sa/3.0/

7. Juli 2026 - 55 min
Episode Copywriters, Get Over Your Writer's Block With Help From Stephen King ('On Writing' Follow-up) Cover

Copywriters, Get Over Your Writer's Block With Help From Stephen King ('On Writing' Follow-up)

What’s the overlap between writing fiction and writing copy? There isn’t much, as some would say, but they do both involve you sitting down at your damn desk, staring at a screen (or page) and cranking the words out. And if you’ve ever suffered from writer’s block, you’ll know how difficult that can be to overcome. Over to you, Stephen King. In this episode of Copy Kit, hosts Nicole and Sarah regroup to discuss Stephen King’s On Writing. On the face of it, this part-memoir, part-writing instruction manual shouldn’t have too much bearing on copywriters who write to connect clients with their ideal audience. But perhaps some of King’s discipline and his attitude to his work will help copywriters who struggle to get words on the page. You’ll also hear tips on how to squeeze reading more books into your busy day (yes, audiobooks do count!) and how to set a writing goal that makes sense for you. To hear more from Nicole and Sarah and their Copy Kit special guests, subscribe to the Copy Kit podcast and check out the membership programme on their website [https://www.copykit.co/]! Timestamps [0:40] It’s implementation time! What today’s episode of Copy Kit is about [2:15] Nicole sums up On Writing [3:55] How Stephen King thinks about his own work [8:15] Nicole’s implementation points: Did Nicole manage to write 1,000 words a day? [17:50] How a daily writing goal can help copywriters hone their craft [18:30] Nicole’s second implementation point: Centring reading in her life [21:15] And Nicole’s last implementation point: Building a copywriting toolkit [23:10] Sarah’s first and second implementation points [25:15] Can copywriters write with the ‘door closed’? [31:10] Sarah’s third implementation point: reading a book by Stephen King [33:15] Sarah’s tip for squeezing more reading into your day [35:40] Does reading more help your writing? [39:35] Reading vs. watching TV: which one benefits your copywriting the most? [42:40] It’s official! Audiobooks count as reading [44:20] Sarah’s book recommendations [46:25] Should copywriters read On Writing? Links and Resources Related To This Episode Buy your copy of [https://www.amazon.com/Writing-Stephen-King/dp/1444723251]On Writing [https://www.amazon.com/Writing-Stephen-King/dp/1444723251] by Stephen King [https://www.amazon.com/Writing-Stephen-King/dp/1444723251] Big Magic [https://www.elizabethgilbert.com/books/big-magic/] by Elizabeth Gilbert [https://www.elizabethgilbert.com/books/big-magic/] Desperation [https://www.amazon.com/-/he/Stephen-King/dp/B01K95VTGO] by Stephen King [https://www.amazon.com/-/he/Stephen-King/dp/B01K95VTGO] Magpie Murders [https://anthonyhorowitz.com/books/title/magpie-murders] by Anthony Horowitz [https://anthonyhorowitz.com/books/title/magpie-murders] Hawthorne [https://anthonyhorowitz.com/books/list/series/hawthorne-horowitz] series by Anthony Horowitz [https://anthonyhorowitz.com/books/list/series/hawthorne-horowitz] Stay In Touch With The Copy Kit Team Join the Copy Kit Membership here [https://www.copykit.co/blank] Check out our website [https://www.copykit.co/] Email: podcast@trieditcopy.com Well hello there, copywriting friend! This is the Copy Kit Podcast: Master Advanced Copywriting Skills To Grow Your Freelance Business. We’re Nicole and Sarah, two copywriters on a mission to elevate your freelance copywriting game. We’re reading the great books about copywriting, marketing and business. Once we’ve read each book, we spend a hot minute applying the techniques we’ve learnt to our own businesses and to our client work. And then, we talk about it. We’re learning, out loud. Join us on our journey to polish up our copywriting skills, every episode! You’ll get actionable copywriting techniques, real-life case studies, business advice, mindset reframes and marketing strategies. Join our membership to get access to the Copy Kit weekly newsletter, as well as the chance to pick our brains and to vote for the next book we talk about on the Tried It Podcast. It’s your commitment to becoming a better copywriter. And if you want to know more about us, stalk us here: Nicole on LinkedIn [https://www.linkedin.com/in/nicolehyman/] Check out Nicole's new website! [https://www.getcopytherapy.com/] Sign up for Nicole’s email list [https://www.getcopytherapy.com/curious-eyes-only] Sarah’s website [https://copyhop.co/] Sarah on LinkedIn [https://www.linkedin.com/in/sarah-hopkinson/] Sarah on Instagram [https://www.instagram.com/copyhop/] Sign up for Sarah’s email list [https://crafty-hustler-1231.ck.page/644131b1ff] #FreelanceCopywriting #CopywritingTips #BusinessGrowth #MarketingStrategy KEYWORDS Copywriting, freelancecopywriting, marketing, bookgroup, implementation, freelancer, freelancemarketing Music Credits: Luke Bergs & Waesto - Follow The Sun | https://soundcloud.com/bergscloud/ Music promoted by https://www.chosic.com/free-music/all/ Creative Commons CC BY-SA 3.0 https://creativecommons.org/licenses/by-sa/3.0/

30. Juni 2026 - 49 min
Episode Can Stephen King Make You A Better Copywriter? ('On Writing' Discussion) Cover

Can Stephen King Make You A Better Copywriter? ('On Writing' Discussion)

“Take writing whatever way you want, but don’t take it lightly”. That’s more or less what Stephen King, one of the most prolific and successful authors of the twentieth century, says about how you should write. And clearly, it’s worked for him. In this episode of the Copy Kit Podcast, two copywriters examine Stephen King’s memoir On Writing. They explore Stephen King’s writing toolbox, unpack his editing process and contrast fiction writing and copywriting best practices. If you’re a copywriter who’s secretly harbouring the germ of a novel in your Google Drive, this episode is for you. Stay to the end to hear what Sarah and Nicole take from King’s work to apply to their own copywriting. If you enjoyed this episode, make sure to subscribe so you can hear how Nicole and Sarah got on in the next episode of Copy Kit. Timestamps [0:45] “An interesting choice for us”: Nicole and Sarah introduce this week’s book [2:50] Do you have to be a Stephen King fan to read this book? [6:00] What you learn about writing from reading Stephen’s life story [11:40] Is it bad to be a ‘commercially successful writer?’ [15:50] No plotting, high disciple—King’s approach to writing [18:20] The ‘what if’ concept of writing [20:30] King’s recommended writing quotas [21:45] Vocabulary: the top layer of King’s writing toolbox [26:40] Get your grammar simple [29:15] Paragraphs: the last layer of your writing toolbox [32:25] Pop! versus On Writing: two different ways to use literary devices [36:00] Door open, door closed: how to edit your writing like Stephen King [40:40] Why copywriters should read bad books [43:40] Nicole’s three implementation points [48:40] Sarah’s three implementation points [59:25] How you can support the Copy Kit podcast Links and Resources Related To This Episode Buy your copy of [https://www.amazon.com/Writing-Stephen-King/dp/1444723251]On Writing [https://www.amazon.com/Writing-Stephen-King/dp/1444723251] by Stephen King [https://www.amazon.com/Writing-Stephen-King/dp/1444723251] Never Flinch [https://www.amazon.com/Never-Flinch-Novel-Stephen-King/dp/1668089343/ref=tmm_pap_swatch_0?_encoding=UTF8&dib_tag=se&dib=eyJ2IjoiMSJ9.HEpAiuCrItku50RJb6RAd7PHKXgd0H6dGMulfecyC2iJI4cIjORuxSa0LWnaiZwshzmozcC3QGi2Q6JBZ-34czd24CXMt5LTE3Sbhdr3pL4zUu8m_Ojqq9P9CDHBidhM3xx-RYvOANL4FNHg7YIVI6KA3mQMcuxVMI0WOdjf2I6z5cMSDKM2v2EGixRYJ-GRfwIqrZ-Ch8_bu-gNfFdcStRhM9LIsFHDh4-Cvy2R8M8.L0eiIYJLrgjvEfcH3Fub6nqlQLGmwzhCCkBlzER40oY&qid=1774535994&sr=1-1] by Stephen King [https://www.amazon.com/Never-Flinch-Novel-Stephen-King/dp/1668089343/ref=tmm_pap_swatch_0?_encoding=UTF8&dib_tag=se&dib=eyJ2IjoiMSJ9.HEpAiuCrItku50RJb6RAd7PHKXgd0H6dGMulfecyC2iJI4cIjORuxSa0LWnaiZwshzmozcC3QGi2Q6JBZ-34czd24CXMt5LTE3Sbhdr3pL4zUu8m_Ojqq9P9CDHBidhM3xx-RYvOANL4FNHg7YIVI6KA3mQMcuxVMI0WOdjf2I6z5cMSDKM2v2EGixRYJ-GRfwIqrZ-Ch8_bu-gNfFdcStRhM9LIsFHDh4-Cvy2R8M8.L0eiIYJLrgjvEfcH3Fub6nqlQLGmwzhCCkBlzER40oY&qid=1774535994&sr=1-1] Rita Hayworth and the Shawshank Redemption [https://www.amazon.com/Rita-Hayworth-Shawshank-Redemption-Stephen/dp/1982155752/ref=sr_1_1?crid=1VFFZ4ZGEVE8K&dib=eyJ2IjoiMSJ9.iFcaG6i8yUWJQwqSZrTBZfSS5ilgDtCqzwS8-NvKip5utbjA3VetNTEVedOSVQkOR3hpbWotDTS-JxjvlUM62dTnTQfAKDeK-YItaivhq9J9JqYi8vmSBjxJcNDs_fL7OGYjHAhHb3Qf7xUCz1UShziXJhZBcghmwmKrQgv186JjpOKYiYLcOZSS8JRYb1qL7_o5hZXXl7xSnC95ddeXC8DqU-JCxggGMl2raVHruwc.Hiz6GbgpDBl_ptAq-WsFnUlm6LZgOj6g_h1Ah9Vzs0Y&dib_tag=se&keywords=rita+hayworth+and+shawshank+redemption&qid=1774536056&s=books&sprefix=shawshank+re%2Cstripbooks-intl-ship%2C305&sr=1-1] by Stephen King [https://www.amazon.com/Rita-Hayworth-Shawshank-Redemption-Stephen/dp/1982155752/ref=sr_1_1?crid=1VFFZ4ZGEVE8K&dib=eyJ2IjoiMSJ9.iFcaG6i8yUWJQwqSZrTBZfSS5ilgDtCqzwS8-NvKip5utbjA3VetNTEVedOSVQkOR3hpbWotDTS-JxjvlUM62dTnTQfAKDeK-YItaivhq9J9JqYi8vmSBjxJcNDs_fL7OGYjHAhHb3Qf7xUCz1UShziXJhZBcghmwmKrQgv186JjpOKYiYLcOZSS8JRYb1qL7_o5hZXXl7xSnC95ddeXC8DqU-JCxggGMl2raVHruwc.Hiz6GbgpDBl_ptAq-WsFnUlm6LZgOj6g_h1Ah9Vzs0Y&dib_tag=se&keywords=rita+hayworth+and+shawshank+redemption&qid=1774536056&s=books&sprefix=shawshank+re%2Cstripbooks-intl-ship%2C305&sr=1-1] Copy Kit’s [https://player.captivate.fm/episode/ae90bc8a-189c-4eb9-90d7-94f2ff218001/]Smart Brevity [https://player.captivate.fm/episode/ae90bc8a-189c-4eb9-90d7-94f2ff218001/] episode [https://player.captivate.fm/episode/ae90bc8a-189c-4eb9-90d7-94f2ff218001/] Desperation [https://www.amazon.com/-/he/Stephen-King/dp/B01K95VTGO] by Stephen King [https://www.amazon.com/-/he/Stephen-King/dp/B01K95VTGO] Stay In Touch With The Copy Kit Team Join the Copy Kit Membership here [https://www.copykit.co/blank] Check out our website [https://www.copykit.co/] Email: podcast@trieditcopy.com Well hello there, copywriting friend! This is the Copy Kit Podcast: Master Advanced Copywriting Skills To Grow Your Freelance Business. We’re Nicole and Sarah, two copywriters on a mission to elevate your freelance copywriting game. We’re reading the great books about copywriting, marketing and business. Once we’ve read each book, we spend a hot minute applying the techniques we’ve learnt to our own businesses and to our client work. And then, we talk about it. We’re learning, out loud. Join us on our journey to polish up our copywriting skills, every episode! You’ll get actionable copywriting techniques, real-life case studies, business advice, mindset reframes and marketing strategies. Join our membership to get access to the Copy Kit weekly newsletter, as well as the chance to pick our brains and to vote for the next book we talk about on the Tried It Podcast. It’s your commitment to becoming a better copywriter. And if you want to know more about us, stalk us here: Nicole on LinkedIn [https://www.linkedin.com/in/nicolehyman/] Check out Nicole's new website! [https://www.getcopytherapy.com/] Sign up for Nicole’s email list [https://www.getcopytherapy.com/curious-eyes-only] Sarah’s website [https://copyhop.co/] Sarah on LinkedIn [https://www.linkedin.com/in/sarah-hopkinson/] Sarah on Instagram [https://www.instagram.com/copyhop/] Sign up for Sarah’s email list [https://crafty-hustler-1231.ck.page/644131b1ff] #FreelanceCopywriting #CopywritingTips #BusinessGrowth #MarketingStrategy KEYWORDS Copywriting, freelancecopywriting, marketing, bookgroup, implementation, freelancer, freelancemarketing Music Credits: Luke Bergs & Waesto - Follow The Sun | https://soundcloud.com/bergscloud/ Music promoted by https://www.chosic.com/free-music/all/ Creative Commons CC BY-SA 3.0 https://creativecommons.org/licenses/by-sa/3.0/

23. Juni 2026 - 37 min
Episode Two Copywriters Put Pop! To The Test (Pop! Follow-Up) Cover

Two Copywriters Put Pop! To The Test (Pop! Follow-Up)

Imagine being able to create the perfect headline, tagline or naming copy, every single time. That’s the promise of Pop! by Sam Horn: a systematic process to generate endless ideas that will make your copy POP! But does that big promise really deliver? Two copywriters take the Pop! techniques and apply them to their own businesses and to their copywriting podcast. Tune in to find out if their copy popped… Nicole and Sarah begin by giving a brief overview of the theory and techniques of Sam Horn’s 2006 book, Pop! Sarah shares how the Pop! process compared to using AI to help you generate copy ideas and Nicole gives feedback on how she felt using Pop! to help write website copy for her new venture, Copy Therapy. At the end of the episode, the copywriters do their first ever copy head-to-head as each writer shares her idea for a tagline for the Copy Kit Podcast! Which do you like best? If you’d like to follow Nicole and Sarah’s approach and master copywriting techniques in a more structured, systematic way, check out the Copy Kit membership [https://www.trieditcopy.com/membership]. It’s like the podcast, with extra chunky copywriting thoughts in a creamy sauce, delivered to your inbox every week. Timestamps [0:20] “Theory-light and technique-heavy”: Nicole and Sarah introduce and summarise Pop! [3:55] Nicole’s first implementation point: W9-ing her new copy business [10:45] How the Pop! techniques compare to playing around with words [13:30] Nicole’s swipe file of fun [15:20] Sarah’s first implementation point and a head-to-head of Pop! versus AI [23:05] Which copywriters would benefit from reading Pop!, Sarah? [26:05] Copy Kit’s first ever live copy reveal! Nicole shares her ideas first [29:45] Sarah’s branding ideas for Copy Kit [37:00] Sarah’s reflections on Pop! [38:15] Why the Copy Kit membership might be right for you Links and Resources Related To This Episode Buy your copy of Pop! by Sam Horn [https://samhorn.com/product/pop/] Sam Horn’s website [https://samhorn.com/] Sarah’s [https://docs.google.com/document/d/12Vq6z8HB5u48DUsnnBdjC3LDxH4qcsFsXZVNwTKOVCo/edit?usp=sharing]Pop! [https://docs.google.com/document/d/12Vq6z8HB5u48DUsnnBdjC3LDxH4qcsFsXZVNwTKOVCo/edit?usp=sharing] implementation points doodlings [https://docs.google.com/document/d/12Vq6z8HB5u48DUsnnBdjC3LDxH4qcsFsXZVNwTKOVCo/edit?usp=sharing] Stay In Touch With The Copy Kit Team Join the Copy Kit Membership here [https://www.copykit.co/blank] Check out our website [https://www.copykit.co/] Email: podcast@trieditcopy.com Well hello there, copywriting friend! This is the Copy Kit Podcast: Master Advanced Copywriting Skills To Grow Your Freelance Business. We’re Nicole and Sarah, two copywriters on a mission to elevate your freelance copywriting game. We’re reading the great books about copywriting, marketing and business. Once we’ve read each book, we spend a hot minute applying the techniques we’ve learnt to our own businesses and to our client work. And then, we talk about it. We’re learning, out loud. Join us on our journey to polish up our copywriting skills, every episode! You’ll get actionable copywriting techniques, real-life case studies, business advice, mindset reframes and marketing strategies. Join our membership to get access to the Copy Kit weekly newsletter, as well as the chance to pick our brains and to vote for the next book we talk about on the Tried It Podcast. It’s your commitment to becoming a better copywriter. And if you want to know more about us, stalk us here: Nicole on LinkedIn [https://www.linkedin.com/in/nicolehyman/] Check out Nicole's new website! [https://www.getcopytherapy.com/] Sign up for Nicole’s email list [https://www.getcopytherapy.com/curious-eyes-only] Sarah’s website [https://copyhop.co/] Sarah on LinkedIn [https://www.linkedin.com/in/sarah-hopkinson/] Sarah on Instagram [https://www.instagram.com/copyhop/] Sign up for Sarah’s email list [https://crafty-hustler-1231.ck.page/644131b1ff] #FreelanceCopywriting #CopywritingTips #BusinessGrowth #MarketingStrategy KEYWORDS Copywriting, freelancecopywriting, marketing, bookgroup, implementation, freelancer, freelancemarketing Music Credits: Luke Bergs & Waesto - Follow The Sun | https://soundcloud.com/bergscloud/ Music promoted by https://www.chosic.com/free-music/all/ Creative Commons CC BY-SA 3.0 https://creativecommons.org/licenses/by-sa/3.0/

16. Juni 2026 - 40 min
Episode What Does It Take To Make Your Copy Pop? ('Pop' Discussion) Cover

What Does It Take To Make Your Copy Pop? ('Pop' Discussion)

You came up with a genius business idea. It’s a sure-fire winner. Now you just need to get those investors on board so you can get the cash you need and get your idea off the ground. And you’ll get those investors by… showing them some graphs? Describing your 6- and 12-month business plans? No. This will not work. What you need to do is to craft a pitch that will POP! Pop! is a guide to getting your idea to stand out, instantly. It’s a framework and a list of techniques to help you quickly and easily generate a name, tagline, subheadings and other marketing materials using simple, repeatable steps. If you’re an experienced copywriter, you may think that you’ve moved beyond Pop!, but in this episode of the Copy Kit Podcast, copywriters Sarah and Nicole share their thoughts on the book and the new techniques they learnt from it. Tune in to hear their favourite Pop! Exercises, plus Sarah’s angst about naming her business. If you enjoyed this episode, make sure you’re subscribed to the Copy Kit Podcast so you catch next week’s episode, which will feature Nicole and Sarah’s first ever live copy rap battle! Timestamps [0:30] Welcome to this episode’s book: Pop! by Sam Horn [2:15] Nicole gives a quick summary of Pop! [7:00] How Pop! helps copywriters explain their job to their families [8:30] Nicole unpacks the first ‘P’ of Pop!: Purposeful [10:20] O stands for Original [11:20] And the second P stands for Pithy [12:25] Why do you need to fill in Pop’s W9 list for the book to work? [16:30] How to get the most out of Pop! [19:05] Sarah outlines the exercises listed in Pop! [21:45] Is Pop! the antidote to AI? [25:15] Sarah and Nicole each share their favourite technique from Pop! [30:35] How do you know when you’ve come up with the right product name or tagline? [39:45] Nicole gives her three implementation points [43:05] And Sarah outlines her three implementation points [48:30] What are the rules of a Copy Rap Battle? Links and Resources Related To This Episode Buy your copy of [https://samhorn.com/product/pop/]Pop! [https://samhorn.com/product/pop/] by Sam Horn [https://samhorn.com/product/pop/] Stay In Touch With The Copy Kit Team Join the Copy Kit Membership here [https://www.copykit.co/blank] Check out our website [https://www.copykit.co/] Email: podcast@trieditcopy.com Well hello there, copywriting friend! This is the Copy Kit Podcast: Master Advanced Copywriting Skills To Grow Your Freelance Business. We’re Nicole and Sarah, two copywriters on a mission to elevate your freelance copywriting game. We’re reading the great books about copywriting, marketing and business. Once we’ve read each book, we spend a hot minute applying the techniques we’ve learnt to our own businesses and to our client work. And then, we talk about it. We’re learning, out loud. Join us on our journey to polish up our copywriting skills, every episode! You’ll get actionable copywriting techniques, real-life case studies, business advice, mindset reframes and marketing strategies. Join our membership to get access to the Copy Kit weekly newsletter, as well as the chance to pick our brains and to vote for the next book we talk about on the Tried It Podcast. It’s your commitment to becoming a better copywriter. And if you want to know more about us, stalk us here: Nicole on LinkedIn [https://www.linkedin.com/in/nicolehyman/] Check out Nicole's new website! [https://www.getcopytherapy.com/] Sign up for Nicole’s email list [https://www.getcopytherapy.com/curious-eyes-only] Sarah’s website [https://copyhop.co/] Sarah on LinkedIn [https://www.linkedin.com/in/sarah-hopkinson/] Sarah on Instagram [https://www.instagram.com/copyhop/] Sign up for Sarah’s email list [https://crafty-hustler-1231.ck.page/644131b1ff] #FreelanceCopywriting #CopywritingTips #BusinessGrowth #MarketingStrategy KEYWORDS Copywriting, freelancecopywriting, marketing, bookgroup, implementation, freelancer, freelancemarketing Music Credits: Luke Bergs & Waesto - Follow The Sun | https://soundcloud.com/bergscloud/ Music promoted by https://www.chosic.com/free-music/all/ Creative Commons CC BY-SA 3.0 https://creativecommons.org/licenses/by-sa/3.0/

9. Juni 2026 - 50 min
Super gut, sehr abwechslungsreich Podimo kann man nur weiterempfehlen
Super gut, sehr abwechslungsreich Podimo kann man nur weiterempfehlen
Ich liebe Podcasts, Hörbücher u. -spiele, Dokus usw. Hier habe ich genügend Auswahl. Macht 👍 weiter so

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