How to DEFINE your business and figure out your USP
Get 50% off an EllaCRM package using this link! - https://ellacrm.com/wwlas [https://ellacrm.com/wwlas]
Join the Women Who Lead and Sell Community! -
https://community.womenwholeadandsell.com/login [https://community.womenwholeadandsell.com/login]
In this BONUS final part of Kelly's roundtable discussion, the focus is all one creating, decorating and marketing your business "box". In life, we are often told that we don't have to confine ourselves to labels or boxes. However, self-imposed guides can often become to lens through which you can see your business more clearly! This episode shares some amazing tips for female founders who have gotten a bit lost in the weeds with their vision!
In this episode of Women Who Lead and Scale. Kelly is in conversation with THREE fantastic female founders from across the UK:
Isabella Venour
Before Isabella Consulting, Isabella spent more than a decade in senior communications, business development, and marketing roles across agency and founder-led environments.
Isabella led teams, developed new revenue streams, and worked closely with founders navigating growth, pressure, and change. Isabella went on to start MindStyle and now Isabella Consulting to focus on whole-business clarity — not just tactics. She brings coaching tools, NLP-based behavioural insight, and business strategy together because no strategy holds if the person leading it can’t navigate complexity with confidence.
Contact Isabella - https://www.isabellaconsulting.co.uk/ [https://www.isabellaconsulting.co.uk/]
Isabella's linkedin - https://www.linkedin.com/in/isabellavenourconsulting/ [https://www.linkedin.com/in/isabellavenourconsulting/]
Suzi Gray
I’m Suzi Gray, #1 Amazon bestselling author of Brand The Way You Think, founder of Captivation House, mum of two tiny humans, and ex-lawyer.
For over a decade, I’ve helped online business owners transform from “best-kept secrets” into Instant Obsessions — with the kind of electric presence that makes dream clients binge your body of work, pre-sell themselves, and land on your virtual doorstep saying “I have to work with you”.
I approach it through a thought leadership lens: your ideas (thought) and your identity (leadership) are always at the centre, and are used as a way of allowing your brand to evolve with you, work in your zone of genius, and attract only the best clients and opportunities to you.
Contact Suzi - https://www.captivationhouse.com/ [https://www.captivationhouse.com/]
Suzi's Linkedin - https://www.linkedin.com/in/suzi-gray-671b2148/ [https://www.linkedin.com/in/suzi-gray-671b2148/]
Maria Ines Fuenmayor
With 25+ years across brand strategy, AI innovation, and global development, I help visionary founders and SMEs transform fragmented brilliance into integrated resonance — building brands that lead and systems that scale.
Today, I guide businesses to align visuals, voice, and operations so they show up powerfully — without constant hustle. My proprietary Fragmented Brilliance to Integrated Resonance™ Method fuses strategy, creative direction, and human-AI collaboration to build brand ecosystems that work even when you log off.
Contact Maria - https://envisioned.me/ [https://envisioned.me/]
Maria's Linkedin - https://www.linkedin.com/in/envisionedbrands/ [https://www.linkedin.com/in/envisionedbrands/]
HOST SOCIALS
Kelly Quinn - https://www.linkedin.com/in/caremetrics [https://www.linkedin.com/in/caremetrics]
Aliya Musa - https://www.linkedin.com/in/aliya-musa-ab209050/ [https://www.linkedin.com/in/aliya-musa-ab209050/]
