Social Cast
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Social Cast

Podcast von Social Cast

Uncover everything you need to know about the latest social media marketing trends. Join the Socialbakers hosts and guest experts in conversations that dive deep into topics vital to marketers today. Socialbakers is a trusted marketing partner to enterprise brands, including over 100 companies on the list of Fortune Global 500. Leveraging the industry’s largest social media data-set and machine learning, Socialbakers’ unified marketing platform helps brands ensure their investment in social media is delivering real business impact. 

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Alle Folgen

30 Folgen
episode EP. 030- Marketing With Empathy artwork
EP. 030- Marketing With Empathy
If you want to truly deliver the kind of experiences your customers expect, the only way of getting there is through empathy.In this episode, we discuss how marketers can become better listeners by leveraging the right tools and strategies in order to create next-level marketing and care experiences. Hosted by: Mantas Ciuksys [https://www.linkedin.com/in/mantas-ciuksys-357622a1/] Guest: Monica Raszyk [https://www.linkedin.com/in/monicaraszyk/] Find our podcast on multiple platforms Apple Podcasts [https://podcasts.apple.com/us/podcast/social-cast/id1477477954] https://podcasts.apple.com/us/podcast/social-cast/id1477477954 Stitcher [https://www.stitcher.com/podcast/socialbakers/socialcast-by-socialbakers] [https://www.stitcher.com/podcast/socialbakers/socialcast-by-socialbakers]https://www.stitcher.com/podcast/socialbakers/socialcast-by-socialbakers Spotify [https://open.spotify.com/show/7KJfBB1mmziU6FG2xQxKq8?si=g1I_cG5oQZWtKYHP5O7Shg]https://open.spotify.com/show/7KJfBB1mmziU6FG2xQxKq8?si=g1I_cG5oQZWtKYHP5O7Shg Connect with us socialbakers.com [https://www.socialbakers.com/] Facebook [https://www.facebook.com/socialbakers] https://www.facebook.com/socialbakers Twitter [https://twitter.com/socialbakers] https://twitter.com/socialbakers Instagram [https://www.instagram.com/socialbakers] https://www.instagram.com/socialbakers
11. Feb. 2021 - 42 min
episode EP. 029- Holiday Marketing: The Quarantine Edition artwork
EP. 029- Holiday Marketing: The Quarantine Edition
Today’s episode is about the unusual holiday season that marketers are facing this year. We speak about what’s driving marketing and consumer decisions during these final weeks of the year, what kind of tactics will be more common this year, and what will be the deciding factors for businesses that start 2021 stronger than their rivals. You can download the eSports study referenced in the podcast here: www.socialbakers.com/blog/sports-vs-esports-social-media-report-2020 [https://www.socialbakers.com/blog/sports-vs-esports-social-media-report-2020] Hosted by: Mantas Ciuksys [https://www.linkedin.com/in/mantas-ciuksys-357622a1/] Guest: Nardo Vogt [https://www.linkedin.com/in/nardo-vogt-69859948/?originalSubdomain=de] Find our podcast on multiple platforms Apple Podcasts [https://podcasts.apple.com/us/podcast/social-cast/id1477477954] https://podcasts.apple.com/us/podcast/social-cast/id1477477954 Stitcher [https://www.stitcher.com/podcast/socialbakers/socialcast-by-socialbakers] [https://www.stitcher.com/podcast/socialbakers/socialcast-by-socialbakers]https://www.stitcher.com/podcast/socialbakers/socialcast-by-socialbakers Spotify [https://open.spotify.com/show/7KJfBB1mmziU6FG2xQxKq8?si=g1I_cG5oQZWtKYHP5O7Shg]https://open.spotify.com/show/7KJfBB1mmziU6FG2xQxKq8?si=g1I_cG5oQZWtKYHP5O7Shg Connect with us socialbakers.com [https://www.socialbakers.com/] Facebook [https://www.facebook.com/socialbakers] https://www.facebook.com/socialbakers Twitter [https://twitter.com/socialbakers] https://twitter.com/socialbakers Instagram [https://www.instagram.com/socialbakers] https://www.instagram.com/socialbakers
22. Dez. 2020 - 32 min
episode EP. 028- Avoiding Awkward Chatbot Conversations with Mary Kathryn Johnson artwork
EP. 028- Avoiding Awkward Chatbot Conversations with Mary Kathryn Johnson
Today, we’re speaking with Mary Kathryn Johnson [http://www.marykathrynjohnson.com] about how to make messaging automation a part of your business strategy. We discuss the challenges everyone should consider when starting, we touch on how messaging is different from traditional channels like email, and how to set up your chatbot conversations in a way that really connects with people. Mary Kathryn Johnson is an author, entrepreneur, and expert on messaging automation and chatbot implementation. You can catch her work at www.marykathrynjohnson.com [http://www.marykathrynjohnson.com] Links Mentioned: https://messengerfunnels.com [https://messengerfunnels.com] https://botacademy.com [https://botacademy.com] Hosted by: Mantas Ciuksys [https://www.linkedin.com/in/mantas-ciuksys-357622a1/] Guest: Mary Kathryn Johnson [http://www.marykathrynjohnson.com] Find our podcast on multiple platforms Apple Podcasts [https://podcasts.apple.com/us/podcast/social-cast/id1477477954] https://podcasts.apple.com/us/podcast/social-cast/id1477477954 Stitcher [https://www.stitcher.com/podcast/socialbakers/socialcast-by-socialbakers] [https://www.stitcher.com/podcast/socialbakers/socialcast-by-socialbakers]https://www.stitcher.com/podcast/socialbakers/socialcast-by-socialbakers Spotify [https://open.spotify.com/show/7KJfBB1mmziU6FG2xQxKq8?si=g1I_cG5oQZWtKYHP5O7Shg]https://open.spotify.com/show/7KJfBB1mmziU6FG2xQxKq8?si=g1I_cG5oQZWtKYHP5O7Shg Connect with us socialbakers.com [https://www.socialbakers.com/] Facebook [https://www.facebook.com/socialbakers] https://www.facebook.com/socialbakers Twitter [https://twitter.com/socialbakers] https://twitter.com/socialbakers Instagram [https://www.instagram.com/socialbakers] https://www.instagram.com/socialbakers LinkedIn [https://www.linkedin.com/company/socialbakers-com] https://www.linkedin.com/company/socialbakers-com
25. Nov. 2020 - 23 min
episode EP. 027- Data Intelligence in the Age of Data Privacy with Aurelien Blaha artwork
EP. 027- Data Intelligence in the Age of Data Privacy with Aurelien Blaha
In this episode we talk with CMO at Digimind [https://www.digimind.com], Aurelien Blaha [https://www.linkedin.com/in/blaha], all bout data. Key discussion topics include: * Recent changes in data privacy * Data Challenges * CMOs #1 priority with data intelligence * Impact of COVID-19 on data Links Mentioned - About utility marketing: https://blog.digimind.com/en/trends/what-is-utility-marketing-and-why-you-should-use-it [https://blog.digimind.com/en/trends/what-is-utility-marketing-and-why-you-should-use-it] - Our joint report on Stay-at-home industries: https://landing.digimind.com/en/understanding-the-rise-of-stay-at-home-industries-in-north-america-unlocking-insights-through-social-media-web [https://landing.digimind.com/en/understanding-the-rise-of-stay-at-home-industries-in-north-america-unlocking-insights-through-social-media-web] - Digimind Resources Center: https://www.digimind.com/en/resources [https://www.digimind.com/en/resources] - Digimind Covid-19 Resources Center: https://www.digimind.com/en/resources/covid-19 [https://www.digimind.com/en/resources/covid-19] Hosted by: Mantas Ciuksys [https://www.linkedin.com/in/mantas-ciuksys-357622a1/] Guest: Aurelien Blaha [https://www.linkedin.com/in/blaha] Find our podcast on multiple platforms Apple Podcasts [https://podcasts.apple.com/us/podcast/social-cast/id1477477954] https://podcasts.apple.com/us/podcast/social-cast/id1477477954 Stitcher [https://www.stitcher.com/podcast/socialbakers/socialcast-by-socialbakers] [https://www.stitcher.com/podcast/socialbakers/socialcast-by-socialbakers]https://www.stitcher.com/podcast/socialbakers/socialcast-by-socialbakers Spotify [https://open.spotify.com/show/7KJfBB1mmziU6FG2xQxKq8?si=g1I_cG5oQZWtKYHP5O7Shg]https://open.spotify.com/show/7KJfBB1mmziU6FG2xQxKq8?si=g1I_cG5oQZWtKYHP5O7Shg Connect with us socialbakers.com [https://www.socialbakers.com/] Facebook [https://www.facebook.com/socialbakers] https://www.facebook.com/socialbakers Twitter [https://twitter.com/socialbakers] https://twitter.com/socialbakers Instagram [https://www.instagram.com/socialbakers] https://www.instagram.com/socialbakers LinkedIn [https://www.linkedin.com/company/socialbakers-com] https://www.linkedin.com/company/socialbakers-com
07. Juli 2020 - 49 min
episode EP. 026- The State of Social Media in China with Alex Duncan artwork
EP. 026- The State of Social Media in China with Alex Duncan
In this episode we talk with Co-Founder and Product Lead at KAWO [https://kawo.com], Alex Duncan [https://www.linkedin.com/in/acjduncan], about the State of Social Media in China. KAWO [https://kawo.com] is an enterprise social media platform solution for China. Key discussion topics include: * The role of KAWO * How social media is different in China * The wall business encounter when starting marketing in China * Marketing Challenges https://assets.kawo.com/KAWO-Ultimate-Intro-to-China-Social-Marketing-v1.pdf [https://assets.kawo.com/KAWO-Ultimate-Intro-to-China-Social-Marketing-v1.pdf] Hosted by: Mantas Ciuksys [https://www.linkedin.com/in/mantas-ciuksys-357622a1/] Guest: Alex Duncan [https://www.linkedin.com/in/acjduncan] Find our podcast on multiple platforms Apple Podcasts [https://podcasts.apple.com/us/podcast/social-cast/id1477477954] https://podcasts.apple.com/us/podcast/social-cast/id1477477954 Stitcher [https://www.stitcher.com/podcast/socialbakers/socialcast-by-socialbakers] [https://www.stitcher.com/podcast/socialbakers/socialcast-by-socialbakers]https://www.stitcher.com/podcast/socialbakers/socialcast-by-socialbakers Spotify [https://open.spotify.com/show/7KJfBB1mmziU6FG2xQxKq8?si=g1I_cG5oQZWtKYHP5O7Shg]https://open.spotify.com/show/7KJfBB1mmziU6FG2xQxKq8?si=g1I_cG5oQZWtKYHP5O7Shg Connect with us socialbakers.com [https://www.socialbakers.com/] Facebook [https://www.facebook.com/socialbakers] https://www.facebook.com/socialbakers Twitter [https://twitter.com/socialbakers] https://twitter.com/socialbakers Instagram [https://www.instagram.com/socialbakers] https://www.instagram.com/socialbakers LinkedIn [https://www.linkedin.com/company/socialbakers-com] https://www.linkedin.com/company/socialbakers-com
10. Juni 2020 - 48 min
Der neue Look und die “Trailer” sind euch verdammt gut gelungen! Die bisher beste Version eurer App 🎉 Und ich bin schon von Anfang an dabei 😉 Weiter so 👍
Eine wahnsinnig große, vielfältige Auswahl toller Hörbücher, Autobiographien und lustiger Reisegeschichten. Ein absolutes Muss auf der Arbeit und in unserem Urlaub am Strand nicht wegzudenken... für uns eine feine Bereicherung
Spannende Hörspiele und gute Podcasts aus Eigenproduktion, sowie große Auswahl. Die App ist übersichtlich und gut gestaltet. Der Preis ist fair.

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